Etsy sellers are renowned throughout the world for their inspired packaging. It can help your shop stand out, encourage holiday gift purchases, and make a lasting impression on customers, keeping them coming back again and again.
This post is just a taste of what sellers showed us in this packaging thread and in the Etsy Packaging Flickr pool, so check those out as well for more ideas!
Define Your Style
Your packaging is part of your branding, so let it reflect your style. What colors, materials, and patterns will help you achieve your look?
Watch: Building Your Brand
Top to bottom, left to right: RootsandWingsJewelry, AtticAntics, herbanlifestyle, wychbury, tbtcwedding, imahunter, Rockcakes, Micasita, WeDesignStudiosLLC
Delightful Details
The thrill of opening your thoughtful package will encourage your customer to return! What little touches will you add to delight your customer?
Top to bottom, left to right: MaryKateMcDevitt, gabrielefelt, bcharmer, 3girlsandagoat, PeachLinen, MissCharlieBean, ArtisanPaperie, bluebirdluxe, KisforCalligraphy, sassandperil, SmileMercantile
Selling Gifty Items
For gifty items, your packaging is part of the product and will help you stand out. Make packaging a priority if your item is mainly intended to be given as a gift.
Left to right: flappergirl, genejameson, HerbivoreBotanicals
Stamps and Block Prints
Make your own packaging with stamps and block prints. A number of Etsy sellers offer custom stamps, as well as other designs you can use to create a distinct look.
Custom Business Stamps | Washi Tape | Twine | Kraft Jewelry Boxes | Muslin Bags
Left: quotesandnotes. Middle, top to bottom: fruitsofmylabor, Arketypes, adorapop, kittydarknessdesigns. Right: PetitPlat, Bint.
Printed Materials and Stickers
Artwork created by a designer can take your packaging to the next level. If you’re an artist, this is the perfect place to show off your skills. If you’re not, either keep it simple for now, or find an artist who can create branded materials for you.
Top to bottom, left to right: Ruthbleakley, LittlePaperDog, cherrytime, CupofColor, CatShyCrafts, UrbanBirdCo, BackbayPottery, ThePaintedSky, ruffhouseART, MAUStudio, whimsywhimsical
Gift Wrap
It’s hard to tell where a lot of sellers’ everyday packaging ends and gift wrap begins! Nevertheless, the option to buy gift wrap in your shop can make that gift buyer’s decision all the easier. Be sure to read Etsy’s rules about offering gift wrap in your shop.
Top to bottom, left to right: ToodlesNoodles, MeghannRader, gabrielefelt, cutiepiecompany, KisforCalligraphy, serveitup, LaLaShoes, leepoo, MelissaHamming, vital, Haddonco
The Outer Package
Make sure the outer box is durable and appropriate for what you are sending. Many sellers ship in fairly simple boxes, but these are some interesting ideas for jazzing it up if you like.
Left to right, top to bottom: Glitterfarm, thewheatfield, whimsylove, CreatureRooms.
Tuck-Ins
Little somethings tucked into your package can surprise and delight your customer. Get your shop name on them somewhere, and make sure to budget them into your price.
Business cards in the shape of something useful — in this case, pencils from eszkimok and and clothespins from quotesandnotes. A coupon code for a future order from bijouvintagebazaar. Info cards from IlluminatedPerfume, which are especially useful if you received this as a gift and didn't read the description. An art thank you card and bonus buttons from bowsprite. A sample size of what you sell — here, a gift tag for the customer to use from LittlePaperDog and mini photos from TimIrving. Luscious reusable packaging from Kookery. The addition of a handmade tea bag turns Gx2homegrown's mug into a gift set.
Putting It Together
Let’s finish it off with this charming video from FlourishCafe, where she shows us her packaging process.
How do you package your items? Are you going to try something new?
232 comments
Sign in to add your ownSarah Feldman from StockFrock says:
I've been acutally looking for a blog post like this for a while!! Thank you!! <3 Sarah
300 days ago
Sam Squailia from rusticcraftdesign says:
What a lovely grouping of packaging!! Etsy sellers are amazing! ♥ ♥
300 days ago
Amy D from PartsbyNC says:
Aw, wonderful. Makes me want to update my packaging. Though I already have something in the works ;)
300 days ago
Keiko from BlessHue says:
I am amazed by all the very creative packagings. They are all beautiful that would make me hesitate to open them if I were a customer! Very inspiring :)
300 days ago
Peshka from Peshka says:
It's awesome! I was just thinking about new ideas for gift packing . Thank you!
300 days ago
Meagan Lewis from brownpigeon says:
Great post!
300 days ago
Adrienne from aostudio9 says:
One of my favorite aspects of putting a product together is creating and great packaging elements! Thanks for the inspiration!
300 days ago
Miss Amanda from BotanicalCeramicsNW says:
I think packaging adds a level of professionalism, and shows the customer that you are committed to your etsy business. Details! Details!
300 days ago
Mine Kurtulmus from LoveandKnit says:
Love them all!
300 days ago
Cristy Beck from StudioBotanica says:
Gorgeous inspirations!
300 days ago
Wendy from beachjewels72 says:
Thank you, some wonderful ideas here! :)
300 days ago
Anna Markevica from Albumeria says:
This is exactly what I am working on now! This article is encouraging! Thanks!
300 days ago
Justine Osborne from paintmydog says:
Excellent!! love it, I bought a little painting off Etsy recently, and I was so enthralled by the packaging, the brown paper, the string, and the hand written note, icing on the cake and made it a very personal experience. Great to get some ideas to make it all just that bit extra special!
300 days ago
Sarina from PopRockJewelry says:
Very neat!
