Huge list of ways to help promote and advertise your shop + marketing tips.

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Original Post

soapdeli says

Why you should blog! - Blogging Small Businesses have 55% More Traffic, 97% More Inbound Links
www.searchengineguide.com/mack-collier/blogging-small-businesses-ha...

100 ways to improve your blog.
www.dragosroua.com/100-ways-to-improve-your-blog/

Double Your Marketing Impact With Cross-Promotion - Here's a how to.
www.modishblog.com/biztips/2009/10/double-your-marketing-impact-wit...

How to build your own press list.
www.modishblog.com/biztips/2009/09/build-your-own-ultimate-press-li...

5 betters ways to trade links and cross promote
smallerbox.net/blog/seo-2/lose-the-link-farm-5-better-ways-to-trade...

1.guest posts
2.designer spotlight
3.style guide
4.contests
5.collaberations

How to get your work into stores.
www.missmalaprop.com/2009/07/how-to-get-your-work-into-stores-guest...

1. do your research
2. make an appointment
3. follow through
4. simplicity is favored
5. provide a trial

A How To: Increase your online shop's exposure through giveaways.
www.etsy.com/forums_thread.php?thread_id=6549068

How to get your giveaway noticed.
indiefixx.com/2009/10/23/guest-blog-special-topics-in-calamity-busi...

-direct traffic from other directories
-alert the press
-deploy the troops
-use what you've got
-get a partner in crime
-advertise

Merchandising makeover.
www.designspongeonline.com/2010/11/biz-ladies-merchandising-makeove...

In summary, merchandising makeovers make the shopping experience easier for the customer and provide more SEO benefits.

Ways to makeover your shop:
-shop by color
-shop by occasion
-shop by end user
-shop by style/theme
-shop by price
-cross sells


Top 10 Biz Lady Mistakes.
www.designspongeonline.com/2010/06/biz-ladies-top-10-biz-lady-mista...

Tips for running a family business.
www.designspongeonline.com/2010/05/biz-ladies-tips-for-running-a-fa...

Using a blog to grow your business.
www.designspongeonline.com/2010/09/biz-ladies-using-a-blog-to-grow-...

How to brand your business on a budget.
www.designspongeonline.com/2010/10/biz-ladies-how-to-brand-your-bus...

Free online resources for business owners.
www.designspongeonline.com/2010/08/biz-ladies-free-online-resources...

8 Last Minute Holiday Sales Boosters
www.practicalecommerce.com/articles/2390-8-Last-Minute-Holiday-Sale...

This article offers 8 ideas for holiday sales boosters.
1. offer free shipping
2. extend guarantees
3. chip on gift certificates
4. accept more payment methods
5. offer gift wrapping
6. give them ideas
7. offer shipping choices
8. help a charity

5 reasons discount codes are a good thing
www.smallbusinessbranding.com/1425/problogger-checklist-now-availab...

1. bring new customers
2. encourage repeat business
3. increase order size
4. tracking
5. control inventory flow

Incorporate Charitable Work into your Brand Indentity
www.modishblog.com/biztips/2009/10/incorporate-charitable-work-into...

1. be authentic
2. tell the story
3. share the experience
4. invite customers to participate
5. use the charity to promote your brand

14 Tools to legally spy on your competitors
www.grokdotcom.com/2008/10/07/14-tools-to-legally-spy-on-your-compe...

1.statbrain
2.aiderss
3.feedcomopare
4.xinu returns
5.google trends for websites
6.google insights for search
...and more.

How to Evaluate and Sample Request or Giveaway Sponsorship Request - Because these are frequent requests here on etsy.
www.modishblog.com/biztips/2009/07/how-to-evaluate-and-sample-reque...

1. traffic qty.
2. traffic quality
3. associating with an established and relevant brand
4. making an assessment

Want Me to Show You the Money? Show Me the Pics!
www.grokdotcom.com/2009/04/01/want-me-to-show-you-the-money-show-me...

1. show the back of the product
2. show how big or small the product is
3. show a side view
4. show the bottom
5. show the item in action

Another good article on this subject - Visual Triggers To Boost Your Sales
www.smallbusinessbranding.com/1205/visual-triggers-to-boost-your-sa...

How To Make Your Website Blogger-Friendly.
yuliziv.com/2009/03/19/fashion-20-how-to-make-your-website-blogger-...

1. allow grabbing your images
2. include large images
3. make text copyable
4. create individual url's for products
5. make videos embeddable
6. include personal background
7. include previous work
8. update press section frequently
9. add news section
10. add a blog

Remarketing 101, Part 1: Targeted Banner Ads
forum.practicalecommerce.com/articles/2380-Remarketing-101-Part-1-T...

Remarketing 101, Part 2: Targeted Emails
www.practicalecommerce.com/articles/2392-Remarketing-101-Part-2-Tar...

30 Sticky Tricks to Market your Online Shop
www.etsy.com/forums_thread.php?thread_id=6685675

Craft Show Checklist: what to bring with you
blog.create-some-buzz.com/2010/05/09/craft-show-checklist-what-to-b...

13 Craft Show Display Do’s
blog.create-some-buzz.com/2010/04/27/crafty-show-display-dos/

14 Tips to increase your craft show sales
blog.create-some-buzz.com/2010/05/18/14-tips-to-increase-your-craft...

Are you new to selling online? Marketing tips to get you started.
www.etsy.com/forums_thread.php?thread_id=6130441

Posted at 7:49pm Nov 22, 2010 EST

Responses

Great list! Thanks for sharing!

Posted at 7:54pm Nov 22, 2010 EST

Thank you so much! Now to find the time to read it all!

Posted at 7:56pm Nov 22, 2010 EST

Kaneli Accessories avatar
kaneliURBAN says

Wow! Thanks for sharing. Bookmarking.

Posted at 7:59pm Nov 22, 2010 EST

Great comprehensive list of super important info! Thank you SO much for pulling this together!

Posted at 8:03pm Nov 22, 2010 EST

acaciacrafts avatar
acaciacrafts says

Wow, marking!

Posted at 8:03pm Nov 22, 2010 EST

great list thank you so much for sharing!

Posted at 8:06pm Nov 22, 2010 EST

CCARIA says

wow great list of information, thanks for sharing!

Posted at 8:12pm Nov 22, 2010 EST

Jen avatar
BungalowBathBody says

Thank you for sharing this info, marking to absorb it all later :)

Posted at 8:13pm Nov 22, 2010 EST

lv2cr8 says

Holy cow! Thank you for that great list. I am going to have to study it.

Posted at 8:14pm Nov 22, 2010 EST