From Etsy’s Merchandising Desk: January Beginnings

It’s that time again, and those of us behind the scenes at Etsy would like to share our merchandising plans for January. As we continue to plan Etsy’s calendar for the year ahead with thematic merchandising, we will be incorporating many of the concepts you shared in response to December’s report and continue to welcome your input. It is our goal to create a healthy balance between promotions for traditional holidays, seasonal changes, and lifestyle trends.

Rounding Out December

Stay Engaged in January
January marks a fresh start and with it, optimism for the possibilities in the new year ahead. Our critical merchandising focus this month will center around handmade resolutions and love in the air. Below you will find the extended list of topics we’ll be looking to highlight throughout the month of January. We’re looking for your creative interpretation and spin on each of the upcoming seasonal themes.

  • Calendars and Thank You Notes: 2010 calendars and thank you notes begin the new year and express gratitude to those who remembered you this holiday season.
  • New Beginnings: Handmade resolutions, learning a new skill or hobby (for example, learning a new instrument, recipes, crafting, journaling, etc.), self-reflection and appreciation, active-wear, spa, bath and beauty, organization (home, studio, office, etc.).
  • Nesting: Focusing on the home, organization and fresh decor. We’ll be scouting for home accents that evoke a cozy dwelling (candles, baskets, furniture, tabletop, quilts, blankets, pillows, storage solutions, rugs, windows, lighting, bedding, and bath). Rich materials and fabrics remain at the forefront of style.
  • Winter Fashion: Emerging designs and classic takes on warm layers, coats, knit, woven and crochet accessories, boots, sturdy bags, and jewelry.
  • Intro to Valentines: Valentine’s Day is quickly approaching; look for highlights in early January with a stronger focus mid-month on all things amorous, conventional and not-so-conventional. We’ll be highlighting the following topics and themes: cards, jewelry, relationships, engagements, romance, gifts for her, him, the little ones, and for friends. Also look for the funny Valentine, naughty side, the anti-Valentine, DIY solutions for parties, decor, and edible delights.
  • The International Vacation: Global adventures, features on warmer weather destinations, taking a holiday, romantic getaways, beach gear, and highlights of spring/summer fashion in the Southern Hemisphere.
  • Winter Weddings: Attire, decor, invitations, favors, and gift ideas.
  • January trends: Vintage decor, organizational solutions, knits, rustic and natural motifs. Geometric patterns, floral and foliage motifs, nostalgic and modern design, and personalization across many categories. In fashion, statement jewelry to dress up a simple wardrobe, carryall bags, and oxford style shoes and boots remain at the top of the trends. Color trend forecasts for January include vibrant and pastel shades of champagne, gold, ivory, silver, white, pink and red, hues of plum and lavender, and tones of natural to dark, rich browns.
  • Shop Makeover Series: In the vein of our handmade resolutions highlights, we’ll be expanding the Shop Makeover Series to help sellers interested in revamping their shops with a fresh face and new tips and tricks for success.
  • Garnet is January’s birthstone, and January’s astrological signs are Capricorn and Aquarius (December 22 – January 20: Capricorn and January 21 – February 19: Aquarius).
  • Promotional Opportunities for Sellers:
    • In preparation for our Garnet Gift Guide, we will be looking for community suggestions and nominations for what items you’d like to see in the guide. Suggest your favorite garnet-related items in this nomination thread.
    • Suggest and nominate items for Etsy’s Gift Guides in this Forum thread.
    • Stay tuned to the Selling section of The Storque for additional promotional opportunities through January.

If you’d like to stay engaged and involved with the approaching merchandising themes, interpret them in your own artistic voice. This can be translated in your listings, photos, shop announcement, descriptions, tags, titles, sales promotions and more. We’re excited to see your creative interpretations!

If you make items that would fit well with the themes outlined, try stocking up and listing them in advance to take advantage of potential shipping deadlines and on site features. Do you already have items in your shop that meld well? That’s great! Now it’s time to revisit those items to make sure your tags, titles, and descriptions reflect keywords shoppers might be looking for this time of year. This is also a great opportunity to revamp your item photography with a new look, if you think they need some work. Check out some great how-to’s for item photography to get started.

If your items fall under the main thematic categories we’ll be highlighting this month, it might be a great time to consider purchasing a spot in a Category Showcase. For those of you who enjoy making Treasuries, we’ll be looking to highlight lists that interpret December and January’s themes in a creative and cohesive way, as well as the many innovative and beautiful collections that we normally feature.

Upcoming Dates to Remember

  • January is known as National Blood Donor Month, National Hobby Month, and Hot Tea Month.
  • January 1: New Year’s Day
  • January 2: Berchtoldstag (Switzerland)
  • January 6: Epiphany, Three Kings Day
  • January 12: Holy Thursday (Argentina)
  • January 15: Martin Luther King’s birthday (to be observed on January 18)
  • January 19: Edgar Allan Poe’s birthday
  • January 25: Foundation Day (Brazil)
  • January 26: Australia Day
  • January 31: 52nd Grammy Awards show

Do you have a date to remember that you don’t see on the list? Let us know in the comments section below. We are currently working towards incorporating a more detailed calendar of international holidays into Etsy’s thematic merchandising plans, so we’re eager to hear which dates you would like to see included.

We’d like to hear from you!
We appreciate your support and look forward to your feedback and suggestions in the comments section below.