300 days ago
Heather from iHartFelt says:
Fantastic ideas. I can't wait for the Holidays!
300 days ago
Josie from JosiesBoutique says:
Love this!
300 days ago
Priscilla from Gardenmis says:
I love beautiful packaging! Thanks for this timely post.
300 days ago
Caroline Cruze from PoorLittleButterfly says:
I'm a new shop owner and have been contemplating packaging since my first sale. I want to stand out and the ideas in this article will help me tremendously! Thanks!
300 days ago
John and Nacene Prchal from PrchalArtStudio says:
Wonderful inspiration! Thanks so much for this article, it's full of fantastic and creative ideas!
300 days ago
Janell from DancingMooney says:
Packaging is half the fun! Thanks for so much great inspiration here!
300 days ago
Evan and Steph from MyrtleBrown says:
people on Etsy are so thoughtful and talented! Thanks for sharing
300 days ago
MissShooter says:
There isn't a link for HunterGatherer, and they deserve a link for those awesome windshield earrings!
300 days ago
PolClary from PolClary says:
Lovely post with great ideas. Wrapping can make a package personal. My daughter still has the small label that just had a hand written 'thanks' on it, from some jewelry that she bought on Etsy. A personal touch is all it takes to make a package special!
300 days ago
Michelle Spaulding from HeyMichelle says:
Thanks so much to all the wonderful sellers who posted their packaging! There were so many wonderful things that *aren't* in here- I encourage everyone to check out the thread and the flickr pool! MissShooter- thanks for the heads-up! Fixed!
300 days ago
MyChouchou from MyChouchou says:
Perfect! I was just shopping for new packaging and ideas! It's so easy to just get stuck on the same old, same old.... Thank you for wonderful tips and inspiration : )
300 days ago
Stephanie Maslow Blackman from metalicious says:
Wow, thanks for sharing such beautiful and innovative ideas. It makes getting a handmade work of art even more special when it comes in special packaging.
300 days ago
MaJentaDesigns from MaJentaDesigns says:
lovely packaging, very inspiring!
300 days ago
Alex Wijnen from AtticAntics says:
So much packaging goodness, oh my! And to see my little glassine-and-twine wrapped sachets in the mix is such an honor! I'm such a sucker for packaging, I'll buy based on that alone! (weirdest purchase: a tube, yes TUBE, of jam!)
300 days ago
Riezl Morgan from tbtcwedding says:
Everything is beautiful! Thank you for including my packaging, Michelle!
300 days ago
Elan from HapaGirls says:
Thanks for featuring all the unique packaging ideas!!!!! It's also great that you have a Flickr Pool! I love looking at all the the great ideas!!!
300 days ago
Olga Wassupbrothers from wassupbrothers says:
What a great article! Thank you for this wonderful review and inspirative post! Amazing works and ideas from many talented people in one place!
300 days ago
Amy from fieldtrip says:
oh wow - just so much gorgeousness here. i am truly inspired and bookmarking this post :)
300 days ago
M Wheatley from wheatleypaperworks says:
A great collection of ideas here for further endearing your customer to you. What a nice feeling it is to get a package in the mail that looks this good. I'll be taking some leads from the creative folks showcased here. Thanks Michelle. All the best.
300 days ago
Annika from Lumm says:
All pretty!
300 days ago
Bette Iverson from bettesbuttons says:
Bette from Bettesbuttons: After reading all of these posts, I guess I am from the "Old School". We sell Vintage and a lot of things are heavy and cumbersome. We recycle all we can. Our boxes come from Target where we walk in the mornings, we turn the boxes inside out so there is no advertising left. We get bubble wrap from people, we use a lot of packing tape to secure the product. We strive on fast shipping. Shipping is expensive and if we can keep the shipping price down, we do. We haven't lived into the late 70's for nothing. However, if you are selling a handmade item, it is a whole different story. Just remember--most packing is thrown away. Maybe I am still too "Old Fashioned"! Thanks for listening.
300 days ago
Mary Foster from MaryFosterCreative says:
This is just the inspiration I need to get busy and update my packaging. Thanks!
300 days ago
Kayce White from HomeIntoHaven says:
Such an inspiration for sure! Gorgeous ideas.
300 days ago
Liz B. from MyEverAfter says:
Great post! I'm still working on my packaging. I want to do something pretty and creative, but my flowers are often bulky and hard to safely package to begin with let alone making them visually appealing packaged! I love the idea of the logo on the side of the outside of box! How was that done I wonder? Or where could I get that?
300 days ago
Peony and Thistle from peonyandthistle says:
Gorgeous packaging ideas here! Thanks for sharing!
300 days ago
Mercedes from Meliorey says:
Fantastic, incredibly cute packaging examples! Thank you!
300 days ago
coalchild from coalchild says:
excellent ideas....im still working on mine .....gona bookmark this!
300 days ago
quotesandnotes from quotesandnotes says:
Great post! These are all just soooo creative! Thank you so much for including my packaging as well, Michelle!!
300 days ago
Melissa Pancakes from littlepancakes says:
My packaging right now is very simple, now I've got some ideas to jazz it up a little for the holiday season.
300 days ago
melanie from mylittleaddiction says:
Love! Such great ideas!! Thanks for sharing & inspiring us to take it one step further!
300 days ago
Corina from pinkjellyfishy says:
Thank you for this post, the ideas are awesome and the pictures are really inspiring! I'l have to bookmark this.
300 days ago
C Mercer from BiddleBell says:
I adore when a package shows up looking amazing, especially with a little surprise inside. Thank you, great article!
