Etsy missed the boat

loopy from loopyboopy 4:26 pm Nov 3, 2012 EDT

Etsy you so missed the boat. You were on it for awhile but bailed at some point.

I think it happened probably around 2008 with Maria and the marketing machine which focused on trends rather than the organic content that had been created by the sellers and creators on the site and the buyers that came because of it. I had high hopes for that audience and the growth of that type consumer.

Etsy mainstream marketing has funneled anything that was unique and special about the site into a red headed step sister of Amazon. (sorry redheads and step sisters..I love you!)

The Etsy emails, FP, Browse are so stale and done. (and yes you will find me in there so don't bother looking) My post is not personal or about my shop, its about diversity and the site as a whole.

From my viewpoint, Etsy has become a fashion and home decor site. To attempt to fit everything on the site into those categories is a shame. I think shoppers are smarter than that.

So I know gobs of people will disagree, some of us enjoy the giant flashy cruise liner on a path to nowhere. Others prefer the slow and steady ride of the canoe or sailboat.

Trudy Hylant from TrudysPaintedLadies 4:33 pm Nov 3, 2012 EDT

You are singing to the Choir Loopy.. I agree 100%

Great Post!

Matthew Pastre from TheFederalCase 4:34 pm Nov 3, 2012 EDT

Slow and steady wins the race, astute as usual Loopy

loopy from loopyboopy 4:35 pm Nov 3, 2012 EDT

hehe..I know this conversation is soo 2008. I still get bummed out about what Etsy coulda been....sigh.

ElleJay from SYTJewelry 4:35 pm Nov 3, 2012 EDT

You are reading my mind, loopy!

I first discovered Etsy in late 2006. What a change, and not for the better.

Trudy Hylant from TrudysPaintedLadies 4:36 pm Nov 3, 2012 EDT

" Where Have All The Flowers Gone?"

Caroline from peaseblossomstudio 4:38 pm Nov 3, 2012 EDT

Loopy, where is the evidence that Etsy would have had such phenomenal growth if they followed your plan?

Janne Perry from ClosetGothic 4:40 pm Nov 3, 2012 EDT

Nice post Loopy - agreed. I like the sailboat analogy.

loopy from loopyboopy 4:41 pm Nov 3, 2012 EDT edited

I of course never said there was proof Pease. It certainly would have been a slow and bumpy ride, absolutely, no doubt. It takes enormous courage, strength and perseverance to create such a change and they may have even failed at it. I still would have more respect for that effort than the path I see Etsy on now.

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