  • delightdesignbiz

    delightdesignbiz says:

    Already getting geared up for Valentine's Day goodies for all three of my shops... :-) Looking forward to a NEW YEAR!

    2 years ago

  • missindie

    missindie says:

    January is the best month, it's my birthday month!! :]

    2 years ago

  • oldworldprimitives

    oldworldprimitives says:

    Thanks for keeping us posted! I'm taking down some notes..

    2 years ago

  • SewnNatural

    SewnNatural says:

    these articles are a huge help, and makes planning much easier. thank you! thank you!!

    2 years ago

  • ThePeachTree

    ThePeachTree says:

    Oh, now I'd like to take an international vacation in January :) Love that you do these prep posts!! Thank you!

    2 years ago

  • ovgilliesdesigns

    ovgilliesdesigns says:

    LOVE Garnet! Looking forward to January

    2 years ago

  • Couturetime

    Couturetime says:

    this is a great post! so organized and full of great info! Thank you and Happy Holidays!!!

    2 years ago

  • Talula

    Talula says:

    Valentines has always been good for me. Thanks for the reminder!

    2 years ago

  • sharonclancydesigns

    sharonclancydesigns says:

    Thanks Mary for keeping us informed. This is very helpful in planning things for my shop. I love the idea of "new begginings." Garnet is also a favorite, I'm going to have fun with them in my jewelry creations for January!

    2 years ago

  • sonyarasi

    sonyarasi says:

    Great info! I have already been coming up with design ideas for Valentine's Day!

    2 years ago

  • HendersonArt

    HendersonArt says:

    Happy Birth-Month, Miss Indie, and thanks guys for the heads-ups! Thinking and planning...

    2 years ago

  • violetjulia

    violetjulia says:

    Remember that in January "Nesting: Focusing on the home, organization and fresh decor" can including great artwork, photography, and art objects to warm up and add style to our homes.

    2 years ago

  • bylynnkrestel

    bylynnkrestel says:

    thanks for the heads up!! : )

    2 years ago

  • SimpleJoysPaperie

    SimpleJoysPaperie says:

    I always work on Valentine's Day items in December and this year is no exception. Thanks for all the info! :)

    2 years ago

  • uncharted

    uncharted says:

    thanks for the updates!

    2 years ago

  • steinschmuckdesign

    steinschmuckdesign says:

    Thanks for all the infos! almost forget that Valentines Day will be coming:)

    2 years ago

  • moonovermaize

    moonovermaize says:

    Cannot believe the new year is nearly here! Thanks for the information :)

    2 years ago

  • perpetual3

    perpetual3 says:

    hmmm... lots of work to do! here's to a great 2010.

    2 years ago

  • girltuesdayjewelry

    girltuesdayjewelry says:

    I'm a January birthday girl, too!

    2 years ago

  • SilverSynergy

    SilverSynergy says:

    Thanks for the information. Really useful!

    2 years ago

  • tiemee

    tiemee says:

    Thank you, it's all about merchandising, merchandising, merchandising, to quote the great Mel Brooks.

    2 years ago

  • mythunderstood

    mythunderstood says:

    It takes a special person to put Poe's birthday on a list of major holidays : )

    2 years ago

  • birdie1

    birdie1 says:

    My bird- , I mean birthday month too, missindie and girltuesdayjewelry! I LOVE garnets!

    2 years ago

  • birdie1

    birdie1 says:

    It's my bird- , I mean birthday month too, missindie and girltuesdayjewelry! And I LOVE garnets!

    2 years ago

  • jbeaudet

    jbeaudet says:

    Thanks for all the great info!

    2 years ago

  • rosebudshome

    rosebudshome says:

    looking forward to January.

    2 years ago

  • BlackStar

    BlackStar says:

    I always look forward to this article. Thanks for the info.

    2 years ago

  • QuiltFinger

    QuiltFinger says:

    Great! I'm trying to plan ahead for the new year, thanks for the tips.

    2 years ago

  • StudioCherie

    StudioCherie says:

    Thank you for all of the thought and hard work you put into this.

    2 years ago

  • spacejam

    spacejam says:

    many good offers and ideas!

    2 years ago

  • ArtWhimsPaper

    ArtWhimsPaper says:

    Thank you for all the work you put into these!

    2 years ago

  • RAGGEDedgeGear

    RAGGEDedgeGear says:

    I'm always impressed with the selection and WIDE variety of goods that you guys feature. There exists a very interesting and unique dynamic of sellers and products here on Etsy and that really seems to come across in your email and gift guide features. Keep it up!

    2 years ago

  • KreatedbyKarina

    KreatedbyKarina says:

    Martin Luther King Day also falls in January!

    2 years ago

  • PookieandPierre

    PookieandPierre says:

    Bring on the new year! Thanks for the preview!

    2 years ago

  • ebrukSupplies

    ebrukSupplies says:

    Thanks for ideas and offers.

    2 years ago

  • bstrung

    bstrung says:

    Thanks for the updates! 2010 is going to be even greater!

    2 years ago

  • JenniferAitchison

    JenniferAitchison says:

    I have loved this year making Etsy a part of my life and look foreword to all the new opportunities for 2010. These Merchandizing trends articlcle have been very helpful, Thank you. A very Happy New Year to all Etsians, Best Wishes!

