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Wholesale & Consignment Tips Old Forum Tips & Advice ~ I hope this transfers well....

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Original Post

UxCritter says


CricketsCreations says:
Anyway, how to "get" stores...I always wear something really cute, edgy, trendy, eyecatching, etc when I go in. I wear make up (which I don't normally do), put my hair up, usually in piggy tails, so that it's not hanging around my neck and obscuring the scarf I happen to have on. ;) I have a big, confident smile on my face and I usually open with something like, "Hi there, I design and knit designer-quality scarves that would do well in your store, is your buyer available?" Yes, cheeky, I know, but it works--I've only been rejected a handful of times, and I actually have 2 new consignment deals coming up this spring when tourist season kicks up again--they approached me at a craft fair after several folks recommended me to them.Sorry this is getting so long, anyway....when the buyer agrees to look at my items (yes, I do just stop in, and I keep my stock & tags with my contact info in the car at all times for impromptu moments when I see a neat, new store), I bring them in dangling on colored, plastic hangers. I carry them high like they're trophy pelts or something (well, so they won't drag on the ground, actually, but it definitely draws attention). Anyway, while the buyer is looking I mention how many have sold since I started in August, how many other locations I have, how much they usually retail for, etc. Then they almost always say yes. :) By the way, it seems like the more scarves they keep on hand, the more they'll sell. So if they ask, I suggest that they start with at least 6-10 scarves as a beginning inventory. For example, here in Kanab I have 2 retailers, both equally high end and equally busy. One keeps 3 on hand and has sold only 6 so far. The other keeps 15-20 on hand and has sold more than twice that many (13 or 14, I forget the exact #).Taking breath before I post more....hang on...must....get....air...Celeste (Crickets Creations Handknit Scarves)
Posted at 3:43 pm, March 6, 2008 ET - Report this post

CricketsCreations says:
Here's the intro letter I email to out-of-state retailers after I call on the phone and ask for "the buyer." Now, it's best to get local shops first before branching out to more remote locations, but I'm including the letter because it has lots of "talking points" you can use to your advantage, too. (By the way, "net 30" means they have 30 days to pay after receiving the goods, which is the industry standard):Hello!I design, knit and sell boutique-quality scarves in resorts, galleries, boutiques and gift shops in Big Bear, Orange County & Lake Tahoe in CA and where I live, near the Grand Canyon. I currently work with 12 retailers and would love to work with you, as well. I have sold over 250 scarves since I began in August 2007--my designs are very popular!If you'd like to see some examples of my work, pictures are at cricketscreations.etsy.com/. I offer a satisfaction guarantee & a net 30 option for established retailers who order a first-time minimum of 6 scarves (my scarves easily retail for $48 each).I can typically produce 20+ scarves a week and guarantee your shipment will arrive within a week of your order for ready-made (a few days longer for large, custom orders). I cover the cost of shipping and send items USPS Priority Mail.Please contact me to discuss pricing & which colors/styles would go best in your store (custom orders welcome). Thank you,Celeste Crimi (Crickets Creations Handknit Scarves)435-689-0907celestecrimi [!at] hotmail.comhttp://cricketscreations.etsy.com/http://www.flickr.com/...

TapirDesignStudio says:
I have two lines of work. My art jewelry which I sell at galleries under my real name.
www.jonmryan.com
And my etsy work, which is more commercial, and I sell under the name Tapir Design Studio. I did this to keep the two lines of work seperate and so I wouldn't have to worry about different prices on etsy and galleries, or having to raise my etsy prices.

CricketsCreations says:
Okay, the next installment....consignment. :)

Consignment is a breeze, as long as you live close enough to come by every now and again and check on things, or they're an established, successful business! Getting up the nerve to approach new retailers is the hardest part for me, I have to make myself do it. :) You can probably find actual, "professional" advice by googling something like "Consignment how to" online, but here's what I'd do:

Be prepared to sign some paperwork if y'all reach an agreement, they will most likely have templates for you to sign, that they use with all their consignment artists. If they don't have paperwork, they're probably not "established & successful" yet, and you might wanna steer clear of them until YOU'RE "established & successful and can guide them through the process.

The paperwork will outline the terms (60/40 is common, with you getting 60%, but 50/50 isn't unheard of, nor is 70/30). So, be prepared to negotiate what you need to get out of each sale. In other words, if one of my scarves retails for $40 in a 60/40 arrangement, I get $24 per scarf (they'd get $16). It might also say who's responsible--if anyone--for damaged, lost or stolen items, or it might lay out when you get paid (monthly checks are common), under what conditions you can change out or remove items from shop, et cetera. For out-of-area arrangements, which I'd only recommend once you're experienced, it might also say who's responsible for shipping (usually, I'm responsible for getting product to them, they're responsible for getting it back to me if it doesn't sell or they want to swap it out for new product).

If you can, try to get them to agree to starting with a good quantity, at least 10 items. That way there will be enough to get noticed. With my scarves, I strongly recommend a minimum of 6 scarves in each location. I tell retailers (because it's true) that retailers which start with 6 or more scarves sell 2-4 times as many as retailers who keep 5 or fewer scarves in their shop.

Make sure that they sign off on an inventory list where you detail how many, what & what colors, okay? That way they won't be able to claim, "We don't owe you for that, you never gave us that!"

By the way, I keep track of EVERYthing in Excel spreadsheets. I have one to help me keep track of who I've researched, who I've approached, their contact info, buyer name, email address, what I did, what they said, what I need to do next, and notes.

I'm sure I'm leaving something out, so please feel free to write back with any more questions!
Celeste

CricketsCreations says:
Thanks, yourpengies!
I don't know if you're aware, but I do offer a courtesy price of only $30 per scarf to my fellow Etsy shops who convo me first. ;)

