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Tech Updates: Bringing Favorites to the Forefront

You may have noticed some small changes to Etsy's header (also known as the global navigation) at the top of every page. As mentioned in CEO Maria Thomas's article yesterday, we've been making some adjustments:

  • The link for Alchemy, the space on Etsy where buyers can post requests for custom items, has been changed to 'Custom' to make it clearer to potential buyers that they can request custom items. The feature is still named Alchemy; we've just changed the word on the navigation link to more clearly describe the function of the feature.
  • Links for 'Login' and 'Logout' have been changed to 'Sign In' and 'Sign Out.'
  • The link for Invite a Friend, formerly on the upper right, has been removed. You can still get there through the Referrals page inside Your Etsy.
  • And most importantly, when you're signed in to Etsy, a link to your Favorites appears next to your Cart on the upper left.

The Favorites function on Etsy is an important one. It enables buyers and sellers to keep track of the stuff they like and discover what others like, too. By keeping track of your friends' Favorites or your favorite sellers' Favorites (look for the RSS feed on your friend's Favorite Sellers page), you can make some amazing discoveries. We're working on new ways to harness the power of members' Favorites and all the hearting and curating that takes place across the Etsy community every day. In the meantime, we wanted to make it easier for you to get to your Favorites.

Happy hunting!

-Sean, aka sean11, Etsy admin on the Product Team

Etsy Find that features Favorites of Favorites | TechUpdates

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Tags Alchemy, design, Favorites, global navigation, header, hearting, hearts, invite a friend, Sean Flannagan, sign in, site features, TechUpdates, Tech Updates, user interface
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