Below is a step-by-step guide to creating an item listing. Before you can begin to list items, you must be registered as a seller.
To begin, sign in to your Etsy account and go to Your Shop > Add New Item.
Step 1: About this item
First, tell us about the item you are selling. This will help the buyer determine what kind of item you are selling. Use the drop-down menu to describe who made the item, what kind of item it is and when it was made. These are required fields.
Step 2: Categorize your item
Next, you will categorize your item. The first drop down is the top level category. This will determine which category your item will appear. If your item is Vintage or Supplies, you'll only be able to choose those two categories. Please keep in mind that all the other categories are for handmade items only. You'll then be prompted to describe the item further by choosing sub-categories.
Step 3: Add images
Now it's time to add photos! You can include up to five images in each listing. First click the blue "ADD PHOTOS" icon. Then, you will be prompted to browse your computer for the file you'd like to upload.
Your images should be at least 570 pixels wide, but the height can vary. Images should not be more than 1000 pixels wide or tall, as this creates a large file that may not upload correctly. Your photos are automatically resized and cropped from the center for a square thumbnail and rectangular gallery view images. Learn more about item images.
The first image will be the main thumbnail for that item that shoppers will see in searches. Use your most compelling photo of the item for the first photo. You can change the order of your images by clicking and dragging the thumbnails.
Also, you can click the magnifying glass icon to preview a larger version of the image, and you can click 'X' to remove the image. You also have the ability to drag and re-arrange the uploaded images.
Step 4: Item info
Next, give your item a title. A short title that has keywords your buyers will search will help attract shoppers to your item. The character limit for a title is 140 characters. Learn more about Item Titles.
For the Description of your item, make sure to include information about the size, how it was made, or any unique features. The shop section feature allows you to upload the listing directly into a Shop Section of your choice. Learn more about creating Shop Sections.
You can also add attributes to your listings.
The attributes are optional and are intended to help shoppers find great Etsy items that suit their needs and desires. You can select one recipient, one occasion and two styles. If your item is for everyone or every occasion, you do not need to select a recipient or occasion. If none of the styles work for your item, you can add you own custom styles.
Step 5: Tag your listing
Titles and tags help shoppers find your item when they search on Etsy. Add up to 13 tags, these will help shoppers find what the items they're looking for. Some things to consider when tagging your listing: describe what it is, shape, size, who it is for, how it was made, color, style, materials, content, motifs. Think like a shopper: what words would you search to find this item? Look at your description and title for good keywords.
List the materials used to create this item as single word or short descriptive phrase, separated by commas. Learn more about materials.
Step 6: Selling info
Next, you will add selling info about your item: the price, quantity and shipping information.
Price: Enter the price of your item (not including shipping). Learn more about setting your preferred currency.
Quantity: If you have multiples of the same item, you can increase the quantity in stock for the listing. As the items sell, the quantity in stock will go down. Remember, the listing fee is $0.20 USD, regardless of how many quantities you list. When the item sells, you will be charged a $0.20 USD auto-renewal fee for any remaining quantities.
Tax: If you have tax settings configured, you can choose whether to collect taxes when this item sells. Learn more about tax settings.
Shipping Info: First, enter the country that you are shipping from. Once you do that, you'll be given the option to add the countries you'd like to ship to. This can be exclusively in your country or everywhere! If you have a saved Shipping Profile you wish to use, select it from the dropdown. Shipping Profiles can save you time if you have similar items that ship for the same costs. Learn more about Shipping Profiles.
Enter the cost to ship the item alone ("primary shipping cost") and the add-on amount to ship it with another item ("secondary shipping cost" – this is usually less than the primary shipping cost). Learn more about Combined Shipping.
You may add as many different countries to ship to as you would like, with different shipping costs for each. If you would like to ship worldwide at one rate, use the Everywhere Else option. Learn more about shipping to Everywhere Else.
At the bottom of the page you will see a Preview Listing button, click this to view a preview of your listing. You will be taken to a page where you can view your item as it will appear when it is live on the site.
Step 7: Preview and publish your listing
To make any changes to your item, please click the gray "Edit" button. To save your listing for later, click the "Save as Draft" button, your listing will be saved as a draft in Your Shop > Listings and click on the tab Drafts. Drafts never expire, and there is no limit on the number of drafts you may have. The "listed on" date isn't set and you are not charged the listing fee until the listing is published to your shop.
If you are satisfied with your listing, you may click the blue "Publish" button to make the listing public. You will be charged $0.20 USD when you publish your listing.
Step 8: Success!
This listing is now available to shoppers. Tell potential buyers about your new item and share on Facebook or Twitter.
Please note: it may take a few hours for listings to be indexed into search results and categories. But typically it doesn't take more than a few minutes.