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Etsy Statistics: Weather Report from the Storque Newscast
Article Header Image
Story by winenutnyc
Published on November 1, 2007 in Etsy News 		Photo by Itybitybags

What’s the weather, what’s the weather, what’s the weather like today?

We all want to know how Etsy is doing statistics-wise, and I’m here to tell you, the weather in October was great. Our original October forecast called for lots of newly listed items. The Etsy community delivered, with 376,539 new items, which is an increase of 20% over the number of new items listed in September. We expect to see over 1,000,000 items for sale on Etsy by Dec 1!

We also saw tremendous growth in shopping in October. We keep a close watch on the number of pages viewed on Etsy.com and there were 162,907,375 page views in October, a 23% increase over September. All the new items and all of that traffic generated sales of 218,455 items (20% increase), representing $2,966,160 worth of goods sold for the month (21% increase).

Perhaps most importantly we had almost 40,000 new buyers register in October.

The forecast for November is for even better growth as we lead up to the holiday season. Stay tuned!

Charles aka winenutnyc works for Etsy on the Business Operations Team.  He give a regular "weather report" full of Etsy site statistics for the Storque Newscast.



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27 comments     Login to add your own!
strumpfkunst says:

Thank you so much for sharing some stats!!! Seriously, hearing it from the horse's mouth, so to speak, is great. :)


11/1/07 at 2:42p.m.
Timeless says:

Thanks so much for the stats! It's something we sellers are always curious about.


11/1/07 at 3:40p.m.
ThePaintedTiger says:

That's a 58% sell rate, but keep in mind that not all the items sold were new in October, so it is actually less. (and your own mileage will vary, depending on your craft.)


11/1/07 at 4:54p.m.
Etsy Admin daniellexo says:

i love these reports!


11/1/07 at 5:31p.m.
stephaniegibson says:

Great information!
Thank you.
I love traffic/selling stats.


11/1/07 at 5:40p.m.
emmylouhelmuth says:

YAY!


11/1/07 at 6:04p.m.
shoofly says:

hooray!


11/1/07 at 9:27p.m.
eclipse says:

"representing $2,966,160 worth of handmade goods sold for the month (21% increase)"

does that number include the sales of commercial supplies and vintage categories, or were the non-handmade items subtracted to get that number? Because I know that commercial supplies is the category with the most sales so if there was $2,966,160 worth of handmade goods sold, the total sales (including non-handmade) must be much higher.


11/1/07 at 9:52p.m.
littleappleton says:

Eclipse, good point!


11/1/07 at 10:36p.m.
moxiedesigns says:

i second eclipse's question.


11/1/07 at 10:39p.m.
quirkybags says:

Thank you for the stats. I will be keeping my eye on this section of The Storque!


11/2/07 at 12:14a.m.
thymbyldesigns says:

I third eclipe's question (though I think it's the total figure, not broken down into handmade vs. non-hanmade).


11/2/07 at 9:05a.m.
Etsy Admin winenutnyc says:

Hi- The number is the total figure, so it does include vintage and supplies.
I'll clarify it and update the story. Sorry for the confusion.


11/2/07 at 9:30a.m.
elegantmusings says:

Thanks for the update--I'm so excited that Etsy is growing!! :)


11/2/07 at 9:38a.m.
estherly says:

I forth eclipe's question. I think it will be interesting to know the breakdown.


11/2/07 at 2:40p.m.
Spiderbite says:

Sounds like everything is sunshine and lollipops.


11/2/07 at 4:01p.m.
eclipse says:

Thank you for the clarification, winenutnyc


11/2/07 at 4:36p.m.
MoonFairy says:

THANK YOU!!!


11/2/07 at 9:26p.m.
MayaBella says:

Awesome! A lot of my orders are from first time buyers. So exciting! Cant wait for more...


11/3/07 at 2:55a.m.
threegreenapples says:

Great news :)
Thanks for the update.


11/3/07 at 10:06a.m.
MissPurl says:

Thanks Charles!

You give good directions from the Labs too!


11/3/07 at 11:18a.m.
miraartz says:

Thanks for the info and great artical.
It will be great to hear more statistics in the coming months.


11/3/07 at 12:26p.m.
tinymeat says:

We are a handmade (non vintage or supplies) shop and we broke our previous monthly sales total by approx. 20%.
I have also noticed more buyers signing up the day of their purchase so external marketing efforts by Etsy's marketing staff are paying off.

GoGoGo!
Let's do it again this month.


11/3/07 at 2:39p.m.
LazyTcrochet says:

That's great to hear...thanks!


11/3/07 at 3:43p.m.
thymbyldesigns says:

What are the figures for new shops/sellers registered?


11/4/07 at 7:17a.m.
Itybitybags says:

Thanks for some great stats! And a even bigger thank you for using my sun pouch ♥


11/4/07 at 12:27p.m.
FeralGlass says:

That means the average price of sold items was $13.58.


1/1/08 at 9:03p.m.
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