300 days ago
Jennifer from livjewellery says:
I realy enjoyed this blog post. Thanks so much!
300 days ago
Elizabeth Tipton from ROSEWORX says:
In the midst of designing my packaging! thanks so much for the added inspiration : )
300 days ago
Urban Heirlooms from UrbanHeirlooms says:
Beautiful stuff! This post is definitely worth saving!
300 days ago
Melissa Kauffold from MelJoyCreations says:
This gets me inspired to really jazz up my simple packages! Thanks for the great info as always!!
300 days ago
Christina Thurlow from MyBlessedFarmhouse says:
Great post! All of my orders are wrapped in brown paper, stamped with antique wooden chair stamp that fits the look I'm going for and the items inside are wrapped in lots of rustic rope and twine with my business card tag and a hand stamped thank you note. I really think it is the "extras" that make a person feel special when they get your package! (I know I do!)
300 days ago
Birgitte Sciarretta from SciarrettaFarms says:
Still, you have to balance the pretty packaging with costs or your business will go under. Also, the time aspect is important.
300 days ago
Victoria from CamronD says:
Love the personalized packaging. And, as Bette from Bettes Button says recycling is a awesome way to go especially for vintage items. Although, even with those kinds of items a little personalization, such as a handwritten card, color tissue paper or ribbon does make the opening the package a bit more attractive. Definitively these lovely touches for handmade items are a must, some very creative people out there.
300 days ago
April Starr from FlourishCafe says:
Oh fun!! Thanks so much for including my video! :D
300 days ago
Melanie Evette from melanmeal says:
I need more ideas on mailing tubes!!!! I make drawing and roll them, it's hard to come up with creative ways to send this out = ( Any ideas guys? = )
300 days ago
Melissa Hager from melissahager says:
Wow this is wonderful, so many great ideas! Thanks for sharing!
300 days ago
LivingVintage from LivingVintage says:
Great ideas! Little harder to get a uniform look for vintage items, given their variable shapes.
300 days ago
Sharon Parker from ArtyDidact says:
Fun to look at and inspiring! I'm getting some great ideas from all this. Thanks!
300 days ago
OuterKnits from OuterKnits says:
Wow! Totally creative.
300 days ago
Carol from MidnightMagicJewelry says:
Some very creative ideas here, everyone! I'm working on a new packaging idea also, it's so nice to receive something in the mail that has been given some personal touches!
300 days ago
Natalia from KMalinkaVintage says:
Awesome idea!
300 days ago
creativeclassics from creativeclassics says:
This is really inspirational, I love paper and ribbon so it's lovely to see how other people use those things to add the final touches to a customer's experience. Thank you for this article!
300 days ago
Catherine Sorensen from MeadowlandDesigns says:
A lovely post filled {overflowing!} with pretty packaging ideas! I like how the post itself is in good time for experimenting before all of the holiday rush gets on us.
300 days ago
Rachel Unger from RachelUngerJewelry says:
I have been thinking about packaging for so long and have had an internal struggle on which way to go! This has given me some great ideas, thank you so much.
300 days ago
Sarah Hernandez from AmeliaAndBrother says:
So many lovely ideas in here!
300 days ago
Melissa from HoneyBeeHolistics says:
It is great! Making my own stamped stickers to put on all of my wrapped packages helps so much to keep my Honey Bee Holistics Brand throughout the whole package!
300 days ago
Jocelyn Pryor from Flowerleaf says:
This article looks great! It's awesome to see all the different ideas out there and I love how this was all "packaged" together so nicely! ;-)
300 days ago
Jess Whitney from sewbigkeepsake says:
The suggestion of showing your packaging has had me working on a gifting package for the past week. Can't wait to list my handmade items with their new package shown. Sure it will be a plus for buyers looking for gifts.
300 days ago
TheSewingPost from TheSewingPost says:
Such cute and fun packaging ideas! Great post!
300 days ago
magalerie from magalerie says:
Thank you for all the great suggestions! I loved April's (FlourishCafe) video. :)
300 days ago
Annette from TheLeveretsNest says:
so good to see all the wonderful touches! that's why handmade is so special. All my sales are gift wrapped, no matter the size/amount of purchase. I like to gift wrap because I love receiving beautiful packages in the mail - and I know all my customers do too, and it's like an early/late birthday :) Plus I put in lots of interesting little bits of this and thats too, as a thank you :)
300 days ago
Natashka from MSaHeadbands says:
Excellent post! Thank you! I love doing my own packaging when I ship my items too! That is because I believe that handmade should come in handmade :)
300 days ago
Síona from LeabharlannDaideo says:
So many beautiful ideas... I want to buy something now, just for the thrill of getting the parcel in the post! I'm always so impressed with the effort Etsy sellers go to.
300 days ago
Jess from volkerwandering says:
I am so thrilled with this feature! So many ideas!
300 days ago
VintageEye from VintageEye says:
I second Bette Iverson from Bettesbuttons! I use all manner of reccycled & reused materials to keep my packaging as eco-friendly as I can. I posted to the packaging ideas thread but I guess environmentally minded suggestions didn't make the cut. Too bad....
300 days ago
nomera ajmal from nomera says:
Thanks for this article, I'm in the middle of researching ideas for my packaging so this is a great!
300 days ago
RockArtiste from RockArtiste says:
Now who doesn't like to receive their item all creatively wrapped accompanied by a thank-you note letting them know how appreciated they are? Etsy sellers are the best!
300 days ago
Jane Priser from JanePriserArts says:
I was just thinking today about how could I add some magic to my packaging. Thanks for the help on this and the new ideas.
300 days ago
Lee from RockStoneTreasures says:
Some fabulous ideas and inspiration here. Time to get busy.
