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Story by
daniellexo
Published on November 12, 2008 in How-To |
Photo by danielle |
Since I started working for Etsy I turned from a full time seller to a full time buyer. (Ok, maybe I'm exaggerating. I'm not shopping all the time...Sometimes I've spent all my money and I'm just adding to my favorites.) My very favorite thing about buying on Etsy is getting packages — it's like a little mini party each time, thanks to the thoughtful packaging Etsy sellers put together! Ribbons, stickers, stamps, extra little goodies, oh my. What a delight!
So, dear sellers, why not show this off in your item listings?! Use one of your photos to let your shoppers know how beautiful your handmade items (and packaging!) are! With the holidays around the corner, it's also good to let your buyers know your items will come ready for giving. I've selected a few sellers who do this already, and do it quite well. Click the items to see the gems that are hidden inside!
Want some more tips? Come check out our Packaging Workshop live in the Virtual Labs Wednesday, November 12, 2008 at 5pm EST.
Cup of Rosee by jewelera, $18.50
View item | View Shop | Add to Etsy Favorites
Calling Cards of Mysterious Ladies by charmfoundry, $18.00
View item | View Shop | Add to Etsy Favorites
Cats Gift Wrap/Padded Envelopes by PickalaPoopa, $5
View item | View Shop | Add to Etsy Favorites
Master of the Universe Slug by lullabylily, $11
View item | View Shop | Add to Etsy Favorites
Orange Octopus Screenprint by LittlePaperDog, $13
View item | View Shop | Add to Etsy Favorites
Natural Girl Earrings by handsinpockets, $6
View item | View Shop | Add to Etsy Favorites
Slim Stacking Rings - Set of 3 by PaysonWinters, $27
View item | View Shop | Add to Etsy Favorites
Single Ox Rox Ring-Sterling Silver by ruralabandon, $12
View item | View Shop | Add to Etsy Favorites
slightly unsightly soap bars all wrapped up in a pretty little package by sweetpetula, $6.99
View item | View Shop | Add to Etsy Favorites
I recently received the sweetest handmade package in the mail from kitsandcaboodles! (See the main image for this article, up there at the top.) She offered to share the template to make your own — so here it is! Just print it on a heavy duty kraft paper, cut, fold and glue!
Click to download the PDF and print your own!
Don't forget to check out the Seller Handbook - all our how-tos about running your Etsy business!
Let me know in the comments below if you've seen an item that includes a photo of the packaging!
| Tags | gift wrap, gift wrapping, holiday how-to, holidays, How-To, HOW-TO, package, packaging, photography, photos, Seller Handbook, seller help, sellers, selling, wrapping |
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175 comments Login to add your own!
JustFeltHungry
I love ruralabandon's packaging! And thanks for the very cute template!
sushipie
my gift wrap is different almost every time so i don't know about pics on my listings but mentioning that i gift wrap in my announcement is a great idea! ;) thanks!
TheCraftyDragonfly
I love seeing everyone's packaging! That really IS such a cool part of getting Etsy goodies!! :)
I do show the packaging of my items in my other shop jenniferaboston.etsy.com...unless I need all five pictures for the item! :)
TheCraftyDragonfly
Oh yeah, Sweet Petula really DOES have awesome packaging...and killer products to go with it!!
handsinpockets
What beautiful packaging! Thank you so very much for including a snippet from my jewelry packaging.
nfall2rt
What great ideas! I do gift wrap my products, but definitely will start thinking about the mailers too! How fun!
MagicalPonyFarm
I love to make my packaging look cute, but I keep the outside simple, and the inside exciting. I worry that if it looks too flashy or appealing on the outside someone might be tempted to see what's inside! hehe
alibli
I loooove gift wrapping! I have involved almost all my family members in the production of handmade boxes and tags for my jewellery... we look like Santa's little helpers...
truLuxe
I do... it's the last photo on this set of my 14 Needle Felted Wool Acorns... and a few others, but clearly I need to add it to all of my items!!!
NooniJewelry
great ideas, I was just trying to think of some good packaging ideas! :)
princesslotta
Thanks for the ideas - and it definitely leaves a lasting impression! I have gone back just for that reason - love etsy!