CricketsCreations says:
Okay, last but not least, how to handle pricing in various situations (consignment, wholesale, craft fairs, etc).First, let me just 'fess up here that my pricing recently transitioned (based on how quickly my scarves were selling, I raised my prices). So, it gets a bit confusing because I have some "old school" retailers who get a better price than the new ones. Confusing, but that's business. Generally, with wholesale, the retailer buys your items and then "keystones" them--that means doubles the price (or so--some resorts slightly more than double the price) they paid you to arrive at how much they're going to charge the public for them. The retailer pays the wholesaler (that's us!) for all the product at once, regardless if it's sold or not. They usually want a "net 30" arrangement, which means they have 30 days after receiving the goods to fork out the dough. :) Sometimes they're late or forget and need *polite* reminding. I have never, ever been stiffed by a retailer. They've always come through, it just sometimes took more than 30 days and/or a reminder or two.And the general rule of thumb with consignment is that you don't get any money until your items sell, and even then the store owner usually doesn't cut you a check that day. What I've seen most commonly is they write checks once a month for all the product that's sold in the past 30 days. Usually, consignment is 60/40 with you getting 60% of the sale price. I've seen everything from 50/50 to 70/30 to even 80/20, but I honestly don't feel "right" about ratios that aren't 60/40 because otherwise, someone seems to get the short end of the stick and I prefer win-win. I have been successful in convincing retailers to shift their percentages one way or another to arrive at 60/40.What are the pros of each? For consignment, new-to-you retailers might be more likely to take a chance with your product in a consignment arrangement. And, because you get 60% instead of 50% for consignment, the product can retail for less (more people might buy!) and you'll get the same amount of money! The other pro is that because you still own your product, you can remove it from the gallery, swap out your items, and have more say about what you offer in that store.The pros of retail are, of course, that you'll know exactly how much money you'll be getting, and you'll be getting it in a lump sum.The cons of consignment are that it's somewhat of a risk for you, if you get a disreputable or unestablished retailer who loses, steals or damages your items. And the money will trickle in instead of a big, exciting check coming all at once.The cons of retail are that you're at the beck & call of the retailer in that they will dictate what they want to carry in their store. Also, clothing retailers tend to do their purchasing months in advance (for example, they're buying Fall/Winter designs in August). So, there's not much flexibility there. If you contact them at the wrong time, you may have missed the boat (with consignment it's easier to slip in under the radar).Personally, I offer an unconditional exchange guarantee to my retailers that never expires. If they ever want to exchange the scarves they carry for other colors, etc., they can do that at any time. Either way, you'll be waiting on the money. :)Stopping for breath again...Celeste (Crickets Creations Handknit Scarves)
Posted at 7:54 pm, March 6, 2008 ET - Report this post

CricketsCreations says:
Now for pricing. This is so individual, but I got some ballpark figures by window shopping at various boutiques and by doing an online search for "handknit scarves" (you can do a search for whatever you sell) and getting an idea of pricing.If you're not sure if the store you're negotiating with can "afford" your items, then feel 'em out. Most retailers aren't afraid to haggle. Say something like, "I normally get $10 each for my products, is it realistic for you to retail them in your store for $20 each?" If they say yes, then you're golden. If they hedge, then you can interject, "Because I could go as low as $7 each, would that be better?" Et cetera. You'll get a feel for it. Please don't feel that if you get turned down the first time, you need to offer lower and lower prices with consecutive retailers. There are going to be shops who can carry whatever price you need to get for your time, talent & materials.There are some stores who are just not high end enough to support selling scarves for $48-52 dollars each. That's okay, there are plenty where they sell like hotcakes. Know yourself and know your market..and know your product.Good luck to everyone, please feel free to convo me with any questions, I may or may not get back to this forum.Celeste

GoodScents says:
As someone who owned a store, keep in mind that stores need great product to sell. And, if they are smart, they don't want the product sold down the street or to anyone.

So if you approach a store, keep that in mind. Tell them, out front, that if they buy from you, you won't sell to their competitors. Or, if your market is huge, tell them that you try to keep all competitors X miles apart (or whatever works).

I'm in the Dallas/Fort Worth area. Having more than one store selling my product wouldn't be a problem. But two in the same zip code might.

Have an order form that looks coherent. Doesn't matter if you revise them (I always put a 'revision 2/08' or whatever is appropriate on it, so that I know, too!) but have one. Have biz cards. Have a sample (if possible...generally isn't for me, but I come back with them if there is interest).

By all means, be low key. Don't be pushy. Don't try to 'sell'. If your product is great, they'll see it. Don't undercut the price you need to keep making products. If 'too high' for one store, try a store in a nicer part of town.

CricketsCreations says:
Thanks for the great points, everyone! GoodScents & Topacelot, you nailed it! :)
Celeste (Crickets Creations Handknit Scarves)

p.s. Yesterday I stopped in at one of the stores I work with just to say hi. To my surprise, they'd almost sold OUT again, only had 2 scarves left! Thank goodness I keep my inventory in my car at all times for "just in case..." they bought 10 more. :)

HamptonHouse says:
I own a shoppe and have several different artists in it.
The fee I charge depends upon the space given to the artist plus the attention I must give the items, and or whether or not I am supplying the display.

I have one artist that has over 1000 pieces of jewelry
She brought them in, left me to price each one, used my earring cards, my price tags, my employee's time to separate and put item info on tags, my neck boards are also being used, so I had to purchase additional ones.
Needless to say, this is not a normal artist's way of doing business, but I am having to charge her more because of the extra effort being used on her behalf.
She lives out of town and my shoppe is currently open just two days a week while I am in college.

I normally charge 25% of the sale, if the artist take care of their own preparations and display issues.

I attend the Texas Institute of Jewelry. There are several artists there that are wanting to place their work in my shoppe. I am hoping to take it more to a gallery before I graduate next year.

Anyway, to answer you question more. I would call and make an appointment to meet with the owner or manager. I would not just walk in unannounced. That may cause the one you are meeting with to not give you the time you need, as they weren't expecting you and have everyday issues of running a shoppe at hand. If I have someone scheduled to come in, I always schedule someone else in the shoppe during that time so that I can fully and clearly understand each topic that arises.

Be Blessed,
Angela

CricketsCreations says:
busterandboo,

When I want to "break into" a community market I haven't been to and don't know, I just do an online search. For example, I have 3 retailers I work with in California (I live in Utah). I kinda have heard what the ritzy, touristy areas of this country are. But if I didn't know, I might look up a state's tourist bureau of information or ask a travel agent.

So, for example, I did a search at www.google.com (in my opinion, they have a way better search engine than Yahoo!) for Shopping Big Bear California. Then I made an educated guess based on website, name, description of shop, etc which would be my best bets. I think I also did a search for Boutique Big Bear California.

Then I just started going down the list and calling any store that seemed remotely promising, keeping track of everything in my Excel spreadsheet I keep for this purpose. I'd ask to speak with the buyer and I would just say that I saw them online and they seemed like a perfect match for my handcrafted, boutique-quality fashion scarves, blah blah (launch into spiel). ;)

If they said they DIDN'T carry anything like my product and didn't want anything like that, then I would thank them and ask them if there was a store in town they could recommend.

Well, two of the places who weren't interested mentioned the same other boutique in town, so I called the store they had recommended. And, lo and behold, their owner/buyer said yes! That was in January and I just mailed off her third shipment yesterday. In other words, it's been a success!

Does that help give you an idea of how to ferret out who to contact?

Celeste (Crickets Creations Handknit Scarves)

WindysDesigns says:
rosylittlethings.typepad.com/posie_gets_cozy/2006/01/wholesale_reta...

GoodScents says:
keep in mind, please that you cannot set prices. YOu can't even, technically, discuss retail prices with a store. That is price fixing.