300 days ago
Julie Redmond from GeckoGlassDesign says:
Thank you. Inspiring, I must work on my packing.
300 days ago
Hannah from OldWivesTale says:
Packaging an item is my favourite part. In return, I love those little personal touches to an order, even if its a simple stamp on the outside, it builds excitement for the product inside and thats not bad when the buyer already knows what it is. Well done etsy sellers.
300 days ago
Kristine Lewis from bombshellnaturals says:
Great post...love all of the beautiful ideas. Feel inspired to work on my packaging this weekend!
300 days ago
HelloShoes from HelloShoes says:
I love these packaging ideas. Great flikr pool of pictures..
300 days ago
cherrytime from cherrytime says:
Love all these creative packages!!
300 days ago
puddingfishcakes from Puddingfishcakes says:
Great ideas! I've been thinking of redesigning my packaging style. Thanks for the post!
300 days ago
Michael Quirk from QuirkMuseum says:
Good times. Looks like I'll be trading in my old taped up newspapers for some brown wrapping paper and twine.
300 days ago
Théa Rosenburg from trosenburg says:
Thanks for the inspiration!
300 days ago
Ashley Mersereau from RootsAndWingsJewelry says:
Wow, this is so great! There are so many great, unique ideas here, and the photos are gorgeous! Thanks a million times over for including my little package-I am really over the moon to be featured here:)
300 days ago
noemydesigns from noemydesigns says:
I remember having difficulties in choosing the perfect color for my packaging and also having one too many ideas that were impossible to re-unite under the same package:))
300 days ago
Jessica Kahler from DuckDuckGooseCrochet says:
Here's my question for other sellers: do you ever feel like all the packaging (time, effort, money, resources, etc) will be wasted? Even if it's a gift? I mean, I know if I order a item, I want to open it up and see it, touch it, feel it--before I give it as a gift. So then all the pretty wrapping and such is undone.... Thoughts?
300 days ago
Emma Wall from AntieEms says:
Some great ideas here but I find that when I ship so many different sized things that are hard to box it's difficult to be that creative in the packing process - usually some tissue paper, a thank you card and a little gift. But hey, I'm going to give it a go. Thanks Michelle for the great ideas.
300 days ago
Roxann McArthur from RoxiSimpleStrings says:
My favorite part of getting a sale!!! PACKAGING!!! Thanks for the inspiration :)
300 days ago
Denise Vining from kadydesigns says:
So many creative ideas! I think the way an item is packaged is as important as the item in the package. I'm always looking at ways to improve my packing and these are some great ideas! Thanks for posting!!
300 days ago
Jennifer Beaudet from JBeaudetStudios says:
Such beautiful packaging! I was looking forward to seeing this and it was great! I didn't used to do anything special with my paintings but now put more care into the packaging. I wrap the smaller paintings in tissue paper and tie raffia around like a gift. I also add my colorful business cards on the package. I think it makes a difference, even if it's small.
300 days ago
Eileen Patterson from misseileen says:
Thanks for the ideas.
300 days ago
Tess from planettreasures says:
so many great ideas here - I know I need to lift my game on packaging - food for thought .
300 days ago
Christina Thurlow from MyBlessedFarmhouse says:
I commented about my packaging already but should have added that 95% (if not more!) of my packing supplies are recycled. I save all bubble wrap, boxes, tissue paper, etc, etc, etc that can be reused in my shop to keep cost down. That leaves me a budget for ropes and twine, tags and thank you notes. So many recycled packing supplies can be refreshed with a little stamp and some ink.
300 days ago
Dotty Walker from SewThoughtfulBlanket says:
So many awesome ideas! Thanks so much!
300 days ago
Dianna Gendron from SOFTGOLDSTUDIO says:
I'm bowled over by the sheer amount of thought, personality, gratitude, and love that goes into all the packaging shared here–so incredibly inspiring! I'm thrilled that my packaging was included, especially given the overwhelming awesomeness of everyone's work. Little firecrackers are going off in my head; I'm suddenly excited to dream up new holiday wrapping! My favorite packaging secret? I always smile as I write my 'Thank You' notes. It shines through, I'm certain of it. =)
300 days ago
Lauren Felker from HaddonCo says:
LOVE these! Wish we could do them all!! : )
300 days ago
LC from cafedebutta says:
love everything about packaging !!
300 days ago
kristin from paramountvintage says:
love this article! this is the next step in my ongoing shop updates. thanks for the inspiration!!!
300 days ago
VaLon Frandsen from thevicagirl says:
It is so great to see all these fun packaging. If the only thing you do is decorate your shipping materials, you will be much better. I love the ship my items in a package that matches the shop look. Sure, it may cost a tad bit more on my part, but I think it is worth it.
300 days ago
Amanda from InvitationToMars says:
This is beautiful and makes my heart go pitter-patter! What an inspiration!
300 days ago
Payu Moon from iloveinamist says:
Wow, what a nice packaging!...Thank you so much for sharing.
300 days ago
kalyxcraftopia from kalyxcraftopia says:
I love packaging! just ordered some pretty washi tapes for holiday packaging :)
300 days ago
Sandrine from SMboutique says:
I just adore this packaging inspiration series! Thanks :)
300 days ago
Amber Ikemoto from FromtheHeartbyAmber says:
Love it all!
300 days ago
Karen from frenchfeatherdesigns says:
This was a great post! Thanks for sharing all these great ideas.
300 days ago
Ryan Wyrick from rareattitude says:
this is so good. it's the whole nine yards of packaging!
300 days ago
mimirob from mimirob says:
SO many pretty ideas! Thanx!
