Let’s face it – social media marketing can be tricky at the best of times. It takes a lot of energy and focus to build an online community and stay connected to it. So what happens when you add the high-octane business of the holiday season to the mix? How can your blog, Twitter, and Facebook be effective marketing tools then?
Winter Wonderland Original 5 x 7 artwork by michellebruner
First, understand the lay of the land.
During the holiday season, we face an audience of potential customers who are more distracted and time-crunched than at any other time of the year — and yet, thanks to all the winter gift-giving traditions, they’re also more open to buying things. It’s tempting to crank up your broadcast marketing, blandly mentioning your product over and over again by latching onto the idea that “they need gifts!”. But if you do that, you’ll become just one more marketer making holiday season noise. To capture your customers’ attention, you have to be more strategic.
Image of Dawn Ramerman by Bre Pettis, via Flickr
What do your customers really need during this time of year?
You may think that the answer is simple: “They need to know my product exists!”. Here’s the problem with that thinking: it’s what every other marketer thinks, too. And the result is, your customers (and you, and I) can hardly move an inch without being bombarded with other people’s ideas of what great gifts are.
Here’s what your customers really need this time of year:
- They need context. They need to know why, among all those other gift ideas threatening to bury them, your product is a good choice for specific people.
- They need a story. They need to hear how your product is made, and what brought you to create it. They need a reason to become attached to you and what you make.
- They need a connection. In a screaming sea of marketing messages, they need to see that you’re a kind and interesting human being, and therefore worth listening to.
Okay. So how do you give your customers these things?
You might think I’m about to say something like,“To market your product online during the holidays, don’t mention your product.” But that’s not quite the idea. Actually, to create good posts that point people to your Etsy shop, you need to find the intersection of two important ideas:
Here’s an example of how that works…
Let’s say you make beautiful hammered silver earrings. You could always try marketing them by posting twenty Facebook updates (or tweets) a day that look like this:
…But the fact is, there will be an avalanche of these kinds of updates during the holidays. What if you took a different approach, and thought instead about what specific things your customers need help with right now? Maybe they need:
- Ways to save time and energy
- Helpful advice from an expert on how to choose and care for silver jewelry
- A glimpse into how someone might use your earrings
…Armed with that information, you might create this set of online content:
See the difference? A repetitive product mention tends to vanish instantly. But a coordinated set of useful ideas that relate to your product? Well, now you’ve created a story about you as a caring human being and a knowledgeable maker. That’s memorable — and your product just got more attractive. Cool, huh?
A few parting tips:
- There’s no question that good social media marketing takes time – and time is not something you’ll have in abundance during the holiday season. This is why it’s a good idea to do a little advance planning now.
- The holiday season is not the best time to start using social media tools. You simply won’t have adequate time to build enough of a following to make your posts count. But if you’re new to blogging, Twitter, or Facebook, you can still make your product more visible by putting your energy into responding to other people.
- Do you have any happy emails from your customers that you can quote in tweets or on Facebook? It’s important to send out positive messages that reflect well on your products. Maybe you could start up a little blog feature with your customers, where they tell you about the person they’re buying a gift for, and you post that story with pictures of the item on your blog.
- Take a moment on your busiest making and shipping days to share some photos of your studio in action – chaos and all! This does two things: gives a human glimpse of your business, and sends a subtle message: “People are clamoring for my product.”
- Should you do social media posts about the shows you’ll be selling in during the season? Absolutely. But remember that these posts will be interesting only to your readers who live near the show. Why not treat these folks like a special club, and offer them some kind of incentive for stopping by and saying hello — a few dollars off, a two-for-one deal, a special gift with purchase.
Diane Gilleland (a.k.a. Sister Diane) writes and podcasts over at CraftyPod.com. When she isn’t making things, she’s publishing ebooks and teaching online classes that help crafters use the web to grow their businesses.
Effectively Use Social Media to Market Your Business | Sign up for Etsy Success Emails
404 comments
Sign in to add your ownTulleMeAboutIt says:
Very helpful info. Thanks!
1 year ago
honeydbags says:
Great tips and article! I love the holiday season!
1 year ago
whimsywhimsical says:
Awesome :D Heads up to the coming holiday preparation! Thank you~ ~ ~
1 year ago
chanyeevon says:
My first first first year for holiday season :D Looking forward to it and thank you so much for the tips!
1 year ago
MarKoosModernDesign says:
Fabulous tips!!! Thanks so much!! Time to do work :)
1 year ago
laurastark says:
Thanks for the info. Great ideas to implement for this holiday season.
1 year ago
Level8Seamstress says:
Very awesome write up :D Thanks!
1 year ago
BlossomandTwig says:
Fantastic article - I'm off to get it ready!
1 year ago
aBreathofFrenchair says:
Thanks for the tips!
1 year ago
jammerjewelry says:
Wonderful article thanks.
1 year ago
patchesnthings says:
This article was very helpful. Thank you!
1 year ago
SwellCrafts says:
Love it! Thank you for the info/tips!
1 year ago
melaniefavreau says:
Very good tips! I wish you all a great holiday season with a lot of sales! :)
1 year ago
IcingOnTheCupcake says:
Thanks for the holiday tips!
1 year ago
chasedreams says:
Nice advice - off to scheme up some strategies.
1 year ago
weatheredsilo says:
Thanks for sharing your invaluable insights! I will definitely try them. Cheers, Mandy
1 year ago
GingersGirl says:
Great tips! I like the idea of showing the workspace in action.
1 year ago
lovelygifts says:
So true. THanks for the info.
1 year ago
helenapuck says:
Wonderful marketing ideas. I think I could work on putting context onto my product promotions. I love the facebook and twitter themed items too.
1 year ago
OffTheBarrow says:
Thanks! Thought out and well written advice!
1 year ago
LeoAndJunie says:
Awesome, thanks! Looking forward to the holidays on Etsy!
1 year ago
VintageStarrBeads says:
Thanks for the very respectful Info and tips, A seller can never have enough! Thanks for the push from a not very networked seller!-Rachelle Starr Good Luck all you Etsians!!!
1 year ago
paperholiday says:
Thanks for the advice!
1 year ago
Colettesboutique says:
Thanks for all the tips. I find marketing so hard at times.
1 year ago
megansbeadeddesigns says:
Thanks for the sweet tips, I am guilty of too often just posting links to my products on facebook. Gotta take the time to be more creative fore sure! ******************************************************** Knotworkshop - take a look, you're item made related items!!!!!
1 year ago
TwistedCrystals says:
Thank you for sharing. I adore the Hand Carved Aqua Bird Ornament!
