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How are Featured Shops chosen for the homepage?

Sellers don’t submit their shops to us. Instead, we look over the site and reach out to sellers. Any shop on Etsy is eligible to be featured.

We aren't able to feature all of the deserving shops, but here's how you can increase your likelihood of getting noticed:

  • When we scour the site, we look for shops with strong photographs and high brand awareness.
  • Visit our Seller Handbook for tips on making the most of your shop.
  • Subscribe to the Etsy Success newsletter.

 

Where can I read previous Featured Shop profiles?


Check out our archive of previous Featured Shop profiles.

Still have questions?