70% Off | Google Analytics for Etsy Sellers (Ebook + Dashboards & Custom Reports)



  • Digital download
  • Digital file type(s): 1 PDF

** Instant download ** Now 70% off original price of 30 AUD until 1 July 2023 **

Think Google Analytics doesn't work properly with Etsy? Think again!

This 75+ pg ebook doesn't just tell you how to make them play nice (that's the easy part), you'll learn how to read and make real business decisions from over 15 different report configurations.

We might not be able to see our sales and conversion rate, but we CAN still get value from this amazing tool.

** This ebook is for use with Universal Analytics only (not GA4) as this is what Etsy allows sellers to use. The ebook is now discounted (70%) to reflect the limited time available to use these instructions as Universal Analytics (and this ebook) will be discontinued from 1 July 2023. **


1. Get started
Setup your Google Analytics account the right way, from the very start. Follow these tips even if you already have one.

2. Use it like a pro
Practical tips for getting the most out of GA.

3. Configure your account
Every change and configuration in Google Analytics that I recommend for an Etsy shop.

^^ Includes configurations not found in my blog!

4. Reading your reports, what to focus on and tips for interpreting your data

Based on the three main sections of Google Analytics relevant to Etsy sellers:

a) Audience
- Visitor Engagement Rate
- Demographics, Interests & Geographic location
- Mobile usage

b) Acquisition
- Campaign Tags to control your traffic sources
- How to analyze your Etsy search traffic
- How to analyze ad performance and figure out your ROI (including Etsy Offsite Ads!)
+ More

c) Behavior
- How to view Etsy listings in your reports (properly)
- Analyze popular products
- Analyze low- or non-selling products
+ More

5. Dashboards
A guide to your new Etsy-specific dashboards.

PS. Frantically trying to figure out if "Google Analytics 4" is relevant to Etsy yet? Don't worry! Etsy doesn't support GA4 yet, so this ebook is still 100% useful as long as Universal Analytics is available to use (until July 2023).

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Lesley Hays

Lesley Hays

Owner of ArtisanAnalytics

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19 reviews

5 out of 5 stars
5 out of 5 stars

This book is brilliant and in my opinion a must have for any Etsy seller who is looking to grow their shop and take it to the next level. The default Google analytics is useless for Etsy shops. It doesn't give a clue to what is happening within Etsy or how people find you on Etsy. This book will show you how to customize it for your Etsy shop so you can actually see what is happening and then take action based on that wonderful data.

Sonali Jun 20, 2020

5 out of 5 stars

Super helpful step by step instructions. Wonderful guide and extremely knowledgable seller. Thank you!!!

5 out of 5 stars

What an amazing book! There is a lot fo pre-built content in here -- it's not just a manual that forces you to do it all yourself. I appreciate that and I am learning so much!

Tilley Feb 16, 2022

5 out of 5 stars

This book is so detailed and so incredibly helpful! I highly recommend this if you own an Etsy shop. Everyone should become familiar with Google Analytics.

Jeanne Allen Jan 19, 2021