1 year ago
ClassyChicBoutique says:
Thanks for the great info!!
1 year ago
blueskyclouds says:
Great reminders! Thank you.
1 year ago
purposedesign says:
Great article with useful tips. Thanks!
1 year ago
happygolicky says:
Great ideas! I think I'll send a link to a discount coupon to my FB & Twitter followers for incentives to come to the Atlanta ICE holiday show where I'll be a vendor Nov 20+21. This post definitely got the ball rolling for me to crank up my marketing for the shopping season. Thanks for the awesome tips! Licky Drake HappyGoLicky Custom Silver Jewelry
1 year ago
SilverGirlUK says:
I am new to selling this way and I think this will help me a lot!
1 year ago
alibli says:
mmm... interesting, thanks for sharing!
1 year ago
SilverGirlUK says:
I am new to selleing this way and I think your tips will be very helpful! Thank you.
1 year ago
myvintagecrush says:
Nice. Thanks for sharing, I'm excited for my first holiday season on etsy! ...busy, busy!
1 year ago
sugartreecreek says:
I've often wondered how a straight tweet would look to the tweet-te. Not that it's not visable when you send it but how well it's received. You make a good point. I use gemstones because I love nature and the rich colors. I give a portion to the Appalachian Service Project. these are things that need mention. Thank you!
1 year ago
MissMiserysBoutique says:
Thank you for the tips! I can't believe the holidays are upon us already! :)
1 year ago
LuRuUniques says:
Thanks for the info....very helpful...
1 year ago
fibrous says:
Lovely info, thanks! I'm trying to do something similar to your customer pics on the blog idea - I've started a competition on my facebook page, a gift certificate for people who post pics of items they've purchased from me.
1 year ago
DesiCloe says:
Great tips! I'm always doubtful about my tweets and you give me helpful ideas! Thank you so much!
1 year ago
AlpineGypsy says:
A fresh perspective, Thanks! Heidi
1 year ago
handstosew says:
Thanks so much for the great tips! I agree with Colettesboutique that marketing is sometimes very hard. You think you're doing the right thing, but clearly you wonder at times. I'm off to my Annual Craft Show on Saturday, and I like the idea of mentioning it to the locals and perhaps offering a discount.
1 year ago
accentonvintage says:
Thanks for these timely tips!
1 year ago
WhisperingOak says:
Thank you for the great tips. I learn so much from the Etsy articles.
1 year ago
LeafandInk says:
Great tools & tips Diane! I actually just 'un followed my 1st on Twitter. I felt really bad to have to make that decision yet all they were tweeting repeatedly was your example above 'Hammered Silver Hoop Earrings'..blah blah blah. I hope they actually get the opportunity to read this & gain from your wisdom. Lisa~ LeafandInk.com
1 year ago
tizzalicious says:
Great tips! Thanks so much!
1 year ago
handmadespark says:
Yet another great post in this series! Thank you for the reminder to stay true to your story! Your post about Facebook, Twitter and Blogging tips on Handmade Spark has been a huge hit with our readers. Perfect timing!
1 year ago
LittleWrenPottery says:
Great tips! I'm always looking for new ways to engage my audience.
1 year ago
jargonhead says:
Thanks for the tips! This is my first holiday season as a small business owner, so any information is super helpful!
1 year ago
girltuesdayjewelry says:
great info! Thank you!
1 year ago
newhopebeading says:
Love it... congrats Knot!
1 year ago
elisabettacavagnino says:
thanks for info!
1 year ago
maggiemaevintage says:
nice tips!
1 year ago
Junienone says:
Thanks so much for this - very helpful and practical!
1 year ago
wanderthisway says:
Yay... thanks for the great tips! I love that the idea of the "story" keeps coming up, and I think it's so true & so important. I am always drawn to sellers who I feel like I *know* or *understand* in some way.
1 year ago
modernemotive says:
Thanks for this!
1 year ago
choisette says:
great, now i'm craving a cupcake.
1 year ago
KLBVintageWares says:
WHAAAAAA! I can't believe "the season" is here. Totally unprepared. Thanks for the article to talk me off the ledge. Happy selling, everyone!
1 year ago
SimpleJoysPaperie says:
Diane, thanks so much for all these tips! :)
1 year ago
bib4brides says:
Great information! I am going to check into some of your classes. Thanks!
1 year ago
coralbelles says:
This is my first Holiday season as a small business owner and still learning the in's and out's of using social media - these tips are awesome!
1 year ago
cocorosecouture says:
loveeeeeeddd this great info!
1 year ago
AllureByU says:
Great tips! This is my first year and I am looking forward to the pre Christmas excitement on Etsy.
1 year ago
CozyCaterpillar says:
I'm just beginning my social media campaigns and it's hard to know where to start. This article is brilliant and a great jumping off point. Thank you for the advice!
1 year ago
bflyjune says:
Great info! Thanks! Here come the holidays......!!!
1 year ago
Luv2Have says:
Great article with great tips, thanks!
1 year ago
carlossantiago says:
always great to know. thank you for sharing with us!
1 year ago
sonyarasi says:
Thank you with your helpful tips!
1 year ago
cuppacoffee says:
thank you.....I'm in the middle of redoing my studio...I'll be sure to take pictures...great tips! Thanks so much!! <3
1 year ago
cuppacoffee says:
Thank you! I'm smack in the middle of a studio make-over...I'll be sure to take pics. Thanks for the helpful tips!!!
1 year ago
WalterSilva says:
Awesome!
1 year ago
ekra says:
Thanks Sister Diane! Your articles are so helpful because you really understand where my mind goes, and then you take control in a nice way to say, "nope, not that. This!"
1 year ago
magnesina says:
great tips as always! thanks so much, it's time to work now!
1 year ago
littlemoandfriends says:
really helpful tips, cheers! xoxo
1 year ago
Earleyimages says:
Great ideas thank you
1 year ago
yarnyoda says:
Thanks for the great ideas! Marketing is the very hardest part of everything I do. Gotta get back to work . . .
1 year ago
katrinshine says:
Great tips! Thanks!
1 year ago
WallStarGraphics says:
Great pointers. Thank you!
1 year ago
bedbuggs says:
Super helpful tips to think about! Thanks so much! ;)
1 year ago
ndnchick says:
Thanks for the tips! :)
1 year ago
lemongrassjewels says:
great ideas...very clever!
1 year ago
cre8ivecat says:
Great advice! Thanks for taking the time to share :)
1 year ago
littlecreekboutique says:
Great tips. Thank you!
