Etsy Journal

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Shop the Trend: Fashion's New Neutrals

by Kelsey Taylor

Jan 18, 2017

This season's coolest look is all about an understated palette and plenty of soft, cozy layers.

Photo by: Sabrina Weigt

Having finally put the hubbub of the holidays behind us, couldn't we all use a palate cleanse right about now — or, better yet, a palette cleanse? Dressing yourself in modern, minimalist neutrals is a chic and low-key way to ease the transition from winter’s heavy layers and rich colors to the silky lightness of spring. (It's coming, promise!) This new take on neutrals is also one of my favorite trends from the fall/winter season — and as a fashion merchandiser for Etsy, I've seen a few. The look works best with a mix of simple silhouettes and soft fabrics in monochrome hues or two-tone pairings. Head-to-toe winter white makes a strong statement on its own, but can also serve as a base for touches of pale pink or earthy chestnut. Another accent color to consider: Pantone's pick of the year, greenery — especially in an olive or avocado tone. Ready to give this trend a try? Here are some Etsy shops to help you get the look:
Open Air Museum wide-neck mock turtleneck, $120
New shop on the (Etsy) block: Shea Christner’s label, Open Air Museum, combines strong lines and drape-y natural fabrics to achieve the perfect effortless balance. If you're feeling adventurous, try wearing Shea's wide mock turtleneck and cropped, raw-silk pants under her linen duster, or layer her cotton waffle sweater over a basic scoop-neck jumpsuit.
Skinny Sweats sweatsuit, $164
Athleisure chic: Can super comfortable clothing be super stylish too? Based on designer Adrienne Butikofer's shop Skinny Sweats, the answer is: Heck, yes! My only concern is that once I put this pastel pink sweatsuit on, I may never take it off again.
The Brooding Kind vintage wool coat, $68
Vintage versions: Oregon-based vintage seller Jen curates her shop, The Brooding Kind, with a meticulous eye for timeless pieces that could seamlessly transition into your day-to-day wardrobe. I’m especially drawn to her androgynous outerwear selections, like this chestnut coat or her long cream jacket.
Sabrina Weigt mohair vest, $627.68
Luxurious layers: When you can't stand to zip up your winter coat for even one more day, turn to Sabrina Weigt's warm, modern knitwear items, which can be skillfully layered to see you through the rest of the season. (And her olive mohair styles couldn't be more on-trend.)
Neva Opet foldover leather clutch, $118
Finishing touches: Not ready to commit to an entirely neutral ensemble? Try incorporating a handbag from Atlanta accessories line Neva Opet, which delivers a softer take on minimalism, tempered by organic lines and shapes. I'm loving the rounded edges of the olive hobo and foldover clutch and the cool silhouette of this circle bag.

Shop the new neutrals

Kelsey Taylor image
Kelsey Taylor

Kelsey Taylor is a senior merchandising specialist at Etsy. Besides constantly treasure hunting for everything on Etsy, she enjoys taking (and teaching) dance classes, solving crossword puzzles with her husband, and running around the backyard with her dogs.