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Etsy Finds: Gifts for All Budgets

Look sharp! The holiday shopping season is upon us, and denial isn't just a river in Egypt. It's time to get cracking on your gift-giving list and mind your budget Ps and Qs while you're at it. No matter the depth or breadth of your pockets, these distinctive handmade and vintage gift ideas (at all price points!) are …

The Art of Pricing: Three Helpful Pricing Exercises

How do you know if you're pricing your handmade work correctly?  There's a lot of info out there, including right here in our Art of Pricing series.  The trick is to keep learning and evolving, not only in your craft, but in your pricing strategies, too.  I've put together three exercises to bring focus to your bottom …

Etsy in the Press: Art of Pricing in Venus Zine

The latest issue of Venus Zine #29 is out!  The Storque is on a mission to provide indie entrepreneurs with useful info on running businesses.  Venus Zine syndicated a post from Beth's series here in the Storque, the Art of Pricing, and so we're very proud to see one of our little articles fly into the world of …

Etsy Seller Inventory Worksheet

This is the first in a series of downloadable business tools for our community.  We really want you to be successful in the new year, so I hope you can use these spreadsheet to keep your shop organized!  This will help you to track your inventory, shipping and profits, making your life at tax season a breeze.  This …

The Art of Pricing: Bundle Up on Your Way to Higher Sales

A product bundle is when several items are sold as one combined product.  For example, we see this at McDonalds and other fast food restaurants that bundle meals, such as the “Value Meal,” where multiple items are sold for slightly less than the items individually.  In this example, the psychological cost of …

The Art of Pricing: Tiered Pricing

There are several ways to attract and convert buyers in your store.  One way may be through tiered pricing: when you offer multiple price points for a customer to consider.  The car industry is a great example of this.   There is always the base model, good but with very few bells and whistles.  There is a middle …

The Art of Pricing: Theories in Discounting

We have received several inquiries about how to conduct a “sale” or how to discount.  Most people believe that discounting is a pricing concept, but really it is a marketing concept. When thinking about discounting you need to think about how this discount compares to other potential marketing …

The Art of Pricing: Preparing for Wholesaling

Beth is an admin at Etsy on the Business Operations Team. She is writing about pricing in a multi-part series, so ask her your questions in the comments below. This week's topic is how to prepare your business for wholesaling. Wholesaling is yet another factor to consider as you price your work. Wholesaling …

The Art of Pricing: Price, You Get What You Pay For

Beth is an admin at Etsy on the Business Operations Team. She is writing about pricing in a multi-part series, so ask her your questions in the comments below. This week's topic is pricing as an indicator of value. The price you choose says something about what you make. Just as you carefully select your …

The Art of Pricing: Staying Competitive

Beth is an admin at Etsy on the Business Operations Team. She is writing about pricing in a multi-part series, so ask her your questions in the comments below. Many artists set a price, stick to it and hope for the best. On Etsy, many people worry about the fine line between friendly competition and …

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