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Featured Shop: Joshica Beauty

After discovering that there weren’t many products on the market suited for her hair’s natural texture, Joshica decided to take matters into her own hands, and began mixing and making in her kitchen. “Before long, I formulated something out of natural, organic ingredients that I was excited to use on my hair every day.” It was the start of Joshica Beauty.

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Little luxuries

Obsessing Over: Natural Beauty

For every harmful, chemical-filled product, there’s a pure, plant-based counterpart. Brigette Muller, Etsy Social Media Specialist and natural-beauty enthusiast, shares her favorite natural beauty DIYs, magazines, and Etsy finds.

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