1 year ago
bylynnkrestel says:
thank you!! very useful - timely - advice! : )
1 year ago
saraleighs says:
Good to know!
1 year ago
quiltytherapy says:
good tip!
1 year ago
rozzie says:
Thank you, i too, would have thought the obvious route of just telling people about what I'm trying to sell, but the value in helping people with tips or value outside of just buying your product will likely be more effective. Thanks for the tips.
1 year ago
Hammermann says:
Great tips!
1 year ago
Tumus says:
nice advice! I know when the Holidays really kick in I have no time to self-promote or market. I try to write blog posts in advance but even that slows down to a crawl.
1 year ago
VitaNostra says:
Fabulous! Thank you!
1 year ago
JillianMackowiak says:
Love this!! Great advice!
1 year ago
unflappableproducts says:
great tips-I am so behind the times here-need to do a blog facebook tweet-anything!
1 year ago
dkalvarez says:
Thank you for the wonderful advice regarding the holidays. So many great tips that I will be using. Much appreciation!!
1 year ago
grimmandgrete says:
Thanks for the tips, this will be my 1st holiday season at Etsy and I'm looking forward to it! Happy Holiday selling everyone!
1 year ago
ThePurpleChameleon says:
Very Very helpful!! I definitely find it more appealing when I can see the "human chaos", side of things, but have a hard time expressing it myself. Thanks for tips! :)
1 year ago
FeltShmelt says:
Awesome perspective and really great tips for staying visible during the holidays! Thank you so much!
1 year ago
MechelleDesigns says:
Great marketing ideas! I just need to come up with new features can get harder to do after awhile.
1 year ago
lindab142 says:
Great tips. Thanks for sharing.
1 year ago
dezignsbygigi says:
Thanks for the great tips..definitely need to work on those.
1 year ago
monsterinthecloset says:
excellent advice! off to put it to use!! :)
1 year ago
momosoho says:
I am e-mailing my customers to send me more photos and stories...so many great suggestions! love behind the scenes docs and now i can start one of my own!!!! You Rock ! Thanks so much! Peace, MoMo
1 year ago
bananabottoms says:
Great tips ~ thanks for sharing!
1 year ago
GracefullyGirly says:
You bring up great points! thanks
1 year ago
thepaintedlily says:
What a great article with fabulous ideas about successfully using social media. I immediately went and posted a tweet using useful content that caught a buyer's eye and the product sold. What better proof is that? You've got a fan in me! Thanks so much!
1 year ago
ozzyandfelix says:
Thanks so much for the advice, lots of really useful tips. I'll be bookmarking this :D x
1 year ago
DevineCollectible says:
I try, but often fall short when it comes to marketing, good advice! Peace, DevineCollectible
1 year ago
KhaliNouveau says:
Very informative article. I learned a few new ways and tips to get my shop or product visible. Need ideas = positive motivation. Thank you!
1 year ago
cherishedtimes says:
Thanks so useful!
1 year ago
jodishmodi says:
Great tips we often forget about. Can't wait for the holiday season!
1 year ago
lauratrevey says:
Great tips for the holiday season... here we go!!
1 year ago
LemonKissed says:
Just what I needed to read today - thanks for the great advice, as always!
1 year ago
HighPriestess says:
Thanks for sharing your great ideas. I just love the Holiday Season and you have some wonderful tips for successful marketing.... blogs, twitter, facebook.... oh my! Appeciate your efforts.... much continued success to you. Cathy
1 year ago
DaisyChains says:
*whispers* I know her!! ;o) Great article.
1 year ago
AngelLeighDesigns says:
Huh. Now you've got my mind roving, making new connections. Cool, thanks!
1 year ago
TheVirginRose says:
Thanks so much for the tips! much appreciated and am sure they will add great value to my store! :) Madeline
1 year ago
dragonfly57 says:
I just opened my shop so I have a lot to learn. Thanks for the help!
1 year ago
CompAndHandDone says:
Thanks for the advice!
1 year ago
postroadvintage says:
keep these articles coming! i can really use all the advice/help i can get :)
1 year ago
MelissaniJewellery says:
i'm looking forward to my first holiday season on etsy,great advice,thank-you
1 year ago
iheartkidart says:
Wow, great advice! Now, back to work I go!
1 year ago
birchbaykay says:
Thanks, Diane! Just a shift in perspective/approach! Cool!
1 year ago
ByronMorrisArt says:
lots to think about, thanks!
1 year ago
GreatestJoyDesigns says:
I am new to Etsy and with the pressure of all there is to learn and trying to do so many things, it was encouraging to hear that I don't have to panic for these holidays (it probably wouldn't help anyways) and that with time my business will grow. Sigh....Happy Holidays!
1 year ago
norakaren says:
very interesting for our exciting holidays!
1 year ago
craftincrystal says:
Great tips and advice! Thanks so much! :)
1 year ago
mariaelina says:
great!
1 year ago
EmilyWiserJewelry says:
great
1 year ago
pillowfactory says:
oh goodness, this is very helpful.. Thank you Sister Diane!
1 year ago
pomtree says:
great tips, im such a social media newbie, im so intimidated.
1 year ago
ourfrontyard says:
Thanks for the advice! :)
1 year ago
GemuineCreations says:
Great article! Sometimes I need a reminder to not do things the easy way, especially with social media. Really enjoyed reading this! Thank you :)
1 year ago
candlelynn says:
Thanks for sharing all the wonderful tips and advice!!
1 year ago
SunriseBeadedJewelry says:
Several things to implement and consider!
1 year ago
RedBarnGarden says:
Thanks for your great tips!
1 year ago
PookieandJack says:
Thank you for the great tips, our first holiday season with Etsy, looking forward to it!
1 year ago
LegacyInLinens says:
Thank you all so much for your time and sharing your expertise.
1 year ago
gallantandjones says:
This was all wonderful advice. Thanks so much!
1 year ago
SOMETHINGdebussy says:
Thank you for the great tips!
1 year ago
weirdamiga says:
Really valuable advice that makes perfect sense.
1 year ago
azadiart says:
Thanks so much for your helpful advice, useful tips.
1 year ago
JaQact says:
Great tips! Thank you! :-D
1 year ago
Juicyboo says:
This really helped me focus my mind (what little is left of it after the bubs have been at it all day!). Proper back2basics, customer focused advice that reminds us to look at ourselves and our shops as others see us and reach out to people in a meaningful way. SPOT ON!! THANKS! :0))) Just need to get some more product sorted and listed!!!!!!!!!
