WillieandLu

Julie Newman Reed is the WINNER of our first Jewelry Drawing!!! Congrats to Julie, and thanks to everyone who entered! Leave a comment on our blog (willieandlu.blogspot.com) or our Facebook page (Willie and Lu - Jewelry with Moxie) for 2-for-1 pre-entries into our next drawing Stay tuned for more contests & premiums, and check out the Customer Appreciation benefits below:

~:♥:~ ALSO: When you BUY 3 items, you get 1 FREE ~ for as long as Willie & Lu is here! Every purchase after 2/20/2012 counts toward your benefit. We'll be adding more and more treats & specials in coming weeks, months, and years. You'll find more info about the new program at the bottom of this page* & on our blog (www.willieandlu.blogspot.com).

~:♥:~EARRINGS OF THE WEEK: Lucy's declared herself W&L's Marketing Director, and as such, she's begun the Earring of the Week program. Every week, a randomly chosen pair of earrings will be listed at 20% OFF! Once the sale item is gone, the sale is over until the next week. This week, Maxine's Magical Sunset Earrings are featured ~ Please visit http://www.etsy.com/listing/58835425/! to see how pretty they are! They're one-of-a-kind; if you like them, don't delay!

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♥ Our New Spring Collection: ♥ GLAMOROUS SIMPLICITY ♥: Simple silhouettes & stunning colors and shine! ♥

♥ Color of the Season: Blue, blue, blue! Cobalt blue is THE color this spring, according to style experts. That works out GREAT for me, because I'm mad about sapphire shades, and all bright shiny varieties of blue! It works out great for you, as I've got a collection of truly spectacular new earrings in an assortment of sapphire shades! Here's one: http://www.etsy.com/listing/88401342 In addition to blues, ALL bright colors are on trend -- and in our shop -- this year.

♥ And the Natural Phenomenon of the Year: According to a recent news report, this is going to be a truly extraordinary year -- one of the best in decades -- for viewing the Aurora Borealis / Northern LIghts in Alaska, Canada, and the northernmost parts of the world . Though it's a dream of mine to live up VERY north, I'll have to live vicariously through my jewelry for the time being, as some of my favorite beads have opaline rainbow shimmer and shine that is referred to as Aurora Borealis (AB). You'll see AB beads in many of the items in the shop, but this spring we'll be offering pieces that truly take their inspiration from this eerily brilliant phenomenon. Check back often -- There WILL be loads of shimmer, shine, glow, and rainbow opals coming soon, and we'll have a GIVE-AWAY soon!

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WILLIE & LU GIVES BACK
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Willie & Lu contributes AT LEAST 20% of all proceeds to humanitarian, environmental, educational, health, & wildlife/animal organizations. During Spring & Summer 2012, we'll be splitting our proceeds between two VERY deserving charities. THANKS for your support!!!

1. In memory of our dear friend Laura, who passed away in September at just 34, we'll be contributing proceeds from our RAINBOW COLLECTION to the Leukemia & Lymphoma Society (http://www.lls.org), and we have begun an educational trust or Laura's 12 year-old daughter Eva, who is one of the great lights of our lives. ♥ We contributed $60 to the LLS for March/April; another donation is on the way. ♥ For more info, or to make a direct donation to Eva's trust, please convo us, and check our blog (www.willieandlu.blogspot.com) in coming weeks, where I'll be writing about Laura (and her rainbows!). THANK YOU for your support!

2. Lucy is currently being treated at UCLA's Renowned Pediatric Pain Program, one of the leaders in the study and treatment of complex chronic pain in children -- from infants through young adults -- with individualized treatments that integrate traditional Western medicine with complementary and "alternative" mind/body services, including hypnotheraphy, yoga, biofeedback, and acupuncture. ♥ Through the summer (August 30), we'll be contributing proceeds to the Pain Program's scholarship program, to help families pay for alternative services that are VERY expensive and generally not covered by insurance. ♥ Lucy's making INCREDIBLE progress with her non-traditional therapies, and it is nothing short of tragic that so many children aren't able to take advantage of these ground-breaking programs simply because of prohibitive costs., Please visit our blog -- www.willieandlu.blogspot.com for more info -- on the program and updates about Lucy.

Thanks for your support!

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* NEW for Spring: Customer Appreciation & Frequent Buyer Reward:

The inaugural perk of our new program is the FREQUENT BUYER REWARD: It's quite straight-forward, really: As of 2-20-2012, you'll get a FREE ITEM with every 3 Items you purchase!!! *//* The cool part is that you don't have to buy all 3 items at once --- your credits will accrue as long as this shop is open (e.g., buy a pair of earrings tomorrow, then a bracelet for Mothers' Day -- When December rolls around, the pair of earrings you buy for your best friend will earn you a FREE gift for YOU or someone you love), and we'll keep track of your purchases for you. *//* There's also no rush to select your free gift -- We'll give you a voucher if you prefer, so you can wait until something hits the shop that really grabs your eye, OR we'll make a beautiful gift certificate that you can give to someone you love!



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I hope you'll find a treasure in our shop for yourself, or someone you love. Each piece is handmade by me (jools), and most are one-of-a-kind, thanks to vintage and re-purposed beads & baubles from my grandmothers, mother, aunts, and very special friends, as well as a small collection of artisan-crafted beads & ear wires. // Your jewelry will arrive ready for gift-giving, in your choice of gift box or organza bag. It will be accompanied by a handmade card that describes the beads and ear wires, as it is my hope that your piece might become an heirloom in your own family.

Stay tuned in coming weeks -- I'll be listing new pieces as quickly as I can, and will be adding bracelets, pendants, and necklaces.

If you're interested in our jewelry for your shop or gallery, please drop us a line, and we'll work with you to create a collection -- and custom pieces -- that are perfect for YOUR space.

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Re-working old pieces is a great pleasure and a huge honor to me (jools), and I invite you to send me your unmatched earrings, out-of-style necklaces, broken bracelets -- or just an idea. We'll make something beautiful together! I'm always happy to modify a piece you see in my shop (e.g., change gold wire to silver, exchange blue crystal for red glass, add dangly charms, etc.) or create something of your own design.

I thrive on your feedback, and would truly love to try to make anything you'd just like to see in the shop! Help me choose color combos, bead types, and themes. The shop is a creative endeavor for our entire family, and we welcome your challenges!

Thank you for visiting, and for reading all this, and HAPPY NEW YEAR!!!

♥ oxo ♥

Jools : Mistress of Merry-Making and Jewelry Production
Lucy: Queen of Chic
Aidan: Czar of Technology, Steampunkedness, and Geekery
Jeremy: CFO, plain and simple

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