    2 years ago

  • missnatch

    missnatch says:

    Wow... I'm a new seller, your info is very useful Mary... 2010... we're coming.. hoping for the best for next year Thank you for your article!

    2 years ago

  • thecheekyprincess

    thecheekyprincess says:

    2010 already? Holy macaroni!

    2 years ago

  • WickedDarling

    WickedDarling says:

    Great post! Thanks for the info. :)

    2 years ago

  • CLineCreations

    CLineCreations says:

    Wow I can't believe 2010 is so close!

    2 years ago

  • cayennepeppy

    cayennepeppy says:

    I love January and new beginnings!!

    2 years ago

  • piperewan

    piperewan says:

    a brand new decade! thanks etsy!

    2 years ago

  • jolinne

    jolinne says:

    Thanks for all the info!

    2 years ago

  • iragrant

    iragrant says:

    Can't wait to see Jan article Mary, but I will be off to somewhere warm for the whole month yipppe!!:) Have a wonderful holiday season!

    2 years ago

  • islandgirlpottery

    islandgirlpottery says:

    Thanks for the info. Working on valentines items.

    2 years ago

  • StelmaDesigns

    StelmaDesigns says:

    Wow, thanks! There are lots of potential areas to promote in and I like that. Can't believe the new year is so close!

    2 years ago

  • aemcdraw

    aemcdraw says:

    Thanks for the update. A lot to look forward to in the New Year!

    2 years ago

  • JulieWebb

    JulieWebb says:

    2010, bring it on! I have this feeling it's going to be a fantastic year! :)

    2 years ago

  • mrYen

    mrYen says:

    Cant wait! its my birthday month and I have Edgar Allen Poe/raven inspired papercuts in my shop listed already!

    2 years ago

  • glamasaurus

    glamasaurus says:

    I just started a brand new craft for my new years resolution!

    2 years ago

  • pileofstones

    pileofstones says:

    Always great to get the scoop on what's upcoming, thanks!

    2 years ago

  • concentric

    concentric says:

    Thank you, MaryMary! Already working on Valentine embroideries for my other shop, while this one is always full of warming browns and rustic pieces!

    2 years ago

  • underoakstudios

    underoakstudios says:

    Awesome! thanks. Can't wait for the garnet gift guide!

    2 years ago

  • pinkparchmentsoaps

    pinkparchmentsoaps says:

    Can't wait for Valentines day!

    2 years ago

  • dorijenn

    dorijenn says:

    Helpful info, thanks.

    2 years ago

  • dorijenn

    dorijenn says:

    helpful info, thanks.

    2 years ago

  • ScribbleShop

    ScribbleShop says:

    WAIT!! Chinese New Year Eve 2010 is on Valentine's Day, Feb 14, not Jan 26. Jan 26 was for 2009. Please Note!

    2 years ago

  • ScribbleShop

    ScribbleShop says:

    Oops! Thanks for the heads up on January!

    2 years ago

  • MagicMarkingsArt

    MagicMarkingsArt says:

    Ah, love RED and include it in almost all my work - Mary, thank you for your marketing tips.

    2 years ago

  • burntmill

    burntmill says:

    yay here comes Valentines day I need to get working on my heart pillar candles!

    2 years ago

  • bijouxdellostregatto

    bijouxdellostregatto says:

    Thank you very much for the great info!!

    2 years ago

  • AudreyGardenLady

    AudreyGardenLady says:

    Thanks for the heads up! Looking forward to the new year!! So much to do! So much to do!!! Audrey

    2 years ago

  • SimplyInvitingCards

    SimplyInvitingCards says:

    Wow! It's incredible to think that V-Day will soon be knocking on our doors!

    2 years ago

  • 1AEON

    1AEON says:

    great reminder!! Etsy is the best of the best!!

    2 years ago

  • odiliafu

    odiliafu says:

    Thanks for the info!!

    2 years ago

  • breadandroses2

    breadandroses2 says:

    Times flies and it's good to know what promos you have in mind. So helpful!

    2 years ago

  • shesbattydesigns

    shesbattydesigns says:

    I love getting the monthly merchandising desk update. It's always so helpful for me to focus my efforts :) Thanks much!

    2 years ago

  • JL67

    JL67 says:

    Thanks for sharing....it has gotten my creative wheels turning.... :)

    2 years ago

  • MaryZoom

    MaryZoom says:

    I just LOVE these merchandising articles! Since you asked about other holidays, here is a link to a Univ. of MO merchandising calendar for 2010. I thought it was cool: http://www.missouribusiness.net/sbtdc/docs/retail_calendar.pdf Thanks for helping us be successful.

    2 years ago

  • JemmDeeCreations

    JemmDeeCreations says:

    A lot information to get ready for the new year. Thank you!

    2 years ago

  • TheSteelFork

    TheSteelFork says:

    wonderful. thank you very much!

    2 years ago

  • jill2day

    jill2day says:

    January 26 - FREE SHIPPING to the Aussies at my shop!

    2 years ago

  • olga11223

    olga11223 says:

    very interesting...

    2 years ago

  • BlueMoonRose

    BlueMoonRose says:

    Skating toward another year! Thanks for the forecast. All my left over red cashmere that goes un-used for Christmas will go into Valentine hats...perfect!