I'd have a set wholesale price. What the store sells it for is up to them. However, if I came back and my $3 selling for $15, I might have to reconsider my price...

soapwerks says:
Good thread here. I sell wholesale to other retail stores and have consignment artists in my own retail shop. I really appreciate it when artists contact me ahead of time to schedule an appointment. That way, I can give them my attention. For consignment, I ask them to set the retail price so that I can get my commission and they will be getting the price they want. Additionally, I require an inventory list, all goods priced, inventory numbers, and a signed contract. One problem I've had is artists showing up the week that they have a big craft fair and wanting to "borrow" some of their work because they are low on inventory. They don't consider that I then have a big hole in my store display.

CricketsCreations says:
JessECreations convo'd me with a question about pricing, here is my response:

Yes, I charge retail here on Etsy, at least the cheapest price ($40 each) that my scarves retail for. Some stores they retail for $48-52, but whatever--close enough! ;)

And then I offer a special price of $30 each here on etsy to anyone who contacts me before checkout. I advertise this in promo forum, etc. I just don't tell the retailers that. :)

I don't consider it a conflict because the people at their stores are never in the same towns as their shops. It's a different customer base.

I'm open for more questions, if anyone has 'em. Off to check out the links provided by Windy...
Celeste (Crickets Creations Handknit Scarves)

Elizabethjewelry says:
10 years ago I wrote introduction letters to about 100 stores. I used the store buyers names. I told them to call me and that I would be making a follow up call in ten day. I got about 50 stores from that.
Two things helped; Beaded jewelry was so new they bought it because there was nothing else like it out there. Not that my line was any good then, they bought it on default!!!
The other reason had to do with the letter. Many stores told me that they HATED cold calls and they fact I wrote a nice "hello" letter first was the only reason they did not hang up on me! (Yes, Some high end boutique shops get onslaughted a lot with venders and they get RUDE because they are so tired of people wanting to sell them stuff while they are trying to sell to customers). Some stores do not mind, but most do.
I have had great success with a Wholesale Gift trade show. People are there just to buy stuff for their stores. Best Bet.

I too love CricketsCreations suggestions. I dissagree about cold calls in general, but they can and do work for some people. Cold calls work best for large chains. They expect that.

persimmonsgal says:
I own a brick and mortar and love it when people come in and have examples to show me right away. If I am not busy at the moment and am interested in their items we may fill out the paperwork and start that day or make an appointment to bring items in. If I am not interested in their work it saves us both a lot of time.

CricketsCreations says:
Wow, this thread has really grown; I should stop by more often!

I know approaching retailers can be intimidating, but it's so nice when the checks come rolling in: I just rec'd a check this weekend for $200 from a retailer. That was a nice shot in the arm! :)

Anyone who would like a blank template of the Excel spreadsheets I use to track stuff, please convo me your email and I'll send 'em. I don't know if they'll apply to everyone, but you're welcome to 'em.

BelleSirota says:
Sparxs, I'm glad you said that - I missed what Regal Beads said about theft in consignment boutiques.

This is the clause from my consignment contract (for the b&m shop that I co-own) regarding stolen items:

"Lost or Stolen Items
We will pay you your share (60%) of the retail price as listed on the inventory sheet for any item which is not returned to you, whether we have sold it or it is stolen or is otherwise lost."

So not all of us will do nothing if an artist's items are stolen. That's a great question to ask any shop that you are thinking about consigning with.

indenial says:
People, people, people!! I've owned brick and mortar stores now for 12 years and I am as human as you are. Do NOT be so intimidated by store owners!! Most of us are constantly looking for something new and UNIQUE and well made. I spend hours and hours looking for new products each week. Do realize that most of us are overworked, wearing many hats-buying, display, sales,cusomer service, bookkeeping,cleaning......etc!! Here are some of my "tips":

1. Know my store. Know that your products fit with the feeling I've spent so much time creating. I do a lot of neutral, soft colors and am so irked when someone stops in with brightly colored baby toys-I don't sell any baby items!! Know that!!

2. Don't be crushed by a gentle "no". Sometimes we-believe it or not-just don't have the money to buy right now. We also should know what our "look" is better than anyone and whether it would be MUTUALLY beneficial to carry your product. If a shop owner is downright rude to you-you don't want to work with someone like that anyway!

3. Do not drag your children with you. They are a distraction and do not belong on a business call.

4. I don't have a problem with cold calls from artists. As I am basically a one/two person store I will probably be working the floor AND talking to you. Just be considerate when I have other customers in the store and realize that you are low man on the totem pole!! If I need to help someone else, graciously encourage me to do my work, look around my store (gathering info about my products and price points) and when you see I'm free come back up to the counter. I will like you a whole lot more!!

5. Don't sell to everyone in town. Or within close proximity to my store. If you do-don't lie about it. Store owners "shop" other stores and will find out. I'd prefer that there be at least 8 miles between me and other stores carrying your product.

6. Consignment-60/40 split. The costs of operating a b&m store are high. Don't believe that we are rolling in dough. If we are, we have worked our tails off and deserve every dime!

7. No, I don't carry insurance against petty theft. No store does. We carry insurance similar to your homeowners policy. It would cover us if the store is burglarized, burnt down etc. When MY inventory is stolen-it's gone. Period. It's one of the costs of doing business. I do everything I can to stop theft-small items are usually near the counter etc. I would say that if you are doing consignment and theft is a continual problem-I'd pull my inventory out of that particular shop!


8. I think people are under the misconception that once I buy a product, I can write it off on taxes. No. It's an asset. Can't write those off!!! (thus year end sales!!) Stolen property is no longer in inventory (held as an asset) THEN I "write it off". In other words it is not counted as remaining inventory. You should all know about this already as I'm sure you have to count your inventory at year end also. Enough of that!!!

9. Do what you say you will do. Return calls, honor your commitments, deliver on time-or call and communicate!

Weee! That was fun! If any of you have questions I would be more than happy to help although the advice I've seen on this thread has been spot on. Good luck to you all-there are some fantastic artists here!