MeghanT
Danielle I loved this article! Thanks. I'm going to try printing up some of those boxes, so thanks for posting the link to the PDF file. :)
iheartchelsyanne
I can't open shop yet due to the *packaging production process*...I want it to be sooo special for the receiver, just as you said; "a party". It's almost ready though:) These ideas were very fun, thanks for sharing!
p.s. I love Etsy!
oliveandbee
I loved this article! Thank you so much.
I'm new seller in ETSY, please come to my small shop http://www.oliveandbee.etsy.com
God bless!
PickalaPoopa
Thank you for including my padded envelopes! Lots of great ideas here!
moonwoodstudio
Thanks for the inspiration. I'm new to Etsy too and not quite open yet. But packaging ideas for my jewelry and toys is always helpful. Stop by and visit my shop in a week or so!
AnnaGraceHandbags
Being a newbie I appreciate the ideas - this has been running through my mind and now I think I know what I'll be doing - thanks so much!
Ryanplz
you did well today. thanks for sharing all your great tips danielle!
kitsandcaboodles
I hate that I missed the packaging talk! I bet it was great.
Thanks for including my lil ol' envelope!
I think I saw some fused plastic envelopes somewhere recently...
ah, here they are!
http://www.etsy.com/view_listing.php?...
Great related items btw!
4TheSparrowsNest
"cute handmade stuff inside..." clever!! how you present your goods is very important and says a lot about you as an artist and how you (and your buyer) value your art.
daniellexo
Thanks Ryanplz! Love those upcycled plastic envelopes, Kits! And to all the Newbies: please come out to the Virtual Labs where we have "Newbie Chats" a few times a week. You can see the schedule here: http://www.etsy.com/virtual_labs.php
poppylane
ohhh, creative packaging makes my heart race!
Thanks to kitsandcaboodles for her envelope template, it's so cool.
beatrixmoldesigns
OH No! I'm glad I saw this as I haven't had to worry much about packaging before as the galleries have always done it. Now the little satin bags don't seem so great as I want my customers to recieve something fantastic. Thinking cap on!!Thanks to everyone.
jewelera
Aww, thank you for picking my packaging as an example, I'm so honored! =D
celestefrittata
great article and useful! Thanks for including my "cute handmade stuff inside" mini lunch bags!
elsiee
Jewelra's packaging is as beautiful, thoughtful and creative as her jewelry, she really sets the standard in sooooo many ways!
jewelera
kitsandcaboodles, you are having a heart surgery tomorrow? I wish you good luck with everything, I hope you get well soon and get back to etsy ASAP! :)
RubyBeets
Great ideas! Thank you! I love to have crinkle paper at the top,so when the box is opened.....Viola,a smile!
amiescardshoppe
How clever! i love the cute little octopus. I'm not sure what the first picture is, is it just an envelope? Cause i love it! :)
corelladesign
thanks for the great ideas.
especially from kitsandcaboodle.
gijane5150
great IDEA!!! trust me the packaging items are marked as my favorites!!! thanks girl :)
popsiclestick
I crochet blankets, so I get my tags custom made by heyjenrenee. Because they're mostly for babies, I have her do initials and then tag my blankets with the recipient's letter. Love the upcycled plastic mailers and am inspired to surf around and find more Etsy-made wrappings. Much thanks!
autumnsarrival
Wonderful ideas- I also make little boxes out of scrapbook paper for each pair of shoes- that way it feels like Christmas every time a buyer receives their order. I do it because it feels special to each one & I know I can't wait to open the little boxes to see what's inside- and it makes it so much easier for gift giving.
nichan
thank you for the inspiration...I'm looking for bag packaging for international/worldwide shipping...one of the boxes inspires, indeed b(^.^) ...
Hmmm...i don't think for international package, outside decoration can be applied, but I think inside decoration can
soap
pretty packaging! i've been switching up my soap packaging, printing my own designs but i've been burning through a lot of ink this year. i might try to standardize it more during the holidays since my cartridges have been running on "low" recently.
thanks for the article, danielle!
PaintedHorse
Wow! Thank you for this great article! I am all about gift wrapping.
I want my clients to know just how much I appreciate them finding my shop and purchasing one of my designs. When they receive my package, the outer carton is totally recycled and actually plain, but then there is pretty "gift" inside.