    2 years ago

  • TheJoyofColor

    TheJoyofColor says:

    Thanks Mary for the updated it will give me time to rearange and add some new items that will fit the trends for January The XO pillowcas are wonderful idea Happy holidays

    2 years ago

  • Parachute425

    Parachute425 says:

    Edgar Allan Poe's birthday? must buy card must buy card must buy card

    2 years ago

  • baconsquarefarm

    baconsquarefarm says:

    Appreciate your updates on what's coming up, thank you mary.

    2 years ago

  • gretchenmist

    gretchenmist says:

    these articles are like coming along to regular staff meetings, only fun! thanks for the direction, structure and little reminders :)

    2 years ago

  • jennyhoople

    jennyhoople says:

    Thanks so much, I'll be keeping that color forecast in mind, as good a place as any to start the imagination working :)

    2 years ago

  • theLowerEarSide

    theLowerEarSide says:

    I should get ready :)

    2 years ago

  • feronia

    feronia says:

    ooooh, love red! dec, jan and feb is about red, red and red!

    2 years ago

  • 2TrickPony

    2TrickPony says:

    I was planning to sleep in January. That's not the plan?

    2 years ago

  • anothertimeantiques

    anothertimeantiques says:

    Love the month of January for cozy goodies - in snow country its just the thing to be.

    2 years ago

  • Iammie

    Iammie says:

    Thanks for info.

    2 years ago

  • VelveteenHabbit

    VelveteenHabbit says:

    Amazing that although the christmas season will be gone, JanUARY present a multitude of new sales opportunities with themes colors valentines etc. I'm on it!!

    2 years ago

  • Flowerleaf

    Flowerleaf says:

    "Color trend forecasts for January include vibrant and pastel shades of champagne, gold, ivory, silver, white, pink and red, hues of plum and lavender, and tones of natural to dark, rich browns." I am loving the color scheme for January...I was actually already thinking of creating pieces with those colors in mind. How interesting!

    2 years ago

  • Iammie

    Iammie says:

    Thanks for info.

    2 years ago

  • persimmonandpine

    persimmonandpine says:

    ALL of this is extremely helpful! So much detail; so many great suggestions. Ooh, the ideas are starting to materialize. Cheers, Mandy

    2 years ago

  • KatDesignsNYC

    KatDesignsNYC says:

    Great info thanks!

    2 years ago

  • duckfoot

    duckfoot says:

    i always use these monthly trends posts to help stock my shop. Thanks for the help!

    2 years ago

  • theeye

    theeye says:

    Calendars should be promoted in December... most people don't wait until January :)

    2 years ago

  • chrzaszcz

    chrzaszcz says:

    This is very helpful! Thank you. I'm coming up with some great valentines ideas....

    2 years ago

  • feliciafairy

    feliciafairy says:

    Oh YAY - you remembered us International Folk. January in Australia will be stinking hot. We'll all be at the beach eating icecreams! :)

    2 years ago

  • cazhoffy

    cazhoffy says:

    Oh my goodness i cant believe its nearly January!! Better get started on new stock, thanks for the heads up on what is in trend and what to promote!!

    2 years ago

  • chichimai

    chichimai says:

    great article... a nice way of celebrating holidays---doing crafts...^__^ good luck!!!

    2 years ago

  • mistflowerphoto

    mistflowerphoto says:

    Thank you for all the helpful information!

    2 years ago

  • rakshniyavintage

    rakshniyavintage says:

    wow time flys by so fast - it's crazy :) I wish everyone a successful December and a wonderful January to come!

    2 years ago

  • Piggy

    Piggy says:

    Great article!... Although Chinese New Year is 14 Feb 2010 in the coming year.

    2 years ago

  • pancakeandlulu

    pancakeandlulu says:

    I love this series--it always fuels my creativity for the upcoming months!

    2 years ago

  • littlemoandfriends

    littlemoandfriends says:

    can't wait to start anew! new year! new inspirations! new drawings! yaay!

    2 years ago

  • glorioushats

    glorioushats says:

    It is so helpful that you bring these out early enough for me to think about things and plan ahead. Thanks so much. MaryZoom, wow great calendar, thanks for that link!

    2 years ago

  • LavenderField

    LavenderField says:

    Thanks for the chance to let us list our items on the forum threads!

    2 years ago

  • MessyJesse

    MessyJesse says:

    ooh so helpful, i'm taking notes! :)

    2 years ago

  • sakizome

    sakizome says:

    Goodness me! so much to do. Thanks for the heads up.

    2 years ago

  • TwistedCrystals

    TwistedCrystals says:

    Thank you for all of this information! :)

    2 years ago

  • EverybodyElse

    EverybodyElse says:

    Thanks for the reminder to get started on Valentine's now!

    2 years ago

  • UNAshop

    UNAshop says:

    Thanks for all this info! Got to think about valentine items soon!

    2 years ago

  • MaryFosterCreative

    MaryFosterCreative says:

    Thanks for the info... making plans...:)

    2 years ago

  • inkadinkadoodle

    inkadinkadoodle says:

    Thanks for the information... and on to red and Valentines!

    2 years ago

  • IslaNewYork

    IslaNewYork says:

    So excited to wipe the slate clean and start fresh for 2010!! Thanks for the helpful guidelines Mary!! Definitely bookmarking this page so I can use it as a loose guideline when designing some of my spring items!!

    2 years ago

  • accentonvintage

    accentonvintage says:

    The love theme is going to be fun, plus the coziness! Thanks for the info!