1 year ago
OrangeBlossomCrafts says:
I've got a lot to do! Thanks so much for the great tips and advice!
1 year ago
nancynelsonjewelry says:
very inspiring! Thanks:)
1 year ago
PoshPursesBoutique says:
In Sept I set up a facebook page for us because a lot of customers asked if we were on FB. It's been great to see all wonderful support we've had. Thanks for the great tips, I will for sure keep in mind next time I'm updating our page!
1 year ago
talesofcamelot says:
Thank you for the tips.
1 year ago
hauntingbeauty says:
Totally loved the tweet suggestions! Thanks for the tips.
1 year ago
e5jewel says:
thanks so much for the advice! makes perfect sense to me!
1 year ago
GeorginaKay says:
great tips! I'm loving the holidays already!
1 year ago
Artwonders says:
Thank you! You have given me quite a bit to think about!!
1 year ago
lillith says:
thanks for the great article!
1 year ago
e5jewel says:
I set up shop in July and just literally opened it two days ago! I am new to all of this-so thank you for the great advice! Now to get my butt in gear to add content to my FB fan page so I can get that out there too!
1 year ago
TheOnly says:
Wonderful advices! Thank you :)
1 year ago
TackyTimeBomb says:
Very helpful- Thank You!
1 year ago
lepetitruban says:
Thank you, great advise!
1 year ago
TheGoodOleDays says:
Thanks for the tips:)
1 year ago
ilovewhatilove says:
great tips, thank you for sharing it=)
1 year ago
3GirlSparkle says:
Great tips! I'm new and just adding Facebook to the mix, thanks for the pointers.
1 year ago
stonehorsedesigns says:
What great marketing advice. Off to get working!
1 year ago
MonkeysOnTheRoof says:
That was by far one of the most helpful articles I have read!! Thank yo for all the fantastics suggestions...will most certainly be trying some of these.
1 year ago
beadedbutterflies says:
Wonderful tips. Great article, everyone can use some suggestions and ideas because it is so hard to think of or remember everything that can be done. Thanks again for all the great advice.
1 year ago
farfield says:
This is a very helpful article. Thank you for the good advice and tips.
1 year ago
JellyCircus says:
really insightful!! thanks!!
1 year ago
kowgirlkitsch says:
Thanks for the great tips. I've just started my first Blog so your reminder to get "personal" is just in time.
1 year ago
lukesmom6 says:
Great ideas, thanks.
1 year ago
sannidesign says:
this helps! THANK YOU!!!
1 year ago
ElliesPrettyThings says:
aweome article. Thanks for posting!
1 year ago
agatsijoias says:
Very good tips and interesting point!!http://www.agatsijoias.etsy.com
1 year ago
cherrydollyface says:
Thank you for sharing this information. Great advice!
1 year ago
modstitches says:
I'm going to try it. By the way, if you're looking for a warm hat but haven't been able to wear wool in the past, try Merino wool. It's much softer, breathable, and warm.:)
1 year ago
susissatchels says:
Great article! What a pity I am so terrible at this!
1 year ago
ogdenarthaus says:
Such wonderful tips- and so easy to implement. I'm off to take a picture of my messy (albeit productive) studio space!
1 year ago
GramsDesigns says:
I am brand new to Etsy so I really appreciate your help!!!! Good ideas to try! Happy Holidays and Happy Selling!!
1 year ago
DalkullanJewelry says:
That's the hard part about using social networking to market -- trying to be interesting and to stand out from the myriad of other people selling things. Thanks for the great tips!
1 year ago
gmagoods says:
Good tips, Thank You
1 year ago
CMarieAndCo says:
Thanks for the great and up to date tips! I am new to selling on Etsy and will tdo my best to implement your ideas. I agree with you about making it personal. There are so many great people on Etsy, it is nice to see the "human" behind the wonderful items. :)
1 year ago
TheVespertineDream says:
Very helpful advice, especially for those of us that are new to Etsy. Thanks!
1 year ago
OBXPuparazzi says:
Very good tips. I would suggest following some good advisers on social networking. On Twitter, one of my favorites is @unmarketing Scott gives great hints and stories for building your presence on Twitter and providing useful content to your followers!
1 year ago
Joyefulart says:
Thanks, this was very insightful! It seems that we need to look at our media blasts from the point of view of the people receiving them. Take for example, this past election. I know several people who were totally turned off by all the ads and phone calls pressuring them to vote, from either side. People don't like media blasts. I think our customers are smarter than that and we need to be also. I will be more careful thinking through my tweets, etc, thanks!
1 year ago
Heathersteas says:
Thanks, I love getting these tips!
1 year ago
jewelsforhope says:
Thanks for the great tips.. many sales..
1 year ago
allthingshomey says:
Thank you for the helpful advice. Hopefully I can figure out how to apply it since I am a newbie and don't have a social fllowing YET.
1 year ago
TheJSShop says:
Great. I'm off to give my facebook page some TLC.
1 year ago
LarkinAndLarkin says:
THESE ARE GREAT TIPS FOR AN ETSY BUSINESS OR ANY BUSINESS! THANK U!
1 year ago
LittleCutieCakes says:
Thank you, these types of Etsy articles are so helpful!
1 year ago
tlchandmadetreasures says:
Excellent tips! Thanks so much!
1 year ago
chariT says:
What wonderful ideas! Thanks so much for sharing this with us! ~Be beautiful, inspired, and blessed!
1 year ago
BeadedJewelsbyTammy says:
Great advice. Thank you!!
1 year ago
116Roselaine says:
Thank you so much for all of the great tips! Holidays, here we come!
1 year ago
TheRoyalDetails says:
Such great info, thanks!
1 year ago
deepfried says:
This is great. Just when I'm lost in a sea of advertising, too. Thank you for posting this :) Kimmy
1 year ago
SadieKayBoutique says:
I appreciate your advice!
1 year ago
artbykat says:
thanks for the tips...i think your advice is so important! and it's given me some great ideas that I can implement in giving back to my clients, fans, etc! Thanks again!!
1 year ago
brookeelissa says:
Great tips! I don't have a blog or Twitter, I'll worry about that next season. But, great ideas for sharing on Facebook which I can implement this season! Thanks!
1 year ago
artbykat says:
thanks so much for the great advice...it's so important!! And it's given me some great ideas to implement on my blog to give back to my clients, fans, etc!! Thanks again!!
1 year ago
thepresentplace says:
very helpful,and timely, thank you for sharing and for the examples too, made it crystal clear....
1 year ago
simplycoolstuff says:
So many questions answered. Thanks for the nicely written information.