300 days ago
Jana from bhangtiez says:
Really great ideas to help us get ready for holiday gift giving season!
300 days ago
Jennifer Newcomb says:
This id my favorite new discovery- what a gift you have! I always wished I had gone to RIT in Rochester NY - one fo the few schools to offer a degree in package design. Clearly, you should be teaching there. You're ideas TOTALLY sucker people like me into buying things I DO NOT NEED!! Jennifer
300 days ago
amber4you from amber4you says:
Interesting ideas. Each time i order something from internet and receive package it's like Christmas to me. Beautiful package creates that feeling even more. Sometimes post offices which brings me package says "what a nice package!" :) That gives smile to my face too.
300 days ago
Lois from christintina says:
Thank you so much for the amazing article. So many great ideas and inspirations! :)
300 days ago
Stacy from HappiestCrafts says:
As a new Etsy shop crafter, Thank You for such a great article!! You have me thinking :)
300 days ago
Emma from DoucesLaines says:
This article is amazing ! Finding my style was not so easy, but like every other part of the shop, a little brainstorm with the essential keywords helps so much !
300 days ago
Cate Fitt says:
Thoughtful packaging shows respect for what you are selling. As a frequent purchaser I have seen all kinds of treatments. The most surprising omission is any form of business card!
300 days ago
Christina Vassiliadou from ilovecreatingcards says:
Great ideas! thank you!!!
300 days ago
Roseanna Willis from SepiaSmiles says:
I LOVE packaging and these gorgous ideas have made my day :)
300 days ago
Matejka Max from NattyMatty says:
Fab!
300 days ago
Aiga M from MemoriesPictures says:
This is exactly what I was looking for, thank you very much!
300 days ago
studiomeez from studiomeez says:
This is a great post! So much inspiration and ideas. Thanks!
300 days ago
Erin Joy from diamondsandcoal1 says:
Details are so important. Packaging my customers orders is such an important step. What a beautiful blog!!
300 days ago
Marta Morales from DreamSight says:
Great ideas with simple things. Thank you :D
300 days ago
Midori from midoritakaki says:
Wow! So inspiring! I love this!
300 days ago
Jora from JewelleryByJora says:
This puts my packaging to shame, and I was quite proud of it before!
300 days ago
Laura from goodnightboutique says:
I've just been planning an overhaul of my packaging so this post couldn't have come at a better time! My head is filled with so many new ideas now!
299 days ago
Ashley Lowe from FancyFawn says:
Thank you for all these great ideas!
299 days ago
Victoria Baker from LittleWrenPottery says:
Gorgeous packaging ideas, its the little details that make things special!
299 days ago
Rachel Eckels from uramazing says:
thnx so much for this post... just what I needed!!
299 days ago
Mary Frawley (Calligraphette Ltd) from Calligraphette says:
Uh sooo pretty!! I've still trying to design my logo - longest process ever!..but once this is done then my packaging will fall into place. Fab article and very very relevant - thank you! xx
299 days ago
Rowina Panchu from SweetCandyStuffs says:
I love love love packaging! Thank you for the post!
299 days ago
Patti Trostle from PattiTrostle says:
All great ideas! Thanks so much for posting this. I am sure this will help a lot of people here!
299 days ago
PinkCheetahVintage from PinkCheetahVintage says:
I am with Bettesbuttons and Vintageeye. My focus on packaging is securing the item so that it will not be damaged and I use as little packaging as possible and and I reuse materials whenever I can. Boxes, bubble wrap, peanuts-- all saved and reused. I do love the idea of the stamp, though. That might work and add a lovely touch for a return address instead of printing on the printer like I currently do...
299 days ago
AgelessThings from AgelessThings says:
Packaging for me is getting a product to the buyer unharmed, dry and as inexpensive as I can. And like others expressed here, some of my items are odd size and I reuse boxes. At work, all the girls in the office save me their boxes, bubble wrap, and air pockets for reuse for these items. But most of my packages go out in waterproof poly bags. Although,I would like to work a bit on the creativity of my thank you tag. Love all the thoughts that are expressed here, beautiful ideas!
299 days ago
Jaclyn Beckner from MasonDixonMamas says:
I love seeing all the ideas and the creativity that goes into packaging people's purchases! My focus on packaging is making it look good without being wasteful; re-usable; and also protective so that the package handlers don't harm the products inside. I also save boxes and cushioning materials, because those add up in cost, as well as in the landfills. I'm still working on my branding, but once I get it...oh man. ;)
299 days ago
Lisa DiSciascio from starlightwoods says:
Great packaging ideas! So well put together Michelle!
299 days ago
Nancy D from RRGS says:
I agree with the idea that "presentation is everything" and this article inspires and educates me about maintaining a brand. However, in the name of recycling and re-using there is no damage or environmental harm by using cardboard boxes that were used for something else. It should be something that is acceptable and encouraged by both buyers and sellers alike. Thank Etsy for all they do to edify the people who sell on this most excellent venue. It is a privilege and pleasure.
299 days ago
iammieCLAYshop from iammieCLAYshop says:
Love this post!
299 days ago
Andrew Konkle from Theteepeeguy says:
Brown paper packaging, I love it because you have an open canvas to put your stamp personal stamp on it. First in foremost it has to get there intact, then we make it beautiful.