    2 years ago

  • urbanknitfits

    urbanknitfits says:

    Thanks for the heads Up!

    2 years ago

  • tupperkitty

    tupperkitty says:

    Thanks for the info!

    2 years ago

  • ArtisticIntentions

    ArtisticIntentions says:

    Thanks for the info!

    2 years ago

  • theredstone

    theredstone says:

    thank you so much. Looking forward to New Year's

    2 years ago

  • CuttingArtByVictoria

    CuttingArtByVictoria says:

    I too am looking forward to a fresh start in the new year. It's going to be a GREAT year!

    2 years ago

  • mysillybluehippo

    mysillybluehippo says:

    Thanks for the great ideas. It great to have so much help and support from the Etsy team!!

    2 years ago

  • LoveAppleBoutique

    LoveAppleBoutique says:

    Getting started with the valentine items now. Lots of hearts and kisses.

    2 years ago

  • nowonder

    nowonder says:

    I'm still new (as a seller) and its nicee to lear you always think ahead! Thank you for the tips! Happy Holidays

    2 years ago

  • Sumikoshop

    Sumikoshop says:

    oh no, I can not believe it is already finished this year! I'm getting old too fast ... LOL Thanks Mary, for all this information useful ...

    2 years ago

  • RedBracelet

    RedBracelet says:

    Great tips and thoughts-tnx!!

    2 years ago

  • ManoCelebrates

    ManoCelebrates says:

    Thanks a lot for the great information! Cant wait to use vintage garnet stones!

    2 years ago

  • LadyLuLus

    LadyLuLus says:

    Great info! ~Thanks :)

    2 years ago

  • poppycottage

    poppycottage says:

    Thanks for the tips!! i love etsy!

    2 years ago

  • Chuletindesigns

    Chuletindesigns says:

    Thank you for the info, very helpful. My birthday is next moth!!!! :o) Happy holidays to everyone!!!!

    2 years ago

  • marbled

    marbled says:

    this article very useful.thanks :)

    2 years ago

  • AdaMaude

    AdaMaude says:

    Thanks for the heads up about upcoming events!

    2 years ago

  • dazzlemedesign

    dazzlemedesign says:

    this will be my first 'Etsy Valentines' Can't Wait! :) good luck everyone and happy holidays! :)

    2 years ago

  • katruong

    katruong says:

    it's fun thinking about winter just when i'm heading into summer.

    2 years ago

  • tracinicole

    tracinicole says:

    Thanks! Looking forward to January!

    2 years ago

  • justnichelle

    justnichelle says:

    Looking forward to a new year and a fresh start in 2010! Planning another round of free shipping in time for Valentine's Day. Great article. Thanks!

    2 years ago

  • pfdoriginalartworks

    pfdoriginalartworks says:

    Very exciting new year ideas... starting to plan my cards to coordinate with it.

    2 years ago

  • GlamourGloves

    GlamourGloves says:

    As per your January trends guidelines, I will be listing my fingerless gloves in the colors that you describe such as natural browns, silver and white to complement the gold, red and black that I have at the moment.

    2 years ago

  • gallery32

    gallery32 says:

    These are great ideas! I am going to think about ways to incorporate them into my work. Thanks for posting :D

    2 years ago

  • nalaniz

    nalaniz says:

    Love Garnet!! Such a nice rich color to work with. Thanks for the reminder!

    2 years ago

  • BlueTerracotta

    BlueTerracotta says:

    I love the color trends forecast, Thanks!

    2 years ago

  • Bluebrooch

    Bluebrooch says:

    Love the vintage ice skates!!! And so happy that the Global adventures will highlight fashion for the Southern hemisphere!

    2 years ago

  • aforfebre

    aforfebre says:

    Thanks Mary!!!

    2 years ago

  • craftpile

    craftpile says:

    thank you!

    2 years ago

  • ReclaimedThreads

    ReclaimedThreads says:

    Thanks for all the tips! I love reading these posts!

    2 years ago

  • monkeyandsquirrel

    monkeyandsquirrel says:

    ahhhh... where did 2009 go?

    2 years ago

  • SandraDarling

    SandraDarling says:

    you've gotta love the blossoming of a new year ... :)

    2 years ago

  • FoundryDesign

    FoundryDesign says:

    These are all great ideas. I have a suggestion to add: I like to have a "cabin fever" party for friends as winter advances and the holiday lights are put away. Handmade gourmet foods, candles, cozy pillows and throws, and warm, colorful winter clothes found on Etsy are all essentials for such a celebration.

    2 years ago

  • SunnyDayVintage

    SunnyDayVintage says:

    I love the thought of new beginnings and fresh starts... hmmm, maybe I'll redecorate!

    2 years ago

  • enfantjoli

    enfantjoli says:

    making notes as fast as I read them. Now to put all these ideas into motion!!! Thanks as always.

    2 years ago

  • Gwendolynsdesign

    Gwendolynsdesign says:

    Wow a new year and a new start.. lots to do in 2010. Looking forward to my first full year on ETSY and loving every min!

    2 years ago

  • shopKCQ

    shopKCQ says:

    Oops! The Lunar New Year is Feb 14!! LAST year it was Jan 24-26. Please note the change! Thanks!!