1 year ago
thedandelioness says:
Thank you so much!
1 year ago
mfrancesjewelry says:
Thanks for all of the great tips!
1 year ago
littlelordmars says:
Great info! I'll be using these tips!!! :-)
1 year ago
ManoCelebrates says:
Very helpful and practical tips! Thanks!
1 year ago
arsniccandy says:
Awesome article...I want a friendly owl:)
1 year ago
CraftsByBabz says:
Thanks for the advice!! ~CraftsByBabz http://www.etsy.com/shop/CraftsByBabz
1 year ago
kaysbows says:
I am so looking forward to my first holiday season on Etsy! I do best under pressure and cab push myself into doing way more than I ever thought capable. Here's to a busy season filled with sales for everyone! Kay
1 year ago
ChoosingYou says:
Very helpful! Thank you for spending time to help others.
1 year ago
loranscruggs says:
great reading! thanks
1 year ago
weebit says:
This is one of the best articles I've seen on how to EFFECTIVELY use social media. I'm definitely guilty of Method #1, but am looking forward to learning how to seriously, effectively implement Method #2. Thanks!!
1 year ago
michabella says:
Excellent tips! Thanks so much :)
1 year ago
virginiadees says:
Thanks for the wonderful info!
1 year ago
PhotosByChipperfield says:
Thanks for the advice, it all makes sense now :) T.
1 year ago
CherishedHearts says:
Love the tips! Regarding story, this translates to vintage so well. A good point that I need to work with and incorporate. Going to tackle that with each new listing. Thank you sooo much!
1 year ago
cbelrunart says:
Thanls for the info from a pro!
1 year ago
sellelle says:
So many thanks to all of you who have made suggestions.....we all need to support one another..... so check out Sellelle Jewels holiday gift for the Jewel fashionista
1 year ago
Rosalinart says:
Good advice for this coming holiday season, I will brainstorm about my products and make them more interesting for clients, Thank you!!!!!!! :)
1 year ago
BotanicalBead says:
Great article, love the jewelry cleaning kit idea.
1 year ago
sofisticata says:
thank you for the helpful tips!! :)
1 year ago
iheartpaperandthread says:
Great post! Sometimes a product sells itself too. The icon pillows are very witty and inventive!
1 year ago
littlemadeleines says:
Thanks for the info, and reminders too! :)
1 year ago
impressionsbyheidi says:
Thanks for the great tips! I was just thinking about how to Tweet, etc more effectively.
1 year ago
sierraart says:
Fantastic advice! Thanks, now its time to put into action :)
1 year ago
oldworldprimitives says:
I see the difference! Thanks for helping me to look at social marketing from a new perspective.
1 year ago
artworksbycarol says:
I'd rather be PAINTING! I always get so sucked in to the computer! HELP!
1 year ago
ElasVintageFinds says:
Very helpful article. Full of excellent advice. Thank you. I hope to do well this season. :)
1 year ago
preciousdaisy says:
Good stuff, Thanks
1 year ago
thebenevolentfrog says:
These are so helpful. Thanks for all the advice. I'm going to start using Facebook as a tool.
1 year ago
Fistan says:
Just in time for the Holidays! Thanks:))))
1 year ago
JoEllenArt says:
THANKS for all ther gbood stuff. Great adv ie. aI'm just getting into blogging. Look mine up, its joellens art.
1 year ago
BUENAfiesta says:
thanks a lot!!! great tips!
1 year ago
KurtKnudsen says:
Appreciate the new ideas for marketing.
1 year ago
VintageFrocksOfFancy says:
Great advice!! I'm going to get started now.....
1 year ago
orangemandalade says:
As a new etsy seller this info. is sometimes like getting little treats...in an email. I'm trying my best to stock up for the holidays with my hand printed cards/paper goods and put the word out there about my work. Creative marketing ideas are my weakest point right now so this was a huge help. Thank you!
1 year ago
AlluringLinks says:
I never realized just how difficult/important marketing is when trying to sell a product until I started my Etsy shop. It's a huge learning experience but I think I'll get a better handle on it in time. Thank you SisterDiane
1 year ago
AlluringLinks says:
I never realized how difficult/important marketing was going to be when trying to sell a product until I started my Etsy shop. I know I'll get a better handle on it in time, these article's are a good place to start. Thank you
1 year ago
AlluringLinks says:
:-( Sorry for the double post, I thought the first didn't send...
1 year ago
shellsherree says:
Wonderful tips, SisterDiane
1 year ago
Oceanpeg says:
Thanks for the info. Good advise.
1 year ago
BonTons says:
Great tips, need to get the hang of this
1 year ago
gemboxjewelry says:
Thank you for the great tips
1 year ago
CjkidzTreasures says:
Great advise! I am still stuggling for my first sale. I will give your tips a try!
1 year ago
RLCreations says:
Thanks for this article. This is my first holiday season on Etsy it will help me alot.
1 year ago
felicitycrew says:
Thought provoking... Thank you!
1 year ago
jeanettegibson says:
Very clever. I teach the same principle in my current drawing workshop. A perfect reminder that a creative approach is best in all things.
1 year ago
Bumpkin says:
Thanks so much for taking the time to share all this help with us x
1 year ago
pollon2006 says:
thank you so much!!!!!!!!!
1 year ago
roxiesweetheart says:
Thanks for the tips...can't wait for the holidays :)
1 year ago
kmedesigns says:
Great Ideas....Thank you for sharing!
1 year ago
TaraTiberio says:
Great advise! I will give your tips a try and hopefully sell more of my artwork :)
1 year ago
LaughingMoonCreation says:
Very good points. Thankk you so much.
1 year ago
ArtistAdventure says:
great visuals to demonstrate the helpful tips. Thank you!
1 year ago
WexfordTreasures says:
Thanks for the tips! Happy Holidays!
1 year ago
GillianMcMurray says:
Great post and the illustrations make things so much clearer. I started a Facebook fan page for my art but it is very slow. I'll try some of your tips for adding more oomph to it. Thank you for sharing :o)
1 year ago
bluewater607 says:
Great Tips! Thanks!!!
1 year ago
lesperancetile says:
I love to share treasuries that include my work and comment on what amazing work is found all over etsy....because it's true!! Great ideas...Thanks for sharing!
1 year ago
StudioFludd says:
thanks, very useful.
1 year ago
LithoChic says:
Wonderful tips! Thank you
1 year ago
DeeAndMeeDesigns says:
I'm going to go try that on FB right now. Thanks!
