The Storque - Comments for article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks for th

2007-11-02T15:15:18-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks for the explanation.

That's great

2007-11-02T15:20:57-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

That's great that many sellers have had success with the Showcase. On the other hand, I've heard plenty of people say they have not had success. In order to evaluate this better, potential advertisers need more information on traffic and click throughs for the Main Showcase. I understand that "we don't have success stories or traffic data to illustrate directly the value of a Category Showcase." The same could not be true for the Main Showcase, so it will be nice to hear some numbers.

"We have many

2007-11-02T15:26:32-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

"We have many examples of great successes using the Showcase. Some sellers have seen an immediate increase in sales, selling many items from an individual Showcase. The value however, is beyond the immediate sales. Most report that the increased exposure that the Showcase provides drives future traffic and sales." this is great, but anecdotal at best. i would love some good, crunchy numbers. pretty please.

Thanks for th

2007-11-02T15:31:24-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks for this article. It does help in adding context to your prior announcement. But yes, I agree with Moxie, crunchy numbers would be even better. ;) But it's also good to know you're working on that ability for the future.

It would be n

2007-11-02T15:36:45-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

It would be nice to know the stats on the showcase before the price increase. Also, I know it is on the main page, but it might be nice, since it's one of the few features you have to pay for, to have it higher up on the "buy" page. I'm not saying it has to be at the top, but right now it is on the very bottom, which seems wrong if it's being paid for.

*features you

2007-11-02T15:37:34-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

*features you have to pay EXTRA for.* i meant.

I'm sorry but

2007-11-02T15:41:45-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I'm sorry but just having Etsy *say* that they know the showcase works for some sellers is not the same as cold hard facts. I would NEVER think of raising the price of something I couldn't prove was a valuable product.

I'm wondering

2007-11-02T15:43:38-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I'm wondering what percentage of shops that have purchased a spot has benefited directly from the showcase. In other words, how many buyers clicked on the showcase link, and then purchased something? I'm asking because I bought a showcase spot for my busiest day of the week, and I didn't notice an increase at all. If the showcase truly works, I would invest in it, no problem. Can anyone provide some actual numbers a little more accurate than "many"? Does "many" mean 70%? 10%? 2%?

thanks for th

2007-11-02T16:03:20-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

thanks for this... while i would like to see the numbers too... i also think this is trial and error with individual shops... what works for one shop might not work for another. there are so many factors involved... i mean. i don't think it is about "does the showcase work?" but CAN you make the showcase work for you.

so does anyon

2007-11-02T17:07:32-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

so does anyone know.. will the category showcase show up on the top of EVERY category page, or just the first one?

In general I

2007-11-02T17:07:58-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

In general I have found that the showcase (home page) is really good if there is nothing else (contests, storque banners) and such along with it. While $15 seems reasonable it seems less reasonable if there are many other things detracting from it. Is there a way to know what will be on the front page with the showcase before we purchase? Thanks! :D

Thank you for

2007-11-02T17:17:01-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thank you for taking the time to further explain the new pricing system. In a future article, I would like to see real numbers (i.e. detailed statistical analysis) in addition to anecdotal information.

Wow, more tha

2007-11-02T17:40:24-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Wow, more than *double* the price?! I understand the explanation in theory but in my experience, showcase spots have almost never yielded sales. This is upsetting news.

I would love

2007-11-02T17:42:26-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I would love some statistics on the showcase too. It would be interesting to know how many clicks shops get on average when they are in the showcase & how many of those clicks result in sales... Also, I have to agree with LittleputBooks that the main showcase is nice, but $15 seems less reasonable if there are a lot of other things distracting from the showcase on the main page. It would be great to know ahead of time when you purchase a showcase what else is going to be on the main page if possible... Thanks etsy! :)

I think would

2007-11-02T18:07:59-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I think would should be provided with some stats on this so we could try to define the overall percentage of just how well showcases do.

Perhaps if th

2007-11-02T20:29:18-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Perhaps if the showcase was a small banner functioning like the recently listed items (except perhaps only one line and smaller) it would be quite worth it. The way it looks now it does not really grab you to click on in my opinion. The little pictures that consistently change definitely grab my attention more.

P.S. I did no

2007-11-02T21:08:12-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

P.S. I did not mean the actual showcase just the little showcase banner that already is on the front page . .would be nice if it was more enticing.