Here is a link to one of my photos. I try to have a photo of my packaging on all of my designs.
http://www.etsy.com/view_listing.php?...
woodponddesigns
Good article, but I would love to see more samples of what others do for packaging. Also curious what little "extras" sellers put into the box.
laurabrownart
yay! this totally answers my agonizing questions about mailers! thank you for the great ideas.
wildhoneypie
What a simple things but yet such a huge impact! Thanks for the ideas. It's always fun to learn and new fresh ideas.
VintagePaperParade
thanks for including my little fawn set!
great ideas.
packaging is one of my favorite parts!
peekabooproductions
What clever ideas! I love it! I'm going to start taking pics of my items in their packaging and adding them to my site, as well! Inspiration!
IndigoValley
Cool ideas! When I'm all moved into my new home, I'm going to work on stepping it up a notch with my packaging!
dragonhouseofyuen
There is only one thing better than receiving a present - a present that comes in the mail!!
I gift wrap all my items and make sure that it looks just adorable so the wonderful person receiving it is thrilled. I always put 'picture' stamps on my packages aswell - I love stamps - and I always try to wrap the outside in plain brown paper - How Exciting!!
When I gift wrap I imagine that it will be me opening it - and I Love presents!
thanks for the article!
missbreezysbox
I worked on my tags, but not my packaging. Thank you. I really like kitsandcaboodles packaging. Great job.
mloartwear
yes, the packaging is very important to show how we care about our customers. Thank you!
NovaScotiaBeachGlass
Thank you for the great ideas. It's always nice to see a little time taken out to wrap a order nice. It shows you care about the customer and their order.
MagnoliaFern
I haven't worked out a difinitive packing system, but usually for a fish bowl, it goes in a small cardboard box with our etsy address on it, the small box is padded with plain newsprint from an old sketching book, a few cheery hearts cut from magazines, a buisness card and then that all goes in a medium box from the post office.
StampinMom
Ooo, what a great article! LOVE that envelope from Kits & Caboodles, thanks for sharing!
shiplett
Thanks for the great ideas. Fun to see how different shops package their goods. Smart to show shoppers what it will look like.
bijougirldesigns
I'm going to start adding photos of my packaging as well, it's very pretty (if I don't say so myself) but what I'm wondering is this, should I sacrifice one of five pictures in every listing? Or would it work in every other listing?
I would love it if Etsy thought about adding one or two picture ploads onto our profile page...because that would be an excellent way to showcase packaging as well. Just a thought...
SandFibers
I started using my last photo to show the gift wrapping in just about every listing when we got the extra photo almost two years ago. (Tho' my wrapping has changed, become more "special," since I ran out of the ribbon I had been using, so I guess I should change the photo as well.) hehe Great article! :D
HModine
I am a huge packaging fan. That is why I love shopping on etsy, most things are lovingly are creatively packaged! Every time a get an etsy package, it is like a little gift!
TheQuiltedPumpkin
Good ideas...things to remember! When I buy I love to receive my purchase in cool, unique packaging. It makes me feel special :) , and I admire the crafter who takes that li'l extra step to wrap her handmade in nice packaging. To me, from beginning to end, she cares about her workmanship. Recently, I've received earrings in some unique packaging from duckduckGoosestuff. I like her special paper, but what I especially liked was the yarn she used to tie up her tiny package...multi-colored and kind of natty...good stuff!
bonjourpierre
such cute ideas! I really like the bags that say, "cute handmade stuff inside." How clever!
KathrynandOliviaG
As usual very provocative and creative ideas! Do love Etsy!
kibbles
Personally, I'd much rather put my time and effort into the product. My packaging keeps the product safe, dry, and unbreakable.
RajeansJewelBox
I have my own packaging, but i really love the tin and filigree..thats another gift all in itself!
KnitzAndFeltz
Great Ideas with the holidays and with EVERY day! It's always fun to get a pretty package...
mswedowsky
I package all my jewelry in hand-sewn pouches made from vintage-inspired fabric. It takes me about 20 minutes to sew one pouch, but I think it gives my items an extra special touch.
FoxyGknits
These are great ideas for packaging, and most of the items appear to be small - with the exception of the rewined recycled glassware. I am new to etsy and would love for you to stop by and share any ideas and/or suggestions for gift wrapping scarves, shawls and wraps.
knitNthings
Boo Hoo! I love the envelope template but the file won't open??
sweetcreekherbs
Great idea. I agree with many etsy sellers. I package differently with whatever I have on hand. But, mentioning gift wrapping would definitely be a plus! Thanks!