CricketsCreations says:
Newdaycrochet says:
These are great ideas. It does really pay to get an appointment with the person in charge of buying.
~~~~
The only thing is, though, that sometimes I just discover a boutique (I happen to be travelling through the area on a road trip, say), and because I carry my scarves in the car, I can run inside the shop, say to the buyer, "Hello, I'm just passing through town and saw your shop and thought it would be perfect for my boutique-quality fashion scarves. I have some with me, would you like to see them?"

They usually say yes, they'll at least look and then they're often interested once they see what I have (sometimes they're done buying for the season or they're too high-priced for their shop or they're not the shops' style).

Another time when appointments aren't necessary is when it's to an out-of-state buyer. Then I just usually ask when I should call back, since an in-person appt. if virtually impossible. :)
Celeste (Crickets)

GoodScents says:
I was going to post exactly what Indenial did. I also owned a store for more than 5 years. Businesses, if they are smart, want to find cool stuff. And they don't want the same thing that everyone else has.

Big wholesale companies like Ganz will sell to everyone in a Zip Code if they can. But if you want to get your retailers to love you, don't do that. In a big city, 8 miles is a huge distance (the limit that Indenial mentioned) but definitely make sure that you consider that. I personally have a goal (as a wholesaler) not to sell to more than 1 store for every 50k of residents. In a big city, like Fort Worth (where I live) that is still a huge number of possible venues.

Each retailer knows their look. And they also know what they've tried before. If your stuff looks good for them, and they still say no, maybe they just unloaded something very like yours last month. And the bitterness of taking a loss is still in their throat.

Also know when the local Markets are. Hitting a store after a major market probably won't do you any good. They've done all their buying and spent all of their money.

Market in Dallas in June 18-24th...I'm already planning my contacting days.

CricketsCreations says:
Thanks, GoodScents!

FYI for newbies:
Market = Trade Show

Vegas had one in I think Feb or March for Spring/Summer....

BTW, most (but not all) shops decide in August what they want for Fall/Winter. :)
Celeste (Crickets)

EmeliaRose2 says:
Hiya
I have four outlets and I got them by casually browsing and then mentioning that I do semi-precious jewellery and would they like to have a look. The answer is usually yes. If you just walk in with your stuff then you'll might have to come back another time if the manager isn't in.

CricketsCreations says:
bellanota says:
k everyone, i just sent off my first email a store in my town that i've been dying to get my stuff into, but haven't had the nerve to approach. Because of this thread, i got myself together and went for it. i included pics with my into letter so hopefully will hear something positive back from them!

~~~~~
bellanota, good for you! :) Even if they're interested, they'll probably wait for a follow up call from you, just so you know.

Don't be afraid to call them the day you think they should have received it, just to make sure they got it...

Good luck!
Celeste (Crickets)

CricketsCreations says:
luludesign, on the other hand, horror stories can be a small part of any type of doing business. There are those of us on etsy with a horror story or two to tell...still, we plug on because the good outweighs the unsavory. :)

I talk more about the pros and cons of consignment vs. retail a few pages back....

Celeste (Crickets)

sadiesthings says:
Thanks for sharing all this. I JUST tonight (before I read this) sent an email to a shop owner who I met at a craft fair and wants to wholesale my items. I do wholesale with ONE other store, so my experience is limited, but I did know about "net 30". I did say I require a $250 min. initial order. Do you think that will be ok? I guess we can negotiate, but it's a big store...just don't want to offend, but don't want to get ripped off either!
Posted at 1:27 am, May 30, 2008 ET - Report this post

CricketsCreations says:
sadiesthings, $250 initial could be quite fair depending on the market. :) Good for you! Don't be shy about calling back and/or dropping in...otherwise, you're not likely to hear back from them unprompted. :)C

cornflowerbluestudio says:
I find local shops and galleries looking for new pieces by searching the "Call to Artists" in the newspaper and on craigslist, too. I just got in a new gallery this week!

CricketsCreations says:
About whether or not to consign, especially long distance:

I do consignment, even long distance, and have never had a problem. To be candid, there is risk involved with any business venture. There's risk with shipping items anywhere, risk on Etsy, risk in accepting personal checks, risk that someone will hurt themselves with one of our products and sue us, risk that we won't do our taxes right and get in trouble with the gov't, risk that we'll be copied, risk that we won't sell, risk that our customers won't be satisfied, or will scam us, etc, ad nauseum.

Accepting a bit of risk is just part of business, to me, and success is possible only with a bit of daring. :)

BelleSirota says:
OurFavoriteThings, that's one of the misconceptions about consignment. Our contract specifies that if an item is stolen, the artist will still be paid. And our split is 60/40, so we're not doubling the price.

CricketsCreations says:
BBJewellery, a small increase in prices like that can probably be born any time of year.

Once I realized how quickly my scarves were selling I raised my prices to the public by $5 each and my wholesale prices to retail boutiques by $4 each (so they charge the customer $8 more) and nobody even batted an eye. :)
C

CricketsCreations says:
You're quite welcome, everyone (that means you, tracy)! :)

By the way, I thought of something to mention here today.

Lately, when deciding what to hand over to a consignment gallery, I've been giving them items that I can make again, not one-of-a-kind items.

My logic is that if I can make it again, I can still list it here on Etsy. If I give the gallery a OOAK, then I have to take it off Etsy.

I know some folks who supply boutiques intentionally have a separate line on Etsy vs. in shops. That's another way to handle it. :)

CricketsCreations says:
deezigns66, good question. My tags have my phone number and etsy shop address. I always ask retailers if they want my tags on 'em or not. Some do, some don't.

If you think about it, most major clothing lines or other items list their website on their tags (like Jordache or Hanes or whatever), so it's no biggie.

CricketsCreations says:
Hi Cin!

Here's an exceprt from my intro letter to retailers (did you see the whole thing on the thread):

"I can typically produce 20+ scarves a week and guarantee your shipment will arrive within a week of your order for ready-made (a few days longer for large, custom orders). I cover the cost of shipping and send items USPS Priority Mail."

Not all wholesale suppliers (that's you) does it that way, some invoice the retailer for the shipping cost.

So far no retailers have returned any scarves to me, but if they did, they would be responsible for shipping them back to me. I've seen that standard lingo quite a bit on paperwork, so I know it's the usual. :)

Did that help?
Yours,
Celeste (Crickets)
***Answer of how to handle shipping and returns.

CricketsCreations says:
These sound like unreasonable terms:

CraftyGourmetLove says:
What are the normal terms for consignment? I'm thinking of doing it with some items I have yet to make for my shop, for some handmade shopping bags. I looked online at some boutiques in the area and found one with what to me seemed like crazy terms. A long laundry list pretty much, plus a 45/55 with me getting the 45%), they set and change the price whenever w/out telling u, and if u don't pick up ur items within 3 days (after 60 days of not selling) they retain the right to keep your item and sell for 100% profit. Every item must match the current styles/fads and season and colors of the season. Plus I have to set up my items in their shop. Sounds a little like taking advantage of the artist to me. Is this normal?

CricketsCreations says:
RockLove says:
Celeste - not sure if you covered this...

I've been reading all these pages diligently now, I'm in LOVE with this thread. You are the very best!

I have about 10 stores right now, but only 2 that purchase straight out. A couple are in trial runs right now for future PO's.

I need more stores that straight up purchase! I can't afford to have a few grand of merchandise lying around in every store, waiting to be sold. I've turned down another half dozen stores this summer already because they are hoping for consignment rather than any real risk on their part.

