Today, after lots of user testing, public previews in the Virtual Labs and detailed feedback from the Etsy community, we’ve rolled out an exciting enhancement to the Etsy Search experience.

You can now sort your Etsy search results by Most Relevant, in addition to Most Recently Listed and by Price. While the default sort option for search results is still Most Recently Listed, users can now choose to view results for Handmade, Vintage, Supplies, All Items and category-specific searches sorted by Most Relevant.

How does the Most Relevant option work?

Etsy looks at a combination of item tags, titles, descriptions and materials to determine which items are most relevant for a given search query. Item listing date is also an important factor in determining Most Relevant, as we’ve found users value fresh results for their favorite searches. (The ability to save your favorite searches is something we’re actively exploring based on this feedback.)

Relevancy also works for Advanced Search queries — you can choose to limit your search to item descriptions via our Advanced Search page, for example, and sort your results by Most Relevant.

As on other sites, establishing relevancy on Etsy will be an evolving process and is in active development. We expect that Etsy’s ability to sort results by Most Relevant will progress as we roll out improvements to the item listing process. We will always communicate changes to the item listing process in advance — there are no changes to the item listing process at this time and sellers do not need to do anything differently to ensure their items appear in search results sorted by Most Relevant. Describing and tagging your items accurately is the best way to ensure your items are found for the appropriate searches. Our current guidelines and tips for tagging items still apply, and items tagged well according to these guidelines should perform well under Most Relevant.

What’s next?

We have a number of enhancements in the works, including links to related searches on search results, location-related search improvements and improvements to the item listing process. Stay tuned, and keep the detailed feedback coming. We will continue to communicate our progress in this area here on the Etsy Blog, in the Etsy Forums and to the Etsy News email list.

We've closed commenting on this article; please join in this Forum thread to discuss your questions or comments about these improvements to Etsy Search.

Please join Etsy Admin Daniellexo and Sean11 for a workshop about creating thorough listings with tags, titles, materials and descriptions in the Virtual Labs on Thursday, May 28, 2009 at 3 p.m. ET.

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