299 days ago
Hayley from HayleysPaperLove says:
everyone has such amazing packaging. I feel like I need to step up my game. I've already placed an order for personalized mini Moo.com cards! :)
299 days ago
julie macneil from iowajewel says:
i sell collage kits and vintage prints. i use plain kraft envelopes but i add a shop sticker (a fun quote about my shop) and stamps to it. on the printed paypal mailing label i try to match a stamp with what the customer bought. sometimes i glue an image that i can't use in a kit on the envelope. like a big shark mouth or dinosaur head. i like making the delivery of the package as fun and exciting as opening it! i get lots of comments from buyers about how much they loved it so i know it is worth the extra time. what ever you sell you can do something to make your box or envelope stand out!
299 days ago
Deborah Porretto from RocknMetalTreasures says:
This is so inspiring and very informative! Thanks!!!
299 days ago
calvertcottage from calvertcottage says:
Inspiratiional.............great ideas
299 days ago
Lisa Wiehle from Lisalizzie1970 says:
I also use recycled shipping packaging, padded & tyvek envelopes. If I need a box, though, I'll use something from the cupboard, like a granola bar box or cereal box. The post office probably doens't like it, but I hear form customers that it is fun & surprising to get a box of Cheerios delivered! Depending on the item inside, I'm torn on the packaging/presentation there. I agree with those above that if I'm buying a gift, I need to be able to see it first, so I often undo a lot of effort, and then re-wrap it myself. Don't go overboard!
299 days ago
Diana Keller from IzzynJBoutique says:
Thank you for the informative post!
299 days ago
Kacie Fitzhugh from AFlashOfNature says:
Does anyone have any suggestions for a cute and protective way to package photographs? These are all so beautiful.
299 days ago
Molly from MollyHeyer says:
Please, please, don't dress up your outer boxes (shipping box, envelope etc.)! The nice ones are the first ones that get stolen. Because everybody wants a nice package, right?
299 days ago
Stacey J from TheDressForm says:
Details make the difference ... always! Such a great post with some lovely inspirations. Thank you!
299 days ago
Lucy Ashby from bylucy says:
Gorgeous post! Such inspiring images, I love all of them :)
299 days ago
Alta Cucina from AltaCucina says:
Looooveee so much this post!! It's so inspirational!! Thanks so much, specially now it will be so useful for me to rethink my packaging for next holiday season!!
299 days ago
Polly Kyte from PollyKrafts says:
Fantastic! I usually wrap in tissue, tie with satin ribbon, tuck a business card and a thank you note with a little crochet flower stuck on inside. Then I use recycled packaging BUT I had never thought of turning the used plastic bags inside out before to hide the old labels. What a great idea. Now I can decorate the bags as well!
299 days ago
Addie from artfuladdie says:
Awesome ideas and beautiful packages, I am inspired!
299 days ago
ACupOfSparkle from ACupOfSparkle says:
This is a great article with lots of ideas. Having a theme keeps thing uniform and stylish I think. A big step toward success...
299 days ago
Arlene and Emily from PaperThyme says:
Love this post!!
299 days ago
gigi from creativepigpen says:
Great article--- I always look for the little "tuck ins" when I get my package from an Etsy-ian and love getting them. I love the idea of a button! I'm going to start doing that! Thanks!
299 days ago
Meah Tweh from TwehChic says:
I absolutely ♥ this post. I was currently in the process of rethinking my packaging to make it prettier, and more artsy like myself. This post was just what the seller ordered.
299 days ago
Amanda Parker from marianandhazel says:
This post is so great! I have been thinking about packaging and different "tuck ins" that will help acquire that return customer. So inspired now!
299 days ago
rkdsign88 from rkdsign88 says:
Great post!
299 days ago
Elise from piecesofelises says:
Really loved seeing the video at the end. Great ideas in this post!
299 days ago
Stef and Mark from HomeStudio says:
Cute ideas.
299 days ago
Emily from EndQuotes says:
Love this post- great pics!
299 days ago
filmshirley from ephemeralpillages says:
WHOOOOO So proud of my girl Dianna at Soft Gold Studios! Thanks for a great post - this is excellent. x
299 days ago
Monique Flannagan from BlueSquiggle says:
Thanks! Hoping to see an article about this! This is really helpful!
299 days ago
Eileen from bluebirdluxe says:
I love all the beautiful packaging! It gets me giddy seeing pretty packages! {and my gosh, thank you for including me in this awesome grouping!} I always love seeing how sellers package their products! Very creative and inspiring! The flickr pool is one of my faves to stroll through! It's an amazing and fun collection! Thank you for a wonderful post! :)
299 days ago
Beth from pastfindz says:
Lovely ideas here, but I agree with some others that it would be nice to have some more information on green packaging ideas. One thing I do is make a self-contained envelope out of my packing sheet (my husband does some origami and me showed me how to do it), and I insert my business card inside. Thanks for the many tips.
299 days ago
Adriana from Karavakishop says:
Amazing ideas. Thanks!
298 days ago
Emily Goetz from ellabellamay says:
Thanks for the great ideas! I have an odd-shaped, soft product (the ellies!), so it is always a challenge to come up with a packaging that will fit yet look fun and bright!
298 days ago
SupplyingYou from SupplyingYou says:
Delightful styles. All very unique :)
298 days ago
Kathy Endsley from justmonkeyingaround says:
Wow! I'm inspired !!!! Thanks for the creative boost!
297 days ago
Lisa Hogan from LisasCraftiques says:
Great Ideas. I usually include a little gift bag with all of my orders but have been looking to dress up my boxes. This has gotten my wheels turning! Thanks!
297 days ago
Cathy Pascual from CatshyCrafts says:
So wonderful to see all the packaging options! And I'm so honored that you included one of my photos in the article!
297 days ago
Narin B. from CuteActually says:
Thank you for your advice, it's really help :) My current packaging is very simple, I'll improve them very soon!