What do you recommend from taking that store from consignment hopeful to enthusiastic buyer? My product has no problem selling once in shops, but I just can't FOOT that initial production bill :(

~~~~

Hi, RockLove!

I didn't cover this previously, as I personally like consignment just as well as wholesale. Please see www.etsy.com/forums_thread.php?thread_id=5504755&page=3 for more details about the pros & cons of each. I see what you mean, though.

I did have one boutique that started out consignment and then once they realized how well my pieces sold, they switched to buying outright for their next order.

So, what if you worked some kind of arrangement like that? Offered, "The first order is consignment, orders thereafter are net 30 at a wholesale price of _____"

Or, you could just stick to your guns and say, "I understand why you're more comfortable with a consignment arrangement, if you change your mind in the future please let me know."

They'll either come around or they won't.

Best of luck,

CricketsCreations says:
Question via email from www.IndieCoJewelryDesign.etsy.com:
I'm getting ready to approach people for consignment - I guess there is no reason people don't want consignment - I need to get that into my head! I wondered if you had a store sign an agreement or complete any paperwork when you dropped your items off? or do you just get them to sign the invoice to state they have recieved them?

~~~~~~~~~~

Lucy, thank you for your question, I hope I do a good job of responding.

Almost always, if a boutique or gallery routinely does consignment, then THEY provide the paperwork. You need only look it over and make sure there isn't anything too funky going on (pls see previous pages in this forum thread for what to expect in the paperwork). And, yes, usually one sheet of the paperwork is fill in with what you're leaving with them. Some want each item detailed, some just want "10 scarves" (or "10 pairs of earrings" or whatever) written down.

It's not an invoice, though...an invoice is a receipt for goods or services rendered and a bill. It's to let them know how much they owe you. The only way you'd be giving them an invoice is if they bought the items outright, at wholesale prices, on a net 30 arrangement (they have 30 days to pay you).

There's more info about the differences between wholesale & consignment on page 3 of this thread.

Does that make sense?

Ozknits says:
I haven't read this entire thread so don't shoot!
I have a seasonal retail store. I buy outright and sell at a 20-25% mark-up.
I will not consider walk-in's. I need a lot of time to look at merchandise and we are a busy shop so I set up appointments.
I look for crafters who have unique merchandise and who are able to quickly restock if need be.
I pay up front, by check. I need the ss# of every crafter to make payments and I issue a 1099 at the end of the year.
I ask each prospective vendor to perform their craft (or at least a demonstration of how it's done) to be considered. This is because I had a problem once with a gal who claimed to make her wares only to discover she was buying it elsewhere and passing it off as her own. This is becoming a problem in the cottage industry and it's raising the liability. I also require each vendor sign a contract stating that the work is their own.
In exchange for my hard ass rules, I give all my vendors their own gorgeous display, pay immediately upon delivery of the goods and I think my mark-up is fair and allows us both to make a profit.
I also have a nice display of my vendors with their photos and a little info about them at the entrance.
Right before we close for the season, I have a party for all of them.
I don't allow my vendors to sell to any other shops within a 50-mile radius. We are known for being unique. Unique is not at the shop down the road.
We must be doing something right because I have a waiting list of 73 vendors whom I contact twice a year to be sure they are still interested.

Ozknits says:
We use only locals who are high quality crafters with unique merchandise.
We have established ourselves as a shop with the unique. Selling the same thing five miles down the road doesn't give us that bragging right.
This is a family business that was inherited. It's been in existence since 1955 and has always bought outright.
Consignments are too costly from the insurance end of it. The liability for theft, fire, water damage is too much for us to even consider consignment.
Because we are seasonal and established, we have heavy customer traffic. Most of our crafters do quite well. We have one man who makes these darling wooden nickles and we cannot keep them in stock. Last year we had three vendors with handmade cards and we were selling them as fast as they were stocked. Since the store opened in 1955, we have sold hand knit coal with little faces. The woman who made them passed away and now her daughter supplies them. We have Papa Coal, Mama Coal and Baby Coal. They are so popular that customers reserve them a year in advance.
I don't know how my vendors calculate their own costs, I only know what they agree to as a final sale price and the amount that I pay. For example, the coals sell for $6 for baby, $7 for mom and $8 for dad. I pay the vendor $4.50, $5.50 and $6.50 respectively. I make $1.50 off each one sold and I am sure she's making more than half of what she's paid.
A lot of crafters approach me and don't realize that they have to deal with the tax end of it as far as being issued a 1099 and that's the only objection I have ever heard from a vendor.

CricketsCreations says:
I can't remember if I mentioned this earlier in this thread...only about 10% of my scarf biz is on Etsy. I loooooooove Etsy and I think it gives me exposure & even legitimacy that just selling "on the ground" couldn't, so I'm very appreciative of Etsy.

I'm just sayin' that it's, "An important part of this complete business!" ;) And that our horizons really expand when we take on other types of selling (wholesaling, fairs, home parties, etc).
Celeste (Crickets)

CricketsCreations says:
This is a question I received via convo:"I'd love to know if you have any advice for trying to get my jewellery in stores. Ive approched stores (always have someone say, leave a business card, but they never contact me back), ive emailed, and tried calling ( i always get the " the owner isnt here but ill take a message")"~~~~~~~~~~~~~~This is normal; after all, designers probably want to be in a store even more badly than the owners want us in there, so some extra work on our part is required if we're to land new wholesale/consignment accounts. We have to call back and email back and drop back in until we get a yes or a no. It's scary and emotionally taxing, I know! We're right there with ya, come back and post on this thread for support. Also, I'm sure you were just writing me quickly and informally, but when you email retailers, be sure to be absolutely meticulous about spelling, grammer and punctuation. Try to be flawless & professional. Let us know how it goes!Celeste (Crickets)
Posted at 6:34 pm, August 19, 2008 ET - Report this post

CricketsCreations says:
And another question via convo:I've just been reading your excellent advice given a few months back on Wholesale/Consignment. Well I got a convo from an online shop asking if I wholesale. Now I know that wholesale is usually 50% off, but we are talking online shop, which means that the person doesn't have as many overheads as a B&M shop. So do I decrease my percentage for wholesale?? Or keep it at 50%?~~~~~~~~~~~~Hmmm...that's a good question. I have one online shop I've agreed to work with (I don't think they've posted anything yet) and I'll get slightly more per scarf than for a usual wholesale agreement, and I'm not sure what they're going to sell them at.Thinking on it, though, in some ways I wish that I'd required that they charge as least as much as I do here on Etsy. Otherwise, it might be weird if people can buy them online for two, different prices.On the other hand, I'm sure it's a different (and much smaller) market on their new website, so will probably reach a different audience.Anyway, if you work with this website, you just might consider requiring that they not undercut you. I can see pros and cons either way.And as far as what to charge, here's one way to look at it:If it's opening up or expanding your target market, then it's worth it to charge less than Etsy, because you'd have spend that money that you won't be making on advertising anyway, right?If it's cutting into your Etsy market, then you're getting less money so that someone else can get a cut of the profits for basically doing what you're already working hard at here.Does that make sense? I just answered your question with more questions!Celeste (Crickets)