1 year ago
LaBolsita says:
Excellent! Great tip, I will certainly use. Thank you.
1 year ago
gnormyle says:
Great article~enjoyed it very much!
1 year ago
BitsandBarley says:
Very helpful thanks!
1 year ago
theVintageRevivalCo says:
great information! i love the holidays cant wait!!!
1 year ago
RagDolliesMadhouse says:
Amazing post! Thank you!
1 year ago
ccooperdesigns says:
Great tips!
1 year ago
storybeader says:
love the article, and something to really think about. I hate broadcast marketing and I do it all the time. Great ideas!! Thanks, {:-Deb
1 year ago
AmongNewHorizons says:
great tips! Very helpful article... marketing is my weak spot
1 year ago
sanctuaryglass says:
Thank you for these tips...I could use them right about now!!! I can take pictures and describe the piece we are selling but marketing is definitely my weak spot too!!
1 year ago
lialuvsblythes says:
Love this article! So many great tips, you're clearing so many muddled ideas and questions in my head about marketing. Thank you so much!!
1 year ago
dreaminofbeadin says:
Very valuable advice here! I really appreciate the suggestions on how to promote more effectively on venues like Twitter, etc.
1 year ago
JaniceCordeiro says:
I definitely need more hours in my day. Not having that, I thank you for direct ideas on how to get it done. Super advice and very timely. Many thanks.
1 year ago
RedMarionette says:
Thank you for writing this article! This is very good advice!
1 year ago
TechnoChic says:
Great. I can't wait to Go online and start!!! Thanks :-)
1 year ago
Snowdon says:
Fantastic advice, very succinctly put, thank you, I'm inspired!
1 year ago
hrblexpressions says:
I see the difference! Thank you so much this will really help me.
1 year ago
ginalimosaics says:
wonderful heads up for an exciting new holiday season which I am just starting to make new ornaments for the first time! thanks
1 year ago
valeriecade says:
Great article. Thanks for the suggestions about how to promote your products on Facebook/Blog spots. I just need to get to work!
1 year ago
keishia says:
I LOVE this post, I have been told I have become a bit spammy from my close facebook friends...but now here goes the light bulb! You've put together all the pieces for me! THANK YOU! Keishia
1 year ago
divinalocura says:
really cool tips!!!
1 year ago
VirginiaGeigerJewels says:
I think it was the most helpful advice that I have heard! Thanks, Sister Diane!
1 year ago
vintageangel25 says:
Great Post! I just LOVE the Holiday Season! Thanks for the tips!!!
1 year ago
iTagStudios says:
Great tips! I'm going to try this tomorrow morning, when my brain is fresh! :)
1 year ago
MichelleLeeAnn says:
Great ideas, just at the perfect time when I am revamping my shop. Thanks!
1 year ago
modernmimidesigns says:
This article is great - appearing visually through social media is a good way to stand out. For some more tips & tricks for the young (&broke) entrepreneur check out my blog, www.beintheblack.blogspot.com.
1 year ago
dottirosestudio says:
Thanks for this great article ! There are some great tips for the holiday season.
1 year ago
madmancreative says:
Very insightful! Thanks for the post! I love the holidays!
1 year ago
Waterrose says:
Great information stated very clearly and easy to read.
1 year ago
forrestinavintage says:
Good info...how do we that sell vintage translate this into our language since we don't make our goods?
1 year ago
JulieBinmore says:
This was VERY helpful! Thank you!
1 year ago
CosmicFleece says:
You are an inspiring teacher. I am most thankful for the advice, Sister Diane.
1 year ago
VintageParisMarket says:
Thank you for the wonderful ideas!
1 year ago
AutumnLeavesJewelry says:
helpfull tips! As artists aren't we always growing and changing? It's good to step out of our comfort zone :-)
1 year ago
underthenightmoon says:
Awesome and thank you!! :)
1 year ago
jmpcreations says:
This is my fist Holiday Season.. needless to say I need all the insight and help I can get .. Thanks for the great tips .:)
1 year ago
CreationsbyCass says:
My first Holiday Season also. I have been trying to build up inventory, but guess that won't do me any good if I don't have customers. :) Great Article.
1 year ago
beyondtherockz says:
Diane, great article! What I find really helps is creating a monthly content calendar. Doing this helps me plan how to join the conversation, including what issues related to the hand created jewelry I offer that I'll be discussing, etc. A monthly content calendar done ahead of time keeps me organized and engaged with social media marketing in a way that makes it less of a chore and actually fun. Have you tried this? It really works! Write me to discuss any time, and thanks again for the great article. Caroline
1 year ago
mapdoja says:
Good advice. Thanks!
1 year ago
designsofartisan says:
this really made me think of a reason why customers should buy my items. What if I dont have any reasons yet? I don't want to give them false information though, like this is made of eco paper because its not. but how can i make my items more meaning if the reason I made them is just because Im in love with anything paper and prints, is that an enough reason?
1 year ago
baconsquarefarm says:
Thanks for the tips, the rush is beginning.
1 year ago
Lynniebbags says:
love your ideas and thanks so much for sharing them! i especially like telling the stories and actually taking a picture of my studio.....disaster and all. i have been a little busy!
1 year ago
BlessedBeeMelisa says:
Good advice -thanks for the info - I will be using it for sure!
1 year ago
BayMoonDesign says:
Great advice! You gave me an idea for my blog.
1 year ago
TwoSugarBabies says:
fantastic ideas on using everything (FB, twitter, blogs) to market without being crazy overbearing by each thing saying "hey! look at my new earrings! i just listed them! great for christmas gifts!" that's a total turn-off. thanks also for including my cupcake topper in the photos!
1 year ago
PureaAccessory says:
Great reminder and advice! Thank you for your post!
1 year ago
VelveteenHabbit says:
Thanks ETSY-you always get it right!!!!
1 year ago
scrappininAK says:
great advice - thanks
1 year ago
christinemarieford says:
Thanks so much for the advice. I'm rethinking my marketing approach.
1 year ago
sevengill says:
Great tips, thanks! Anyone have any advice on how to get people to be your facebook friend/fan? I find that I have lots of fans from my own personal friends/family, but I'm having trouble getting customers to check me out there!
1 year ago
Three3Ladybugs says:
I am new to Etsy, and one of my post-holiday goals is to get started on social networking. This will be so helpful then - bookmarking this now to refer to later. Thank you!
1 year ago
tialoca says:
thanks for the advice! great information!
1 year ago
PaperPicker says:
yes, marketing can be tricky. . . thanks for some tips.