296 days ago
Emily Delfin from reflectionsjewelry says:
I'm inspired!! I think my packing is pretty snazzy already, but the envelope I send in could use some jazzing up for sure! Thanks!
296 days ago
Emily and Mike from SoapForYourSoul says:
Love, love love packaging. It makes or breaks your brand, in my opinion. It's great that so many are using kraft papers, as most times it's made of recycled paper. We use it, and love the look!
296 days ago
Megan C. from PrettyNThings says:
I love this post! I have a new shop and have been thinking about how I could jazz up my packaging. Thanks for the ideas! Where do people get those plain white envelopes? Does the usps.com have them?
296 days ago
christina from corazones says:
Great attention to the small details. This really helps customers remember your brand. Thanks for the inspiration.
296 days ago
Bobbi Jo Simons from bjsdesign says:
Very nicely done. Thanks for the great ideas to spruce up my packaging even by adding something simple would possibly make a big difference.
295 days ago
Elisabeth Schmidt from TheSchmidtStudio says:
This is has to be one of my favorite posts thus far! I will have to adapt some of these ideas to my own packaging! As said previously, this is great for branding and making your shop stick in someone's mind.
295 days ago
Pearlie from Splendere says:
Interesting packaging excites customers...beautiful ones draw attention... Your ideas... Inspire!
295 days ago
Rebecka Hinton from CalicoGryphon says:
Beautiful! I love getting my Etsy purchases in the mail, it feels like getting a special gift for myself. (Even if it is mostly supplies for my own creations, or gifts for friends.) I love the extra special care most Etsians put into their sales, it feels more personal.
295 days ago
Vera Hall from veryveraventage says:
Help! I need Ideas for packaging large glass items such as vases. I did see 1 or 2 ideas on Flickr but none very helpful. Any ideas?
294 days ago
Tasha Robinson from ImperfectConcepts says:
I have been wanting to update the packaging for my company for awhile. I need to find the bags you can seal clothes in then wrap in tissue paper place a sticker over it.
294 days ago
Tasha Robinson from ImperfectConcepts says:
I have been wanting to update the packaging for my company for awhile. I need to find the bags you can seal clothes in then wrap in tissue paper place a sticker over it. Just did some researching and found bags and stickers. wooohoooo
294 days ago
Natmer5252 from Natmer5252 says:
Great post with lots of ideas!!!!! Thank you
294 days ago
Amy P from Lovefortheworld says:
Great ideas on making the experience special for buyers!
294 days ago
Jessica Koehler from Ablution33 says:
HEART!! Always great ideas!! xoxox
293 days ago
Jieun Kim from eun8916 says:
Thanks..This is good way...
293 days ago
Betty Puckett from BettysBeautyInBeads says:
Fabulous article, such creative packaging ideas!
293 days ago
Josie Graff from MetalsLanya says:
Thank you for this wonderful post! I'm feeling inspired to update my packaging now!
293 days ago
Tricia from beadbooty says:
Such fabulous suggestions. I think Etsians have the best product packaging ideas!
293 days ago
Shana Mattheis from fruitsofmylabor says:
So much creativity here! I am so honored to be included, and have found even more inspiration! Thank you!!
293 days ago
Holly Sharpe from hollysharpe says:
some beautiful packaging going on here!! Think I need to up the game with my packaging, thanks for this! :)
288 days ago
Francesca from OliCreations says:
Love these ideas! I think I have to work on this a little...
286 days ago
Aleksandra Chabros from Adelaida says:
I loved watching this video - it's always so interesting to see how others pack their items! With this amount of inspiration I've just received I will immediately sketch some new packaging ideas for my shop! :) Thank you Etsy <3
279 days ago
Rachel C from CrommieCreations says:
This helped a lot! Needed some inspiration for my own packaging style! Thanks etsy
279 days ago
Anne Fraser from LaughLand says:
I am not a great fancy packaging fan. I agree with a couple of the posts here - my packaging is designed to get the parcel to the buyer as quickly, safely and inexpensively as possible. I reuse clean cardboard and boxes etc. I don't like the idea of packaging or little gifts from the seller making the item more expensive. I send many items internationally and postage from Australia is a killer. Extra packaging adds weight, which for me means it adds to the shipping cost. In fact, I would not be very happy if I bought an item and found out that some of the cost went towards a small gift I didn't particularly want or a nice box I had to throw out. I don't think packaging deserves this much attention. The me, packiaging is about show and not substance. I am more interested in the continuing value of the handmade item itself.
278 days ago
Elizabeth Knaus from FreshRetroGallery says:
Last Christmas I took advantage of a seller's option to gift wrap. It only saved me a few minutes, but it was a special extra that I appreciated.
274 days ago
Lin222 from Lin222 says:
Such an informative Article....plus I love all the examples...WELL WRITTEN...TXs for the Info!...Lin222
265 days ago
michele pagett from michelesdesignsbymp says:
love this post thank you
259 days ago
ArtFromDreamland from ArtFromDreamland says:
What a feast and a delight for the eyes. This is a great article, thank you for sharing it !
245 days ago
Alicia Loh from OpenquoteDesigns says:
These all look so beautiful!