MeaghanMariePretties
I have received one of KitsAndCaboodles packages and they're seriously so much fun! I love getting packages from her, I'm not which I love more, the packing or the Caboodles themselves!
Great ideas everyone!
lullabylily
Thank you daniellexo for another fantastic article. And also your favorites - I loved just about everything in there! You are so brilliant at finding fascinating things.
gingerlilydesigns
thanks for op for provoking this discussion. i've wrestled with this for years.
i have to balance out the need for protection for relatively fragile, or, at least, squashable, jewelry with something lightweight for shipping.
stymied for years, yesterday i ran across a stash of empty altoid tins. hummmm. the right size, with earrings protected by bubble wrap inside so they are not slippin' and a slidin' - strong enough that the post office probably won't crush them.
i've not the time to decorate each according to the little cache of jewels it will hold, but some spray paint and a filigree might just do it, maybe a scattering of little paper flowers.....
extras? just imho - in 9 years of buying and selling online, i've received items from only one seller that are useful - peppermint drops. the little dodads otherwise have been of the sort that i keep them for a year, never quite finding the right place to store them, not to my taste and so not usable in my work, and then either pitch them or give them away. i'm happy receiving my purchase quickly and well protected in shipping. that's enough for me.
mariaburgos
Thanks! I did it in the past but clearly I have to do it again.
lilianabead
Thank you for another well-written and informative article.
Happy Holidays :)
mrmichou
We will open our shop soon and are already working on the packaging. It is recycled and original and will make you think: now, why didn't I think of that? Greetings from Mexico, loved the article.
Soov
I love seeing how people ship their handmade items! Last night I posted photos of mine on my blog.
http://roxandthings.blogspot.com
Thanks for the great article!
IlluminatedPerfume
Such fantastic and creative packaging ideas here, thank you for twittering this out to us tweeters. :-)
ClaudineMJ
I actually just started wrapping my stuff a little cuter lately. I'm a new seller but I realized it would be nice to have a nice wrapping. So I was going to buy some pre-made labels and then my very crafty MIL said, "why not make your own with stencils and other?" So that's what I've been doing. Each item is different depending on who I'm making it for and what I have available but I did take a photo and post it on my listings. It's really so much fun to see what everyone does. Everyday I grow more and more interested in all things ETSY! LOL
MiladyLeela
It is always nice to see how others package their goodies. The packaging is really just as important as what is inside. Thanks for the insirations.
BellaAngelDesigns
I'm still a bit clueless about what I want to use for my packaging. Right now it's going to be what's affordable but nice.
memorispreciosa
very nice great idea,have not thought about packaging waiting for my first sell thanks for the tip
RomanceCatsAndWhimsy
Thank you -- it's so helpful to see examples -- very impressive!
HappyGirlzDesigns
Thanks for giving me beautiful ideas. Going to update my packaging tonight! Lovely!
twinkletoes27
Very inspiring. Makes me want to step up my packaging. Thanks!
ThreeRingPetticoat
i love to scrapbook, sending packages through the mail is just another form of the hobby. I like receiving hand designed packages, so that's what you can expect from me! =)
JustBeArt
very helpful information - an eye opener on all the R&D required for the life cycle of a product
LaLah
LOVE IT!!! Packaging is one of my favorite parts of selling an item...because you get to do something special for the buyer...so fun
dsenyo
Great topic for an article. This is an area I am working on. Thanks for the ideas!
TexasEagle
Great ideas. We professionally package all our photos and I've wondered if I should include pix...now I know!
Thanks!
mLindvall
I recently added a post to my blog regarding packaging. It's clear to me now that I must add the photos to my etsy listings, as well!
Thanks so much for the input!
www.mlindvall.blogspot.com
jhollywooddesigns
I just have to get some Moo cards to help w/my packaging! Love, love, love to see everyone's ideas - it makes me want to improve mine...
mLindvall
Wrong address for my blog above...so sorry!
www.monalindvall.blogspot.com
gretchensglass
I loved the article and have started adding pictures to my products as well. I was unable to open the pdf on the design from Kits and Caboodles, however. Hope that will work soon.