I've had exce

2007-11-05T01:48:30-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I've had excellent results with every Showcase I have ever done. When I was starting out and sales were sporadic, there were always 4 or 5 on Showcase days. Now that I sell on a daily basis, I still invest in the Showcase. I'm able to tell that it works because I always sell some of the items that are featured there. I think the most important part of this article is the mention of product presentation, shop appearance, pricing, etc. If your shop and items don't stand out in regular searches and browsing, they won't stand out in the Showcase either. Etsy gives us all the same tools and opportunities to succeed. If you don't put your best foot forward, then you can't expect good results.

I would like

2007-11-12T12:39:49-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I would like some statistics, please.

I think the s

2008-02-20T04:51:22-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I think the showcase banner should be more active therefore more enticing like the "recently listed items" to make you wonder what's going on and click on. Now it stands too recessive when compared with the other items on the home page.

When do showc

2008-04-29T12:36:57-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

When do showcase spots become avaialble? I've tried several times to buy one but they're always sold out on the main and jewelry showcases. Is there a trick I should know about???I'm new here, so pardon mhy ignorance...

For those int

2008-08-05T21:36:09-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

For those interested in statistics related to the showcase. . . you might be interested in my Showcase Showdown spreadsheet.

Thanks for th

2008-08-21T21:48:26-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks for the information! ;-)

Thanks, but w

2008-09-16T15:57:45-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks, but why is there always nothing left except for category showcases? Is there some special time that new dates for main showcase comes out? And how early do you have to be for Mary Engelbreit? Jackie

I would love

2008-10-02T13:52:52-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I would love to try the showcase, but every time I try to buy a (jewelry especially) spot, it seems they are all sold out. Are there specific times/days when new spots are added? Please let me know. Thanks, Liz

Yes, I have h

2008-10-03T21:53:11-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Yes, I have had the same problem as gibscot. I would love to be able to buy a spot on the main showcase, but they are always sold out. I work, and do not have access to a computer at 12:00pm. Do you have any suggestions? Thank very much, Amanda

Almost a year

2008-10-03T23:48:57-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Almost a year later, are there any further stats to support the "success" of the showcases, main and category to encourage advertisers? I still see mainly bad news about the showcase results from other sellers. Are there any plans to link it to external sites as it was when first rolled out?

I am always s

2008-10-05T02:44:00-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I am always strapped for cash, so the fact that the main showcase isn't crazy expensive is a good thing for me.

When can I pu

2008-11-11T13:13:59-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

When can I purchase a spot on the main showcase? Is this a good place to have a Sale? Thank You Padma

I agree, to s

2008-11-11T20:41:28-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I agree, to see statistics would be helpful. As well as moving it higher up on the Buy page.

I am also new

2008-11-13T01:21:58-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I am also new to Etsy and have yet to find an open spot in the main or jewelry showcase. Any suggestions? Thx, Cindy

I agree with

2008-11-13T20:52:21-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I agree with rarefindjewelry, I have yet to find an open spot in the main or jewelry showcases. Can jewelry be put in the Accessories Showcase and if so, would it get enough traffic for those looking for jewelry?

A great help,

2008-12-24T13:57:47-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

A great help, especially in noting depth of store and inventory prior to showcasing. I have items I can add and need to do that first. Thanks.

I would love

2009-01-07T13:32:20-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I would love to book a spot, But I've tried a few, and there seem to be no space on any of them before August...a bit tough! Sylvie

Thanks so kin

2009-01-16T15:25:03-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Thanks so kindly for all the articles to help us be successful on etsy.

I was wonderi

2009-01-24T18:19:25-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I was wondering how people found your shop. I haven't had a sale yet and I think most of my views have been me or showing a friend my new website. I will give the showcase a try and see if that helps.

Hmm, lots of

2009-01-25T11:57:58-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Hmm, lots of food for thought here...

I check almos

2009-01-29T17:38:30-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I check almost every day and I can NEVER get a spot. They are always sold out!!

Same problem

2009-03-01T01:34:57-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

Same problem here, nver a spot to try it out. I did manage a spot in the accessories showcase though - a few more clicks that was it.

I am a newbie

2009-03-24T18:28:01-05:00

From article: Showcase Deconstructed: Why We've Augmented Etsy's Cooperative Advertising Program

I am a newbie who was fortunate enough to get a Main Showcase spot. The only thing I can tell you is that I sat at the computer about 10 minutes before the spots went on sale and waited. As soon as 12:00 noon hit, I jumped onto the spot and with the help of my computer savvy son, was able to secure a spot. I did have to make decisions immediately and picked arbitrary dates, based only on the fact that they were available. I decided it was better to book a date and worry about the details later, as securing the booking is the most difficult part of the process. No date - No Showcase - No push to improve. My date is coming up very soon and I am stretching my limits to have it ready, but I am determined to make this work. I am teaching this old dog new tricks!!!