BethChristinaDesigns says:
I sent a convo to Crickets Creations and she asked me to post it on this thread. This is the heart of the question:Would you recommend that I enter the store with my jewelry, or leave the jewelry in my car and retrieve it after I hear a positive response of sorts? Also, this may sound strange but is it okay to have someone with me when I enter a store. For example, I may be out somewhere with family/friend and spot a potential retailer.
Posted at 8:55 pm, August 22, 2008 ET - Report this post

BelleSirota says:
Beth,I suggest keeping 1 or 2 samples with you to show the retailer, and if they like those, go out to your car to get more. Now that our shop has been open for a few months, we're getting more and more people bringing us jewelry (and other things) to consider for our shop. Just be sure that the presentation is professional. Someone came in recently with a less-than-professional presentation and I really wasn't that impressed. Make the jewelry look even better than it already is - give us a reason to want to carry it! :-)

CricketsCreations says:
BethChristinaDesigns says:
I sent a convo to Crickets Creations and she asked me to post it on this thread. This is the heart of the question:

Would you recommend that I enter the store with my jewelry, or leave the jewelry in my car and retrieve it after I hear a positive response of sorts? Also, this may sound strange but is it okay to have someone with me when I enter a store. For example, I may be out somewhere with family/friend and spot a potential retailer.
~~~~~~~~~
Thanks, Beth (and Renee of BelleSirota)!
I like Renee's idea of bringing in at least a few. The way I do it often is I go in wearing one of my designs, and ask if they'd like to see more.

Maybe you could do the same (not for earrings, of course, but for necklace/bracelets, etc)??

I do think that as long as you have an excellent product, letting them see something before asking a yes or no question is a great idea!
Best of luck,
Celeste (Crickets)

CricketsCreations says:
Okay, a cute, little story about stalling on the big "yes or no" until you're a bit more sure of your game:

When I was really, really little (like, 6 or younger), my Grandma was watching me for the day, as she often did. We were in the store and I saw a doll I desperately wanted. My first question to her was, "Grandma, how much does this doll cost?" She told me and I asked her, "Grandma, do you have that much money with you?"

She acted stern and resolute and replied, "Celeste, I'm not going to get you that doll." I retorted, "I didn't ask you to get me the doll, I asked if you had that much money." I was a smarty-pants.

Well, inside she was dying of laughter, and another day she went back and got the doll and gave it to me the next time she saw me. :) Tee hee

CricketsCreations says:
Good idea, labellefairy! I do the same and I can't tell you how many times it's allowed me to either open a new contract with a retailer or else simply sell to people who run into me on the street.

Them: "Great scarf!"
Me: "Thank you, I made it!"
Them: "Really?! Do you sell them?"
Me: "Yes, I do! I actually have some with me in the car right now, would you like to see? I accept cash or check."
Them: "Sure! I'd like to see what you have that my sister might like, too..."

Bwah ha ha.
Celeste (Crickets)

CricketsCreations says:
Question from lindsicaljewels:
Hello!! Saw your thread on all the advice you gave for selling. Would love to learn more. I think I'm going to go to my first boutique on Friday. I know the owners (they aren't family) but I have shopped there and nannied for their good friend and shop-mate (next door shop owner).

I was going to call them up first and see if they would be around on Friday. Should I provide a document that has pictures of all my items and their wholesale price and suggested retail price?

I should bring samples, correct?

Anything else I need?

~~~~~~~~~~~~~~~
Response from Celeste:
That's great that you already have an "in" with the shop owners--that sounds very hopeful! I wouldn't bring a price or inventory sheet. I tend to operate more casually. I'd just bring samples and yourself and maybe have a pen and paper in your car in case they need anything. Oh, and have a biz card or product tag or your contact info or an intro letter with your contact info with you. That way it'll be easy for you to leave it with them and then they can get in touch with you.

If possible, I always try to "seal the deal" and "make the sale" right then. So, I bring all or as much of my inventory as possible in the car. If they're really interested, they can choose their items right then.

Just so you know, either way you probably won't get any money right then. If you go with wholesale you'll most likely extend Net 30 terms (they have 30 days to pay you). If you go with consignment, then they'll pay you probably monthly as your items sell.

If you start to get nervous, it might help to visualize yourself as someone super successful & confident...fake it 'til you make it. :)
Celeste (Crickets)

CricketsCreations says:
Question from an Etsy shop:Thanks again for the spreadsheets. I think they will be a big help. I LOVE Excel spreadsheets!! :)We have just had a 2nd shop convo us about wholesale pricing. We are raising our Etsy prices to be able to accommodate wholesale pricing at 50%, and narrowing WHAT we sell. My question to you is, As a person who sells on Etsy and also sells to shops, how do you handle the shops wanting specific items from your Etsy shop? Do you "delete" them from Etsy and then get a check from the store? They are selling for a different price than they are listed for on Etsy, so can't go through the normal buying process. Do you charge actual shipping costs or more than actual? Do you wait for a check from a new account, before sending the product?~~~~~~~~~~~My response:Hurray for listing your items on Etsy at retail, or a close approximation thereof. :)For consignment, I work with the gallery/boutique owner to help them choose only scarves that I can replicate (no One-of-a-kinds). That way I don't have to remove them from Etsy. They don't go through the Etsy checkout process.For wholesale, they are welcome to choose any scarf that I have available. For checkout, you could have them tell you which scarves they'd like, then you could change the prices and add the word RESERVED to the item title. Then they could checkout here on Etsy, yes. And they would choose "other" as payment option and yes, they would be offered Net 30 (they have 30 days to pay after receiving items, the industry standard) terms.As for shipping, it's my personal business choice to include shipping in my pricing and not to charge the retailers for shipping. You may choose to do differently, and if you do charge for shipping, it would be payable on Net 30 terms, you'd include it in the invoice that you'd ship along with your product.Hope that helps, congrats on your success!Celeste (Crickets)
Posted at 3:18 pm, October 2, 2008 ET - Report this post