    2 years ago

  • Jamfiescreations1

    Jamfiescreations1 says:

    Valentine's Day is my favorite holiday. I will be adding some items to my shop really soon. I am working on them already. Thank You, Mary O

    2 years ago

  • laurabucci

    laurabucci says:

    As someone who takes care of every aspect of my little business, I find this merchandising post looking ahead is really helpful. Thanks Mary!

    2 years ago

  • lilprincessbow

    lilprincessbow says:

    I love these Etsy posts! I am already starting to think about Valentine's day. Got to make the cutest bows for such a cute holiday! Thank you!

    2 years ago

  • amysfunkyfibers

    amysfunkyfibers says:

    Thank you for the inspiration. I am looking forward to 2010 as being a great year!

    2 years ago

  • jkldesign

    jkldesign says:

    Such fantastic tips for the new year!! I had a wonderful 2009 and looking forward to an even better 2010 :)

    2 years ago

  • TianaCHE

    TianaCHE says:

    Thanks for the information, Mary! I love all Winter Holidays, especially Valentine's day and working hard about it ;-)

    2 years ago

  • TianaCHE

    TianaCHE says:

    Thanks for the information, Mary! I love all Winter Holidays, especially Valentine's day and working hard about it ;-)

    2 years ago

  • sewnsunday

    sewnsunday says:

    Ohhh...you got me thinking and planning. Thanks for the great info!

    2 years ago

  • bstudio

    bstudio says:

    Great tips. I've already been thinking about Valentine's Day! I'm also taking note of the Nesting and Winter Wedding themes. Thanks for the heads up.

    2 years ago

  • TSmithDesigns

    TSmithDesigns says:

    Mary, Great information to start the year off right!

    2 years ago

  • BluebirdHandmadeBags

    BluebirdHandmadeBags says:

    Great ideas! Thanks for the helpful info...definitely going to incorporate it into my store!

    2 years ago

  • AtelierDArte

    AtelierDArte says:

    I'begginer in Etsy, and love read this article!!! Kiss, Luiza

    2 years ago

  • Parsimony

    Parsimony says:

    This is the first time I've take the time to read through an article like this - gosh, it was time WELL SPENT! Thanks so much, I'll be sure to read them all from now on.

    2 years ago

  • polkadotsandblooms

    polkadotsandblooms says:

    I am still quite new (going just a couple of months), so these tips and hints are just very helpful to focus. However, it is a little disturbing (in a funny sort of way) to think already about Velentine and even Easter, if we have not even had xmas yet :-) Overall I just love the Storque - I think after years of searching, I've finally arrived somewhere!

    2 years ago

  • LoveMeKnotCreations

    LoveMeKnotCreations says:

    thank you for the post!

    2 years ago

  • misohappi

    misohappi says:

    thanks marymary for all the great ideas

    2 years ago

  • jilllamonte

    jilllamonte says:

    Mary, I think I lurve you! :) These posts are so appreciated, thank you so much!

    2 years ago

  • fancy4u

    fancy4u says:

    great info for a new seller like me; keeping me on track and 'on my toes'! Gonna gear up for the new year!

    2 years ago

  • dorijewellery

    dorijewellery says:

    That's really useful information. Thank you

    2 years ago

  • HydrangeaRow

    HydrangeaRow says:

    This will be my bible for the next few weeks--thanks for the info!!

    2 years ago

  • banfflines

    banfflines says:

    Looking forward to Valentines. thanks for the info. Sandra Banff, Alberta

    2 years ago

  • beadbarnsupplies

    beadbarnsupplies says:

    Mary...you did a very nice job of scouting out special dates in January that will help sellers make promoting fun and creative for their customers. Thank you!

    2 years ago

  • desertdreamstudios

    desertdreamstudios says:

    I have already started working on some things for Valentine's Day....when will the listings be posted to purchase a showcase for Valentine's Day items?

    2 years ago

  • MonikaDesign

    MonikaDesign says:

    Looking forward to a fresh start in 2010, thanks for the info Mary!

    2 years ago

  • redeemdesigns

    redeemdesigns says:

    Thank you so much Mary, This article has sparked some new ideas and encouraged me to be more intentional in my "hey what about this" flights of creative fancy. I think I will close down over Christmas Holidays to revamp and makeover my shop and my ideas Here's to a great 2010 Vicki

    2 years ago

  • thepresentplace

    thepresentplace says:

    Thanks for the info, i am still finding my feet thank you you for giving them some direction

    2 years ago

  • TCaponePhoto

    TCaponePhoto says:

    Already looking forward to the new year and introducing new prints in my shop! Thanks for the article! Great heads up!

    2 years ago

  • theLittleGreenButton

    theLittleGreenButton says:

    Looking forward to Valentines Day. Hoping to make a bigger mark on this one after joining Etsy late this season.

    2 years ago

  • RockaBlanky

    RockaBlanky says:

    Come visit my shop well your at it.... we will be posting more items this week don't miss out..

    2 years ago

  • lymoniadawkins

    lymoniadawkins says:

    I am so happy I found etsy! It's a lot cheaper to sell handmade products here than on other sites. I am also looking foward to Valentines Day. Thats one of my big selling months.

    2 years ago

  • dorahdesigns

    dorahdesigns says:

    Thanks for the great tips, looking forward to new ideas and the new year!

    2 years ago

  • EightCrows

    EightCrows says:

    I'm excited by the 'international vacation' theme - it is well and truly summer here in Perth, Western Australia!! Good to see that it isn't all winter at etsy!

