Google Analytics for Etsy Sellers (Ebook + Dashboards & Custom Reports)

Google Analytics for Etsy Sellers (Ebook + Dashboards & Custom Reports)

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Shop on Etsy and be part of a community doing good.

We are not just a destination for creative goods, we’re a community pushing for positive change for small businesses, people and the planet.

We are not just a destination for creative goods, we’re a community pushing for positive change for small businesses, people and the planet.

  • Digital download
  • Digital file type(s): 1 PDF

** Instant download **
** Last updated August 2020 **

Think Google Analytics doesn't work properly with Etsy? Think again!

This 75+ pg ebook doesn't just tell you how to make them play nice (that's the easy part), you'll learn how to read and make real business decisions from over 15 different report configurations.

We might not be able to see our sales and conversion rate, but we CAN still get value from this amazing tool.

WHAT'S INSIDE:

1. Get started
Setup your Google Analytics account the right way, from the very start. Follow these tips even if you already have one.

2. Use it like a pro
Practical tips for getting the most out of GA.

3. Configure your account
Every change and configuration in Google Analytics that I recommend for an Etsy shop.

^^ Includes configurations not found in my blog!

4. Reading your reports, what to focus on and tips for interpreting your data

Based on the three main sections of Google Analytics relevant to Etsy sellers:

a) Audience
- Visitor Engagement Rate
- Demographics, Interests & Geographic location
- Mobile usage

b) Acquisition
- Campaign Tags to control your traffic sources
- How to analyze your Etsy search traffic
- How to analyze ad performance and figure out your ROI (including Etsy Offsite Ads!)
+ More

c) Behavior
- How to view Etsy listings in your reports (properly)
- Analyze popular products
- Analyze low- or non-selling products
+ More

5. Dashboards
A guide to your new Etsy-specific dashboards.

PS. Frantically trying to figure out if "Google Analytics 4" is relevant to Etsy yet? Don't worry! Etsy doesn't support GA4 yet, so this ebook is still 100% useful.

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Lesley Hays

Lesley Hays

Owner of ArtisanAnalytics

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Shop on Etsy and be part of a community doing good.

We are not just a destination for creative goods, we’re a community pushing for positive change for small businesses, people and the planet.

We are not just a destination for creative goods, we’re a community pushing for positive change for small businesses, people and the planet.

14 reviews

5 out of 5 stars
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prachi singh Nov 25, 2020

5 out of 5 stars

Amazing customer service! I have just downloaded it. I will update my review once I am done reading it.

Purchased item:

Sheila Mar 22, 2020

5 out of 5 stars

If I could give this ebook more than five stars I would. Easy to understand, great information and fantastic customer service.

Purchased item:

Sonali Jun 20, 2020

5 out of 5 stars

This book is brilliant and in my opinion a must have for any Etsy seller who is looking to grow their shop and take it to the next level. The default Google analytics is useless for Etsy shops. It doesn't give a clue to what is happening within Etsy or how people find you on Etsy. This book will show you how to customize it for your Etsy shop so you can actually see what is happening and then take action based on that wonderful data.

Purchased item:

5 out of 5 stars

Super helpful step by step instructions. Wonderful guide and extremely knowledgable seller. Thank you!!!

Purchased item:

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