DaysLight
Thanks for the tips. Think receiving packages one of the prime Etsy buyer experiences. It's like receiving a gift from a friend -- probably anything packaged with that in mind is sure to please.
New trend in recycled materials is great too. Tip for flat paper items: cellophane bags are eco-friendly!
MABjewelry
Great ideas! I also received a package once that was a reused cut Froot Loops box. Genius!
BigGirlJewelry
Most, if not all, of my items have a picture of my packaging so my customers can see what they are likely to receive when they request a gift box. I do not, however, include gift packaging automatically because I value the environment too much to send something that may just be thrown in the trash.
I love receiving items in repurposed packaging.
LuxurySpa
Lots of wonderful tips & ideas! I love creating my own packaging! Very inspirational! This will get me going on some new ones.
hearthsidetreasures
kitsandcaboodles, where did you go???
When I try to click on your links, they all say, "Uh oh!
Sorry, the user you are looking for no longer has an active account".
rabbitwhiskers
I loved seeing all of these wonderful packaging ideas!! I love thinking of ways to make the package look great and these are all so wonderfully creative! Thank-you!!
PatricianCrafts
I've included a photo of packaging in some of my listing...hope you enjoy them. See Pumpkin Spice Abacus Set. I also made mailing labels, gift cards and thank you for your order cards with my Banner logo. I'd be happy to share my designs.
modstitches
I'm inspired! This would be a great way to involve my son in my business. He loves to stamp and paste.
modstitches
Has anyone had problems with mailing envelopes with lots of text(such as those made from magazines?
redeemeduniqueart
Fantastic ideas - thanks for sharing! Just in time to ship a large custom order too!
dazzlecreations
I am new to Etsy world but I am finding so inspired by all these great and wonderful ideas. Thanks for sharing and these packaging are awesome. Keep it up..
Litlbrownbird
I love the kraft envelopes but will they tear during the shipping process is my worry. Any suggestions?
teachergurrl
Very cute ideas! I usually include something extra with my shipments, and since I sell original artwork, I always do a sketch on the envelope...just to make it pretty and stand out in the mail.
barefootweaver
Thank you for all the ideas!! I am still working on my packaging though I always wrap my items in tissue and cording which I make from my weaving yarns! I love brown paper packages and maybe I should rethink!! Anyway, Thanks!!!!
OddBirds
I was so happy to receive my first Etsy purchase – both because I love getting mail and it seemed so lovingly put together, with instructions and a gorgeous little tag. Not sure how I'm going to step up my own packaging while staying green, but I'll try!
erikaservin
so important to receive nice packaging makes anyone feeel special!
feltmeupdesigns
what a great idea to include it in your listing, i make a great effort with my packaging so you're right it should be represented
i have little chinese takeout boxes... the kind with the wire handle whic we don't get here in england. i fill them whith shredded tissue paper and always include several moocards and freebies for landmark sales
MizzMoxie
OOOOO This is by far the best, inspiring and most fun (for me) article yet! I am off to pretend-package and photograph now!
Thanks daniellexo
mojospastyle
love these ideas. I can use them for my store and my shop on Etsy.
one100
Received a parcel in the post last week (birthday present to myself!) from Where The Lovely Things Are! Two beautiful necklaces... the wrapping was so nice I was tempted to just keep them wrapped for a while! Check it out at http://loopiforyou.blogspot.com/2009/...
AffordableFUN
This is a Great article! I was just thinking how nice my own packaging looks when I send it out and I'd like to show it in one of the listing photos. I'd love to be able to box up my items, but as soon as I do, with the thickness of a box, CANADA POST wants $10+for shipping!
jbeaudet
hmmmm,I'm going to have to come up with some ideas. Thanks for the great info Danielle!
SuperstylinKrisa
Thanks for the cool envelope template & great ideas. I have a small new shop & I've been wondering about how to ship my knitted stuff in a unique way. Getting stuff in the mail is so much fun, especially If it's wrapped up or packaged in a cute way. :)
GreggsGoodies
Great ideas! I do some special packaging with the card sets I make, but this gives me more ideas! Thanks so much!!
ArtitudeUandArt
We are definitely inspired by the many ideas. will surely ensure our packaging is unique too!
ravenmaid
decorating packages to send out is one of my most favorite parts!













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