    2 years ago

  • SmallJoysStudio

    SmallJoysStudio says:

    Thank you for this helpful article. I am trying to figure out how to promote my new shop in different ways.

    2 years ago

  • PrimitiveCookieHugs

    PrimitiveCookieHugs says:

    Will be opening shop in January! I'm excited!!!!!

    2 years ago

  • PeppermintBark

    PeppermintBark says:

    As always, thank you so much for all the helpful info as we head into the New Year. A special thank you for using my photo too - what a fun surprise!

    2 years ago

  • sarahdunnarts

    sarahdunnarts says:

    brand new to etsy and this article ROCKS!!! good info

    2 years ago

  • OliviaClare

    OliviaClare says:

    Can't wait! I will be dreaming up my next design for January :) Thank you for the article. Happy Holiday's everyone.

    2 years ago

  • cookieletta

    cookieletta says:

    Thanks for the update. A lot to look forward to in the New Year!

    2 years ago

  • shellsherree

    shellsherree says:

    Many great ideas for January ~ congrats, Peppermint Bark!

    2 years ago

  • juliemalloy1

    juliemalloy1 says:

    Thanks for the informative articles, they have been a huge help to me in finding my way in etsy! Thank you!!

    2 years ago

  • southpawstudios

    southpawstudios says:

    I really really love these merchandising articles, they are so informative and helpful. thanks for taking the time to write them and share this wealth of information to help us all be more successful for the 2010 year!

    2 years ago

  • thevintagetreehouse

    thevintagetreehouse says:

    Thanks Mary!

    2 years ago

  • suncatcreations

    suncatcreations says:

    Hummm! The hampster wheel of Creations in my mind, Turn, Turn, Turn, Ahh! Ha! NEW product line to keep kids cosy in the winter, maybe? Or a whole shop section devoted to red or hearts? Ahh! Too many ideas!

    2 years ago

  • capitalcitycrafts

    capitalcitycrafts says:

    lots of good suggestions here to inspire us to create on!

    2 years ago

  • CheriChic

    CheriChic says:

    It really is right around the corner. Thanks for the info!! :)Yay 2010!!

    2 years ago

  • Laura4ca

    Laura4ca says:

    Oh! Gosh!! Now I have to start thinking.............Thanks

    2 years ago

  • EnchantedBella

    EnchantedBella says:

    Such wonderful tips and ideas thank you.

    2 years ago

  • tashascreations

    tashascreations says:

    I have lots of red items in my store this month! Thank for opportunity to feature them!

    2 years ago

  • craftive

    craftive says:

    Great info for me as I am a new seller. thanks for the heads up!

    2 years ago

  • stickstaffcane

    stickstaffcane says:

    A New Begnning... So many resolutions to get off the couch and start walking will be easier to achieve with a brand new stick, staff, or cane. International Vacations... Take a hiking stick or staff with you on your ecovacation. Bring a cane for help managing all those stairs at the Panthenon, Pyramids, or the Grand Canyon. Many of my sticks are cinnamon color. What a great color for January - warm and friendly yet energizing.

    2 years ago

  • SmallJoysStudio

    SmallJoysStudio says:

    Thanks for the promotional opportunities!

    2 years ago

  • ShortandSweets

    ShortandSweets says:

    thanks for the info! January is my birthday month, too, and I love it :) my vegan sweets count toward healthy new years resolutions, right?

    2 years ago

  • Buddly55

    Buddly55 says:

    Great things to think about as we approach the new year! It's always my favorite time....a fresh start!

    2 years ago

  • TutusChic

    TutusChic says:

    Yes, thinking ahead to Valentine's Day since I joined Etsy only two weeks ago. There is so much information that it is really great how well organized and attractive all these memos are for us neophytes. Very inspiring! Thank you

    2 years ago

  • RossanaShoshana

    RossanaShoshana says:

    thanks for your largeness to the sellers. Such wonderful tips and ideas thank you.

    2 years ago

  • PeculiarForest

    PeculiarForest says:

    awesome, January is my birthday month so looking forward to the Garnet gift guide :) I have also been cracking on with valentines themed jewellery, my fave holiday, I love hearts!

    2 years ago

  • samsstuff

    samsstuff says:

    Thanks for updating us on new trends & features in the upcoming month or two!

    2 years ago

  • toolisjewelry

    toolisjewelry says:

    Great article, I have a lot of work to do now! Thanks so much for sharing :) Happy holidays!!

    2 years ago

  • toolisjewelry

    toolisjewelry says:

    Great article! I have a lot of work now :) Thanks for sharing Mary! Happy Holidays :)

    2 years ago

  • RhondasOriginals

    RhondasOriginals says:

    This will be a big help! Thanks.

    2 years ago

  • woolbrain

    woolbrain says:

    Always informative, endless helpful, can't wait for new beginnings :0 love the garnet gift guide. Thanks. Happy whatever You Celebrate !! :) Check out my new scarves, cozy, affordable and colorful.

    2 years ago

  • Yayahandicraft

    Yayahandicraft says:

    Very good article,this is super for make more ideas and offers for the next month!!

    2 years ago

  • RozPetalzStudio

    RozPetalzStudio says:

    All great ideas for January! I'm looking forward to participating. My big 40th coming up that month! Here's to lots of asles for all in the New Year!!!