1 year ago
PierogiPicnic says:
These are wonderful insights - thank you for sharing them with us!
1 year ago
Warmth says:
Some articles on Etsy are good. Yours was Great. Not only did I read, I listened. I'm now a follower.
1 year ago
ZahrasJewels says:
These tips are great! I always feel bad about badgering customers to buy stuff...because I know it does become annoying...but giving them a reason to buy makes me more at ease and comfortable with being a creative person, and less anxious about selling. I'm sure the customers appreciate that too, lol. Thank you very much! I also love that cupcake picture. Made me think of making red velvet cupcakes at 3 AM :-).
1 year ago
MartiniJewels says:
Great tips, thank you. When you give the example, "say you make hammered silver earrings..." I perked up, because that's exactly what I make. What I find really resonates with my customers is that I use sterling silver from recycled sources. THAT'S the part I really need to put out there. And you're absolutely correct, you don't want your social media to be a comment solely on your product. I try to incorporate interesting facts about jewelry so as not to always have it scream "Look at me!" Thanks for all your suggestions!
1 year ago
LauraKAiken says:
Thank you so much @sisterdiane for this informative article. I never get enough of this kick-in-the-butt push. Now I will put in to gear your tips. laura.
1 year ago
innamorataitaly says:
Thanks for the tips!
1 year ago
LoveAtFirstBlush says:
Great article and very helpful tips! It's so important to have meaningful content and not just blast your customers/friends with noise. Thank you for sharing with us.
1 year ago
BoudicaBags says:
Oh my, this article just made my day! I am so new to marketing so I needed to read this and now! So helpful, especially with the tweets and facebook suggestions. Anni
1 year ago
hcervantes says:
this was helpful thank you. I need to find ways to lure my clients or future clients to my etsy candle page. I am new to Etsy so i'm really trying to get the hang of this.
1 year ago
KathrynBrandtTurner says:
Good tips, interesting article, selling is the hardest part of crafting for me, so thanks very much
1 year ago
riorita says:
Great creative ideas to market my jewelry. Am going to give them a try!
1 year ago
LilypondCrafts says:
This article has some great tips for thinking outside of the box, marketing for me is by far the most difficult part of being a shop owner, many thanks for sharing!
1 year ago
AngelasAlchemy says:
Thanks for sharing your holiday marketing tips! I could always use more marketing input.
1 year ago
barbaraswimmer says:
The creating part is so much fun . . . the selling part is the most difficult. I need all the hep I can get!
1 year ago
CustomDogBandanas says:
GREAT tips that I have already put into consideration! Thank you so much!
1 year ago
dragonratjewellery says:
Thank you for the advice in this article. It is sometimes so hard to think of a marketing strategy when you sell on-line with a very limited budget.
1 year ago
ChristineSherriffs says:
Very very interesting, thank you so much for sharing all of these great stimulating ideas!!!
1 year ago
lepetitreve says:
Such a helpful post to this overwhelmed new shop owner!
1 year ago
creativelycarole says:
Great ideas. Now i need to get the action going. thanks
1 year ago
BossStudios says:
Thanks for the food for thought!
1 year ago
lizziebstudio says:
thanks for all the wise info... i see i have much work to do!
1 year ago
UNAshop says:
Thanks for sharing! very helpfull info :)
1 year ago
bhpeters says:
Marketing input is always so helpful! Thank you for taking the time to share!
1 year ago
InformalElegance says:
Thanks for those suggestions. I love how it transforms your messages from dull and pushy to interesting and inviting!!
1 year ago
JTWoodworks says:
Very helpful and well thought-out post. Thanks for the tips.
1 year ago
BowDivas says:
THANK YOU, THANK YOU, THANK YOU!!!!! Wonderful information!!
1 year ago
FISHeFISH says:
THANKS! you gave me a great idea!!!
1 year ago
ensuite says:
Fantastic - your thoughts and information are very much appreciated!
1 year ago
CrazyAngelArt says:
This is my First Holiday on Etsy....kinda nervous...not sure how to make the most of it...Thanks for sharing your ideas with me and those like me..(Holiday Virgins)...
1 year ago
dollladie says:
This will be my first Etsy Holiday Season! These tips are invaluable. Thank you! Another Holiday Virgin!
1 year ago
justmonkeyingaround says:
I feel SO behind the times! I don't even have a facebook account! It's on my to do list!
1 year ago
frogprincessdesigns says:
Excellent tips and ideas for marketing this holiday season!
1 year ago
patchworkpassion1 says:
Great tips!I'm new to Etsy so every little bit helps! Thanks!
1 year ago
StraussDesignStudio says:
THANK YOU! "LIKE"
1 year ago
310jewelry says:
Very helpful info!!! Marketing, in general, can be overwhelming... Etsy's tips are always useful tools and often are great for generating new ones! :)
1 year ago
MsBittyKnacks says:
Very good article and advise for those like me that are being called "holiday virgins." We need all the help we can get!Thanks!
1 year ago
PaintingKity says:
I wish I had more time in the day to make Christmas items. They're so fun!
1 year ago
seasonsart1031 says:
Fantastic info!
1 year ago
BelladonnasJoy says:
Oh my gosh!! How clever. These are awesome suggestions and much smarter than same old 'holiday gift ideas' message. Thank you so much for sharing!!
1 year ago
VeraidaGifts says:
Creative marketing ideas are my weakest point right now so this was a huge help for me. Thank you! But how long does it take to develop this marketing community?
1 year ago
dagmarsdesigns says:
Great advice!I'll try,thank you!
1 year ago
forthebettys says:
love it and oh so helpful!
1 year ago
CheltenhamRoad says:
Terrific article and great advice. Thank you very much Diane. As a new seller who lacks a FBPage or a blog I found the part about "don't start now!" helpful and stress-reducing. And, if you follow her links over to handmadespark.com she has a great, more in depth article on how to use social media if you don't have a blog etc. Well worth a look http://www.handmadespark.com/blog/quick-the-holidays-are-coming-and-i-have-to-start-marketing-online-featured-post-by-diane-gilleland-of-craftypod/
1 year ago
NanaNook says:
Thank you for your advice. Very informative. I will try to follow every step.
1 year ago
kadydesigns says:
Thank You for the helpful information. Hoping for a productive Holiday Season.
1 year ago
HelensCorner says:
Love the tips. Thanks for sharing them with us!
1 year ago
RitzeeRebel says:
Very helpful tips, thank you!
