Once you click on "Start Promoting" you’ll be taken to your Shop Stats page, where you can view the performance of your Search Ads.

Once your campaign begins, you’ll be able to see some results. The Search Ads portion of your Shop Stats will show you the following information:

• Spent: This is the approximate amount spent so far for this time period. Every week your precise total spent will appear on your Etsy bill.
• Impressions: The number of times your ads were displayed in search results.
• Views: The number of times your listing pages were viewed from ads.
• Favorites: The number of times your items were added to favorites from ads.
• Orders: The number of orders resulting from your ads.
• Revenue: The item total after any discounts from your ads. It does not include tax, shipping, or Etsy fees.