    2 years ago

  • RozPetalzStudio

    RozPetalzStudio says:

    Great ideas! I am looking forward to participating. Celebrating a big birthday this January - my 40th! Yikes! Here's to lots of sales for all in the New year!

    2 years ago

  • MissKArt

    MissKArt says:

    This article is great. I hope to have much much better results for my shop this upcoming year. I've made very very few sales, but I've learned a ton since I became a seller in March of 09'. I'm inspired and motivated for 2010! I'm going to make many changes to how I do things in my Etsy life. Changes for the better ofcourse :)

    2 years ago

  • plingstore

    plingstore says:

    thanks for this article! Very helpful. Actually, a note. Lunar New Year falls on February 14, 2010 this year (yes! same day as Valentine's Day). The lunar new year date above reflects 2009. :)

    2 years ago

  • rockinstonesjewelry

    rockinstonesjewelry says:

    Looking forward to 2010 with Etsy! Thanks for the merchandising desk info it is invaluable!!!

    2 years ago

  • TwigAndBird

    TwigAndBird says:

    Thanks for the updates! Cheers and best wishes to all this 2010!!

    2 years ago

  • ceecee8

    ceecee8 says:

    Yeah! Looking foward to 2010! can you believe it??

    2 years ago

  • SimplyInvitingCards

    SimplyInvitingCards says:

    Crazy that '10 is just around the corner and bringing all kinds of fun and new opportunities with it. Awesome!

    2 years ago

  • MotherNest

    MotherNest says:

    Looking forward to Valentines day ... adding 'Love Nest' Pendants to my shop already! Thank you for the heads up ... it's very helpful.

    2 years ago

  • Bluebelldesign

    Bluebelldesign says:

    A day that means a lot to Scots all over the world is Burns Night on 25 January. It would be fantastic to see designers with Scottish roots or Scottish based designers featured, particularly if the featured items weren't the usual tartan themed tat that fills the tourist shops in Edinburgh...

    2 years ago

  • Squier

    Squier says:

    I love garnets! I love January and the merchandising ideas you have for this month.

    2 years ago

  • TimmerysBebeBling

    TimmerysBebeBling says:

    Thanks for the peek of what's ahead. Its sometimes hard to remember Valentine's Day is just around the corner. I've already started to add some Valentine hair bows and accessories to my shop. Can't wait to make more!!

    2 years ago

  • HappyHatzs

    HappyHatzs says:

    Brand new to Etsy ( since Dec 31st) so all this info is very helpful. thanks!

    2 years ago

  • aldesigns

    aldesigns says:

    Thanks for the great tips ... I am trying to come out with more Valentine designs too:)

    2 years ago

  • sugarpinkboutique

    sugarpinkboutique says:

    Thank you so much for the tips! They are very helpful!

    2 years ago

  • PoPkO

    PoPkO says:

    love reading these tips

    2 years ago

  • Ferrera

    Ferrera says:

    I'm brand new to Etsy, so excited about being here!!

    2 years ago

  • HomeSweet

    HomeSweet says:

    Thanks for the heads up! I've got several fabric buckets in my shop that are great for collecting small clutter. They offer a bright punch of color on these gray wintery days too! http://www.etsy.com/shop/HomeSweet?section_id=6509233

    2 years ago

  • GemmaNation

    GemmaNation says:

    Fantastic, love these pointers :)

    2 years ago

  • TUMBLEWEEDCOTTAGE

    TUMBLEWEEDCOTTAGE says:

    Glad you mentioned Robbie Burns day Bluebelldesign -it is a big thing for the Scotsman. I have several related items in my shop and have sold a few kilts already.

    2 years ago

  • noogal

    noogal says:

    Looking forward to Australia Day! Let's hope Etsy can promote the Aussie sellers on here! Thanks.

    2 years ago

  • krissyanne

    krissyanne says:

    Thanks for all the ideas! I'll keep them in mind :)

    2 years ago

  • SoHappyMaking

    SoHappyMaking says:

    Idea for future voter: Naughty gifts for Valentine's Day

    2 years ago

  • maricfinegoods

    maricfinegoods says:

    Edgar Allen Poe would love a good houndstooth bag, I'm sure! Thanks for the pointers...great!

    2 years ago

  • SASSYspaces

    SASSYspaces says:

    i sure am having fun showing off some of my vintage and how i have used these items to store & organize in a very stylish way in the past, but why keep it all to myself when the ideas can be shared?

    2 years ago

  • etincelledesign

    etincelledesign says:

    such great ideas ! so now off to redo more photos ...

    2 years ago

  • Vidalbuttons

    Vidalbuttons says:

    great post! you guys have amazing shops!!

    2 years ago

  • SaraYorkHandbags

    SaraYorkHandbags says:

    So many great ideas that have to write them all down. Thanks for sharing your knowledge!

    2 years ago

  • MicheleMichelSilver

    MicheleMichelSilver says:

    Thanks This is a great article, and wonderful selection of shops. There's something about Mary...

    2 years ago

  • WooZlys

    WooZlys says:

    Thank you, great ideas... here is something red from my store http://www.etsy.com/view_listing.php?listing_id=36257275

    2 years ago

  • myKSDesign

    myKSDesign says:

    enjoy reading the posts. something...valentine... http://www.etsy.com/view_listing.php?listing_id=35075749

    2 years ago