1 year ago
LittleRedShoeDesigns says:
Some of the parts of this article I want to try?: 1. Offering discounts to people who might come to an Art/Craft Show. 2. Being specific about how my products will save the customer time/energy/money. I'm one of those sellers who flashes her new Etsy listing on Facebook and leaves it at that! So many great tips--THANKS!!
1 year ago
firemanbell says:
Great tips for the holidays! I like the idea about showing my work space, and doing a feature about someone who has purchased from me.
1 year ago
Paintpotsplus says:
Very helpful advice. Thank you.
1 year ago
stacystudios says:
What a fantastic helpful idea! Especially since I make hammered silver earrings!! Ha Ha! I never thought of that angle and it is all so true, THANK YOU! Now, I'd had best get busy!!
1 year ago
lkvintageattic says:
Very helpful advise / Thanks for sharing
1 year ago
lkvintageattic says:
Very helpful advice. Thank you for sharing.
1 year ago
bib4brides says:
Thanks for all the great tips!
1 year ago
SunshineDaydreamz says:
I just love these tips! Thank you & happy sales :)
1 year ago
daxdestash says:
Off to test some eco-friendly ways of cleaning jewelry - thanks for the prompt.
1 year ago
Silverpeanut says:
Starting to learn more about social media, thanks for the free tips!
1 year ago
NaturalFlavors says:
I love the idea of teaching people about your product, it inspired me to do a photoshop pattern tutorial on my blog. Thanx much!
1 year ago
Divas3Design says:
Great tips, thank you!
1 year ago
woodbeedesign says:
I came across this listing of the 50 of the world's best design blogs. http://property.timesonline.co.uk/tol/life_and_style/property/interiors/article6953167.ece?token=null&offset=0&page=1
1 year ago
woodbeedesign says:
http://property.timesonline.co.uk/tol/life_and_style/property/interiors/article6953167.ece?token=null&offset=0&page=1
1 year ago
CraftyWillows says:
Great advice! Thanks for this article!
1 year ago
Just4MeBooks says:
Great ideas for us just getting started!
1 year ago
coolstuffartgallery says:
Thanks for all the info. Very Helpful.
1 year ago
GemdropsoftheFalls says:
GREAT advice Sister Diane. We are going to try to implement your tips in our tweets and postings. Connecting real ideas to our products is a great way to politely promote!
1 year ago
mjaniceanne says:
Very good article but how can it realte to wildlife photos? I am wracking my brains!
1 year ago
MyBibleCompanion says:
I read, I took notes. Thanks!
1 year ago
aistheta says:
Great advice. Makes me think about how I can be more savvy when promoting my products. Thanks.
1 year ago
NaughtyBaubles says:
Terrific advice and am now running a "Currently Trending" section on my blog discussing some of the trends I was inspired by for my latest pieces....check it out and let me know what you think!! http://naughtybaubles.blogspot.com/2010/11/currently-trending-snake-charmer.html
1 year ago
todidesign says:
Thanks so much for the great tips!
1 year ago
00hlala says:
thanks for the tips! back to the drawing board =)
1 year ago
BeckLeeCottage says:
wow helped me step back and realize how boring my tweets are
1 year ago
spiritcleanslate says:
I have not started with the social media yet, and glad to know that it is not the time to start, but maybe baby steps in that directions while still staying on track will help. I think the article was very helpful, ty
1 year ago
RawrDinoHats says:
Thanks for the info!
1 year ago
RawrDinoHats says:
I use a facebook business page, it helps with custom orders, and people on my friends list can share the page with their friends. it's a great way to spark interest!
1 year ago
WhatsernameJewelry says:
Very helpful. Great information that can be carried through the year.
1 year ago
absolutelynailart says:
Very nice advice, thank you!
1 year ago
antiquetochic says:
Thank you so much for the wonderful advice! I have to think before I post now, but it will be more meaningful now! Thank you again!
1 year ago
ZugattiCollection says:
Great article for a challenging holiday season. Thanks!
1 year ago
moodmarker says:
Good info for a new-b like me. Thank you.
1 year ago
MnMVintagePotpourri says:
Very Helpful info. Thank you so much!
1 year ago
victorian64 says:
Im a newbie and clueless how to get views or hearts! Thanks for the info.. This is my first post:)
1 year ago
InspiringInterludes says:
I agree that connection and story are really important. Its more like a small store where you can stop by and chat a while, get to know the owner and appreciate their passion for what they have to offer. Thanks for the great ideas!
1 year ago
SnobishDesign says:
This was extremely helpful information.. thank you
1 year ago
Macaroni29 says:
Great tips! Lots of stuff I hadn't thought about. Thanks for sharing!
1 year ago
JeansVintageCloset says:
Wonderful handmade gifts from Etsy! recycling, showcasing our creative collective, We are great at rekindling creative spirits, WE Etsy Artisans are fascinating new comers with our remarkable talents ~ Fun article
1 year ago
snowingstars says:
Thanks for the thoughtful advice, I was wondering about how to promote myself effectively through social media, this had a lot of great tips!!
1 year ago
ACCreations09 says:
Looking forward to my first Holiday with Etsy!!!
1 year ago
gaylepritchard says:
Thank you, thank you. This article was the boost I needed. Thanks, too, to the commentators, who shared what has worked for them. Lots of good ideas I am saving to my desktop NOW to remind myself to tighten up my marketing ideas.
1 year ago
rosytouch says:
Great tips you shared with us!!!! Thanks so much!!
1 year ago
ARotaru says:
Thanks for the tips! happy holidays to everyone!
1 year ago
TuChiHandbags says:
Helpful to me. Thanks so much!! And yes, Happy, Healthy Holidays to all!
1 year ago
ModernBling says:
Great advice! Thanks.
1 year ago
StephBAKER says:
This is great advise. I especially like the suggestions on rethinking how to offer your product in ways the support your customer in their life and in their buying decisions. I have a fairly new shop here on etsy and every item I've sold I've always received an email with an inspiring story as to why they've purchased it and how the item is a keepsake or momento to the person they're buying it for - which is the exact reason I create in the first place. I believe items are more than the sum of their parts. I've wanted to share their stories but haven't know how without seeming like a pushy salesman that toots their own horn - which in my case would deplete the very reason I created the art piece - to connection and inspire. I am mindful not to create disharmony.
1 year ago
Apopsis says:
Very useful indeed !
212 days ago
realwoodworks1 says:
Thank you so much for the insights! ...will definitely put the info to use!
182 days ago
fergusod says:
I have been a seller since 2009 and still cannot get any sales. I have tried re-marketing what I have written, lowered my prices, and taken several new photos of all of my items and still no sales. Any suggestions?
165 days ago