CricketsCreations says:
acacheofjewels says: Cricket, I'd love to try this with my knitting patterns. Do you have any suggestions thta may work for them? I'd especially like to concentrate of both the Judaica and the dog themes.~~~~~~~~~~~Hello, friend! Glad you found this little thread from our Etsy Knitters Yahoo! group. :)I think you're asking how to reach your target market, right? It seems to me that you have 3 main target markets:Dog enthusiastsKnitting enthusiastsJewish craftersIs that your perception, as well? If so, then you'd simply make sure that people in those categories have an opportunity to buy your product. *wink*Let's break that down:For dog enthusiasts, make sure that your patterns are available for sale at dog-oriented shops and events...all of 'em! That includes groomers, vets, pet supply stores, adoption/rescue fundraisers, etc.For knitting enthusiasts, you'd want your patterns available for sale in knitting/craft stores and make sure you put up a business card in places knitters tend to frequent, such as churches, senior centers, coffee shops & libraries.To reach the Jewish community, is there a local newsletter or website where you can advertise? How about a Jewish studies dept. at the college? And of course, the local synagogues and any holidays (woops, just missed Rosh Hashanah, sorry!).Does that help???Celeste (Crickets)

CricketsCreations says:
About Pricing:

Yes, I charge retail here on Etsy, at least the cheapest price ($40 each) that my scarves retail for. Some stores they retail for $48 or even up to $68 or more, but whatever--close enough! ;)

And then I offer a special price of $30 each here on etsy to anyone who contacts me before checkout (friends, fellow Etsy shops, etc).

I used to charge retailers $20 per scarf when I very first got started. Then that bumped up to $24. Then to $28, all based on supply and demand. There's a 6 scarf minimum per order.

I don't consider it a conflict (and neither do the retailers I work with) because it's a different customer base.

Did that answer your question about pricing?
Celeste (Crickets)

corinegrant says:
Celeste,

The bracelets that I make take anywhere from 20-45 minutes to complete. My costs for labor and materials range from $10.55 to $18.10 per piece and wholesale for $12.50 to $22.50. That's a very small profit -a few bucks per piece- and then retailers sell them for $30 to $60. I'm in nine high end boutiques and I'm worried that if I raise my prices, people will stop buying them. Especially on Etsy (most of the buyers want me to raise my Etsy prices to reflect their store prices because they don't want me to take business away from them.)
I figure, if I spoke to them and actually showed them my costs vs. my wholesale prices, they'd be willing to pay more. I mean, they've got tee shirts for $290- just your regular, cotton tee shirt.
I've lowered my costs as much as possible, but if I want to go any lower, I'll have to have them produced overseas and I'm against that.
What do you think I should do?

MyraMelinda says:
I have approximately 120 retailers - I got started at an arts and crafts show--I had retailers leave me their cards - they wanted to carry my products---you have to price close to what others in your field price their merchandise--. You can make alot of money--but it takes alot of people working for you when you become successful. I also bought an ad in a magazine, my products got out there--i then had sales reps want to carry my line and show to their store accounts...I've got alot of advice on how to really kick it off...

WanderlustBounty says:
corinegrant-

My issue is similar. A couple of shops I have talked to say they would need to double what I charge them for wholesale ($11 for most styles- this just covers my costs and time plus a tiny bit) when they retail my infusers. Then they tell me that no one would buy them at that price. Well, I cant give my work away. And honestly- thats a bit rude. Not sure how to adress this. (My retail price is only between $12.50-16)

corinegrant says:
WanderlustBounty,I wish that they only doubled the wholesale price, which is what I do on my Etsy. The boutiques that I'm in mark up from 2.2 to 3.2 (example: wholesale $12.50, retail $40.) Industry standard is usually 2.2 though.It's my fault really. I miscalculated back in April and didn't go over my costs again until last night. If I would've added up my costs correctly, or gone over my books sooner, I wouldn't be in this situation. It took months for me to figure out why I'm not making money, even though I have steady orders from boutiques. I've been concentrating on getting more accounts and not paying attention to what I should have been doing.Maybe you should go to more expensive boutiques that CAN sell your stuff at those prices. Find something that's high end, fits your demographic, and that doesn't already carry something similar to what you have. For example, I could get a booth at my local farmer's market, but I know that those customers are looking to pay as little as possible. So, I go to high end stores whose customers care about quality, handmade items- places that carry organic clothing and sweatshop free apparel. Good luck with everything. Sometimes getting into the right store takes time.
Posted at 1:22 am, October 8, 2008 ET - Report this post

WanderlustBounty says:
corinegrant-Thanks my dear! Your right really. ill keep hunting for the right place. besides- I still have to get the etsy folks to buy my product first! ( ; My prices are all wonky then based on your model. My infusers cost a little under $8 to make in the way of supplies. I only charge 12.50-16 retail. Im worried though that my demographic is narrow enough that I cant get too zealous about any sort of real mark up. Im an artist! Im not meant to do math! ( :Regarding your question about marking up your prices- its a toss up. You could mark up a few of your items that really might go for more and see how they do. (you already know they sell for way more than you personally charge) Your boutiques shouldnt be leaning on you yet, if they are your bread and butter, you might need to appease them a little. Try out a little mark up and see if it takes. Best of luck!


CricketsCreations says:
In response to a question about whether or not to swap out items at retailer's request:

The retailers I work with are always welcome to swap out any scarf for a different scarf, for any reason, at any time. :) This has actually allowed me to sell more scarves (when they know they have the freedom from getting "stuck" with a design that doesn't work for their shop, they're freed to buy more with confidence).

Also, I will offer to buy back scarves from a closing shop (I had one shop owner retire and another move and sell their biz). I pay them whatever they paid me. In each case, every single one of the scarves I bought back sold almost instantly once I had them in my possession...all for more than I paid for them!

In fact, the scarf that Better Homes & Gardens bought was one such scarf, so I lucked out "big time" on that decision:

www.etsy.com/view_listing.php?listing_id=15560355

Celeste (CricketsCreations)

Ozknits says:
I, with my family, own a B&M and I buy outright from local crafters.

We will not consider cold callers. We are way too busy to have the time to talk to potential vendors.

What we do accept is a phone call asking for an appointment or a folder that contains an introduction, a resume and photos of the work. When we grant an appointment, we expect to see a resume, examples of work and a lot of professionalism.

One important thing to remember is that a lot of shops, especially specialty shops, will ask for a contract that binds you to what distance you can sell. For example, we are known for unique merchandise so if someone is selling in a shop down the road, we aren't unique anymore. So we have a mileage-clause that prohibits the sale of the goods in another retail shop within a certain distance. This is the norm in my area but I don't know about other areas.

We look for artists/crafters who are passionate about their work and not simply looking for a way to make money. A crafter who is willing to lower prices just to get in our store is not going to get in our store.

Price consistency is a must. Once the consumer sees the same thing in another venue for less, it hurts business. While name-changing might be good in some regards, it can be risky. Our sellers sign a contract and we expect it won't be breeched and we have a shilling clause. Be sure to read any contract before you sign.

Ability to keep us stocked is what's real important. Too many crafters start gun-ho and then have all sorts of excuses when it comes time to re-stock. Excuses don't work in retail.

