Pricing Strategies: Beyond the Basics
You’ve mastered the elementals of pricing your work. Now, take it to the next level by considering tiers, promotions, and wholesale.
36 results for
art-of-pricing
A Simple Formula for Pricing Your Work
It’s simple math: accounting for materials, labor, and expenses will allow you to reach your small business goals.
Noted: Defining Success as an Artist
Out of dismal facts and figures comes a pointed question which no artist can avoid.
Etsy Success: The Art of Pricing for Profit Workshop
From understanding your costs to using pricing strategies, there’s a lot to learn from Megan Auman and Tara Gentile in this May 15 workshop.
The Etsy Seller Handbook: All Our How-To’s About Selling
From SEO to photography to advertising, find it all in this thorough index of resources for running your small business.
Tech Update: Coupon Codes for Your Etsy Shop
Thinking about rewarding your followers? Learn how to create and share coupon codes with your buyers, fans and friends, just in time for the holidays!
Etsy Success: Reevaluating Your Prices
Before the holidays hit, and your shop is all abuzz with gift givers, consider digging a little deeper into your pricing process.
UK Edition: Mary Portas And The Handmade Movement
Two UK organisations courageously set out to change the perception of handmade goods. Now Etsy has an invitation for retail style guru, Mary Portas.
Daily Worth: Profits Come From Business Models, Not Ideas
This guest post is by Amanda Steinberg, founder of DailyWorth.com. DailyWorth is a daily email about money for women — delivering practical tips, empowering ideas and the occasional kick in the pants. Put on your thick skin. It’s time to get down to business. As an entrepreneur, friends and family regularly approach me to share their… Continue reading
Etsy’s Guide to Selling Vintage: Part 2
Welcome to the grand finale of Etsy’s Guide to Selling Vintage (read the first installment here). I hope Part 2 will be the Before Sunset to Part 1′s Before Sunrise. (My apologies to those of you who aren’t familiar with the Ethan Hawke canon.) In sharing these vintage-specific tips from the community, my hope is… Continue reading
Three Tips for Using Wholesale or Trade Shows to Boost Your Biz
Megan Auman is a designer, maker, Etsy seller, and the founder of Crafting an MBA. She is currently working on her first ebook, a comprehensive guide to wholesaling and trade shows. Tara Gentile is a blogger, WordPress designer and mom. She shares her penchant for the handmade daily on Scoutie Girl and shares the behind-the-scenes… Continue reading
Etsy Success for Beginner Sellers
Welcome to selling on Etsy! When you’re getting started, it feels like there are so many things to do for your new shop. You’ll also want to check out the Seller Handbook — it contains links to lots of great articles to help you sell. Other posts to get you started include Welcome to Your… Continue reading
Retired but Still Bold: Basketmaker John Toft
In celebration of today being National Senior Citizens Day, retired Etsian John Toft shares his story of finding basket-making as a young boy and returning to it in his golden years. For John, basket-making has developed into a much-needed meditative outlet when life’s everyday stresses wear him down. A few years before I retired from… Continue reading
The Art of Pricing: Three Helpful Pricing Exercises
How do you know if you’re pricing your handmade work correctly? There’s a lot of info out there, including right here in our Art of Pricing series. The trick is to keep learning and evolving, not only in your craft, but in your pricing strategies, too. I’ve put together three exercises to bring focus to… Continue reading
Shop Makeover Series: Broaden Your Target Audience with Tiered Product Lines
Hey there shop owners! A popular strategy for maximizing traffic and sales in your shop includes broadening your target audience. Think about your niche — if your items have a distinctive brand or style, you can extend what you make in order to start inviting new types of purchases. Consider the items you offer in… Continue reading
