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Shop Makeover Series: Let's See Your Before & After Rearranging Shots

Sellers, we want to see your beautiful shop makeovers using the new site feature Rearrange Your Shop. Post links to your before and after screenshots in the comments below. Here are some fun ways Etsy Success subscribers are currently using the tool: "I'm just popping in from the newsletter to say how much I …

Guidelines & Tips: Tagging on Etsy

Tags are keywords sellers attach to their items in the item listing process.  When searching for the perfect handmade or vintage item or supply on Etsy, a shopper will browse Categories, or more often, use Search to find their items.  Since tags are keywords for Search, and they are also used to organize items …

Shop Makeover Series: Stretch Your Boundaries

Yoola shares her own Shop Makeover story with us, as a follow up to Mary's Broaden Your Target Audience with Tiered Product Lines.  I want to tell you about how I achieved successful sales figures by stretching my design into new dimensions. Many Etsy sellers have successful designs in terms of high views …

Shop Makeover Series: Gallery Go-getter (Part 4)

Andy Cooperman, a metalsmith, writer, and teacher who lives in Seattle, WA, shares advice and experience with artists in Part 4 of the Gallery Go-getter series. While Andy is a jeweler, he and his colleagues hope that their information is applicable to all forms of fine art and craft in the gallery setting …

Shop Makeover: Gallery Go-getter (Part 3)

Please welcome Andy Cooperman to the Etsy blog. This is part 3 of 4 in the Gallery Go-getter series. Andy Cooperman is a metalsmith, writer, and teacher who lives in Seattle, WA. His work is featured in galleries nationwide and the permanent collection of the Victoria and Albert Museum, Tacoma Art Museum, as …

Shop Makeover: Welcome to Your Online Presence

Sellers, you may want to print out this Shop Makeover post and subtly plant it on the desk of your friend or family member who needs a nudge into the 21st-century and all that the web has to offer for independent artists and designers. Or, maybe it's you that has thought about taking the plunge to start …

Shop Makeover: Gallery Go-getter (Part 2)

Harriete Estel Berman shares her insights with artists who are considering submitting work to galleries. This post, Part 2 of 4 in the Gallery Go-getter series, ties into a Professional Development Presentation Harriete and her co-authors' (Don Friedlich and Andy Cooperman) will be leading at the …

Shop Makeover Series: Photogenic Collaborations

As part of our Shop Makeover Series, rubypearl will be hosting a follow up talk in the Virtual Labs at 4pm today, Monday January 19, 2009!“I can’t sell my dresses online.” This was the answer I would give over and over again when asked if I had a website. My dresses sold like crazy at local boutiques and craft fairs …

Shop Makeover Series: Gallery Go-getter (Part 1)

During our focus on art this week, we welcome three professional development specialists who will be discussing the role of the gallery as a venue for artists. First up we have Don Friedlich, who will be hosting the Professional Development Seminar (PDS) at the SNAG conference this year. Etsy is …

Shop Makeover Series: Broaden Your Target Audience with Tiered Product Lines

Hey there shop owners! A popular strategy for maximizing traffic and sales in your shop includes broadening your target audience.  Think about your niche — if your items have a distinctive brand or style, you can extend what you make in order to start inviting new types of purchases.  Consider the items you …

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