A nice presentation folder, with an introduction, a resume, and good photos of your product is a great way to get noticed. Remember, a retailer is approached by anywhere from 20-50 sellers each month.

We scour craft shows and fairs looking for unique items to sell. Listing in an introduction letter any upcoming shows or fairs you will be at are a big plus. Chances are, we will definitely attend to check you out.

This is from my prospective as a shop owner.

Ozknits says:
E-mail is a good way to contact if you send photos or at least a link to photos.

My favorite letter, from a crafter, went something like this and she has been one of my steadiest, most productive vendors.

Dear (insert shop name or owners name if you know it),

Do you have customers who can't seem to find the perfect gift for the person who has everything? Perhaps I can help fill the void.

My name is Jane Doe and for five years I've been making altar scarves for area churches from fine linen that I weave from my home. In recent months, I have branched out my inventory to include table-top scarves for the home. My designs are unlike anything you'd find in a store.

I am a master weaver and have taught art in our local schools for 17 years. My work has been in juried exhibitions at (insert names) and I will have a juried exhibition at the upcoming state fair. I will be at booth #29.

I would love the opportunity to meet with you to discuss what I might have to offer your customers for their home decor and gift needs.

Please feel free to contact me at your convenience or stop to visit me if you attend the state fair.

Sincerely,

Jane Weaver

Ozknits says:
You are a fortunate one CutHerePaper because you can send letters on your own stationery or include one of your adorable tags inside. A big plus!

johannef says:
I have been a buyer of handmade items and arts for years, but only recently started to shop on Etsy. I love it. Every time I go to a different town I try to find the arts stores and boutiques. Etsy is like being able to visit a dozen towns all in one day.

I can understand the concern about different prices in a B&M store and your Etsy store. My point of view might not be the same as other buyers, but personally I don't expect an item to always be the same price wherever it is sold. It's not the case for many other products - from groceries to appliances to clothing - the price can very according to the store. If I don't expect a can of baked beans to cost the same everywhere, I certainly don't expect it of handmade items!

I can see how for a retailer it would be a problem, because if your buyer discovers that they can "buy cheaper direct" they might not go back to the B&M store. I think that's more of an issue with items that you think someone would buy more than one of, or buy as gifts. Since repeat business is so vital to many businesses that's clearly an issue. Myself, I hardly ever buy multiples of any item - if they're for me, usually one is enough (I don't like to have a lot of things in a similar style) and I don't often buy things as gifts for other people that I would also buy for myself. So you wouldn't be losing my repeat business, but like I said, I may not be typical.

Two more reasons why I don't mind if the Etsy price is lower than the B&M price - time and effort. Time first: I hate to wait for anything. The advantage of a B&M store is I can get what I like, right then. I'm quite willing to pay for that. I would only be annoyed if I found that I could have got something cheaper online if the difference was more than $20. As for effort: most Etsy sellers seem to do a great job in photographing their items, but in a B&M store I can see and feel, be sure exactly what size and color something is. It removes the effort of returning an item that turned out not to be as expected. That's another advantage that I'm willing to pay something for.

Ozknits says:
wildplummosaics says: I have been reading this thread because I am thinking about becoming a partner in a local store and starting to buy wholesale from other artists. ----------------------------------------We buy directly from the artist and it's really important to have an air tight contract. We are a seasonal store so we are at the height of our busy season and we love all our artists/crafters who keep us well stocked.
Posted at 9:53 am, December 3, 2008 ET - Report this post

Ozknits says:
Not to pirate this thread but a few tips I can offer as the owner of a very successful seasonal B&M is:1. Remember most shop owners prepare to stock shelves well in advance. Winter/Christmas/Valentine's Day items should be presented in May not October. We've had to pass over a lot of really nice things because our buying was already done for the upcoming season.2. Be sure you can meet the quota given by the shop owner and maintain it as well. We have a stock room and we keep a minimum number of each item and contact the artist/crafter

Posted at 10:18 am Feb 1, 2011 EST

Responses

jotaysgel says

Wow lots of great info here

Posted at 4:49 pm Feb 5, 2011 EST

Holy moly what amazing information here & just what I was looking for too! Thank you so much. Now I've got spreadsheets on the brain too, lol

Posted at 10:19 am Feb 15, 2011 EST

What a wealth of extremely helpful information and just in time too as I'm soon to take samples of my creations to a retailer for consignment purposes!!

Now I need to get some Excel spreadsheets set up so I can keep better track of all aspects of my Etsy business!

Posted at 12:20 pm Feb 16, 2011 EST

GoneFoofie says

I love this team. I'm a new artist and currently have 5 boutiques that now carry my line (VERY proud). I've gotten every boutique with a cold call. Scared out of my pants, I swallowed my fear (took a nerve pill), straightened my shoulders and walked through the door. One thing I feel very strongly about is if I'm going to do a cold call, I must be VERY considerate of the owners time & schedule. In my limited experience, I've found that the best days to approach a boutique on a cold call is Mondays - Wednesdays. Monday's are my favorite though. The stores are the slowest right after the weekend and the owner has some breathing room. :)

Posted at 7:06 pm Aug 5, 2011 EDT

julssewcrazy says Edited on Aug 10, 2011

This is fabulous! Thank you.
I have a question about the 60/40 spit.
In my area, I have only found a few shops, but THEY want the 60%. (or 70)
Is this typical? I understood the above to mean that the vendor got the 60%.

I tried to negotiate with one and she got nasty speaking of her overhead. I politely explained that I had overhead, too... the cost of the materials and shipping them to me and the time it took me to make (I did all the work, for goodness sake)... and that I make less than 50% as it is. (I was looking to get into the market.) She went on and on about electricity and insurance and water and space and carpet, etc. and said that she is paying for all of that and I don't have any of these expenses and I expect to get them for free. (50% is free?). And no insurance for me if anything is stolen. SOL. She also had the "decrease in price after 30 days if it does not sell" thing going. I thanked her for her time and wished her luck with her store. I have not even visited the store or the 6 shop mall/building that the shop is in since this encounter. It's on a main shopping street, but I just don't go in that building. Pretty awful that she was so rude. It hurt the other businesses in her building, too.
(I had been there a few times and bought. I had an appointment. There was no one in the shop and it was a slow shopping day and she had an employee working that day.)

I have been disappointed in my encounters and do better at the Art and Wine Festivals. But, I would really like to be in some shops. (Should I put a note in my booth stating that I am open to shop purchases, or something like that? And what would it say to attract B&M shop owners or those that do consignment?)

Just wondering how common these splits are in other areas. I am in Northern California. Who normally gets the bigger portion? Was it rude of me to negotiate at least a 50/50 split?

Posted at 5:36 pm Aug 10, 2011 EDT

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