244 days ago
Sandra from Esspressions says:
Love how you picked so great packaging designs. However, one could tell if they are designed only to package or to build a brand. If you wish to brand a business and appeal to a certain type of customers, I would recommend you to get a professional designer who would refine the image you wish to project. Yes it will cost some money, but you will get a return on investment for sure :)
243 days ago
Kirsten Gilmore from PaintingsByKEGilmore says:
So much to ponder here. I think the solution depends on the item you are sending. Be aware that some pretty wrapping can DAMAGE art. I use clear, 3 mil HDPE plastic instead of tissue, because tissue (or even glycine paper) can stick to dried acrylic gloss varnish, depending on the temperature. I will definitely choose substance over style if style can ruin the art. I mostly sell large, original, acrylic paintings and need them to arrive unharmed. Often, they are bought as gifts for someone else, so the buyer unwraps before gifting. I would rather pay more towards protecting the painting than wrapping something a buyer will have to unwrap to inspect before they use it as a gift. Some of the ideas on this forum sound useful and cost effective. Stamps on the outer package would work. I worry that hand drawing would look amateurish or unprofessional, even when done well. What do you think? But, if decorations are on the outer box, the buyer sees the branding, but not the gift recipient. Ribbons or ties sounds good, but they would have to be untied and retied by the buyer. Maybe moo stickers with shop-brand related images on the plastic inner wrap would work? Does anyone have ideas for fragile packages like this that need to be inspected before becoming gifts? P.S. Right now, I use a small print of a painting on cardstock, then hand write a thank you note to the buyer, sometimes including a coupon code.
242 days ago
Dawn Burn Aziz from ART2HEARTOriginals says:
Thank you this is a wonderful post. Having received a jewelry piece in the mail that had that special personal touch I know how special it made the gift feel, even if I bought it for myself (I was still surprised!)
229 days ago
Pulse Jewellery Accessories from PulseJewellery says:
OMG! I've been longing to see a post like this. It has broadend my way of thinking and given me alot of inspiration.
213 days ago
Tom's Grossmami from tomsgrossmami says:
Beautiful ideas. Thank you!
207 days ago
Lalun Naturals from lalunnaturals says:
Wow, this post is like buying a book on the art of wrapping and presentation. Thank you for the detailed ideas and thanks to all the talent.
190 days ago
Julie Beers from CharmedFox says:
Thank you, Very inspirational
190 days ago
Kara Cox from blurryedgesoflove says:
Packaging is one of my favorite parts of the etsy selling process!! :) Thanks for these beautiful featured photos and shops!
190 days ago
Sheila from sheilalikestoknit says:
Very useful, however, these are all smallish items. I sell hand crocheted blankets. I can't say I have ever seen this packaging issue addressed. Lovely packaging, all. Sheila
190 days ago
Elizabeth Knaus from FreshRetroGallery says:
Gifty gifts!
190 days ago
Cari from TheQuiltedHorse says:
I just went through some angst in packaging and shipping a recent order. I was wondering how much effort to put into special packaging. Especially if its a gift. This has motivated me to put some thought into some extra's to have around like my own sticker to seal something wrapped in tissue paper. Lots of things to think about. Thank you for the timely article!
190 days ago
Lyone Fein-Bernbaum from FeinJewelryArts says:
Honestly, I feel like I make so little money on my sales that this sort of thing seems really depressing to me. It is all very cutesy and such. But so costly in terms of time and materials! My prices are as low as I can make them, yet I am still undersold by many others right here on Etsy. I feel like these types of ideas would only add to the cost of my items, making me significantly less competitive. The packaging does not usually show up in one's photos of our pieces anyway, so I am still wondering what the point is--at least for someone who is doing this for a living?
190 days ago
Marieka Ratsma from thehouseof4 says:
love it!
190 days ago
Eileen C from YesMissy says:
Some really good ideas here!
190 days ago
Marja de Reuver from STELLASTREET says:
I particularly like the strings that are used... Thanx!
189 days ago
jinny from daliart says:
look very nice for Product
189 days ago
JoAnne from BlissfulVine says:
Really helfpul idea; thank you
189 days ago
JoAnne from BlissfulVine says:
And I just saw the video from Flourish Cafe - that was FANTASTIC!! As I suspected, from all these examples, there are some seriously talented, artistic, and creative people on Etsy :)
189 days ago
Angela from DeliriumAccessories says:
Lovely Packaging!!
189 days ago
Atsuko Snyder from WafuArtsandCrafts says:
Thank you for pretty ideas!
189 days ago
Lucia Elizabeth from BridalLoft says:
Impressions are lasting. Thanks for the ideas.
187 days ago
VaLon Frandsen from thevicagirl says:
Wow, what amazingly great ideas!
187 days ago
GemdropsoftheFalls from GemdropsoftheFalls says:
We offer complimentary gift wrap for all of our orders featuring wrapping catered to the occasion, from birthday to holiday. Unless a jewelry item is breakable, then we package and wrap a gift box. We take pride in our customer service and always get great feedback on our gift wrap because any order from us is ready to give. When folding the item within tissue paper, we also include a business card, or drop one in the gift bag. We have a lot of fun and it shows! Thank you for sharing these great new ideas! Appearance really takes that handmade touch to the next level.
185 days ago
Surasak Nualthong from PaperMonkeyO says:
Thank you, look very nice for Product.
149 days ago
Tirzah Carey from Soincrediblylovely says:
Thanks, these are great ideas. Wish I had read these post before, didn't realize how jazzie one could be.
146 days ago
Laura from AbbeyRoadEmbroidery says:
What great ideas! This is a good reminder that the little things and little surprises make lasting impressions! Thank you!!
134 days ago
Tina from creativegalinWV says:
Thanks for posting this !! It is just what I needed.
121 days ago
Ruth from RuthsGreenTreasures says:
Very helpful and I loved the video.
75 days ago
Bonnie Becker from busybonniebee says:
Great ideas. I am starting to look into mixing this stylizing AND reusing materials or using recycled materials in a way that cuts expenses and consumption while delivering my items in a lovely, noteworthy way.
65 days ago