Get the Etsy Sales You Want!

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Original Post

* * * Just posting this again with a few more updated links * * *

Not getting any sales? Not getting any publicity? Want to be on the front page? Don’t moan about it. Do some research!

Improve your shop and learn to promote it. Every bit of information you need is already here on Etsy! (new addition with a couple of non-etsy links too)

IMPROVE YOUR PHOTOGRAPHS: This is - I think - the most important part (which is why it is at the top and has the most links).
www.etsy.com/storque/section/howTos/article/staying-sharp-achieving...
www.etsy.com/storque/section/howTos/article/give-props-how-to-style...
www.etsy.com/storque/section/howTos/article/shop-makeover-series-ph...
www.etsy.com/storque/section/events/article/your-shop-101-photograp...
www.etsy.com/storque/section/howTos/article/on-the-level-make-your-...
www.etsy.com/storque/section/howTos/article/bright-light-big-color-...

FIND A BUDDY - a buddy/mentor can help you with the personal disputes you cannot ask about in the forums because of the "calling out" rules. They can also give you great advice from experience on ways to improve your shop and get more out of Etsy. Team Sellers Assisting Sellers list is stuffed full of sellers who can help you with almost anything Etsy related: www.etsy.com/forums_thread.php?thread_id=6236215

LEARN TO PRICE YOUR WORK CORRECTLY! If you under-price your work viewers will undervalue your creations and be put off just as much as they will be by an over-inflated price.
www.etsy.com/storque/search/tags/art-of-pricing/

WRITE GOOD DESCRIPTIONS! Help the buyer connect with your work
www.etsy.com/storque/section/howTos/article/making-the-most-of-your...

WRITE CLEAR CONCISE POLICIES for your shop that make the customer clear on what they can expect from you.
www.etsy.com/storque/section/etsyNews/article/tech-update-plus-cust...
lifecraftinessandeverythingelse.blogspot.com/2009/05/etsy-sellers-t...

WRITE A PROFILE that sparks interest in your store! Help your customers get to know you.
www.etsy.com/storque/section/howTos/article/shop-makeover-series-cr...

LEARN TO TAG EFFECTIVELY! Tagging is how your buyers (and treasury curators) find you! Remember to tag for colors too as those are the most common tags curators use when looking for treasury listings.
www.etsy.com/storque/section/howTos/article/guidelines-tips-tagging...
www.etsy.com/storque/search/title/international/
lifecraftinessandeverythingelse.blogspot.com/2009/01/etsy-sellers-t...

PROMOTE YOUR SHOP! If no one knows you are there then they can’t see your beautiful creations. Learn to shout about what you do.
www.etsy.com/storque/section/howTos/article/shop-makeover-series-pi...
www.etsy.com/forums_thread.php?thread_id=6120752
www.etsy.com/forums_thread.php?thread_id=5797668
www.etsy.com/forums_thread.php?thread_id=5453881&page=2

TAKE SOME FREE LESSONS IN MARKETING!
This 5 day course is the BEST I have found yet:
Day 1: handmadeologyuniversity.com/members/?p=240
Day 2: handmadeologyuniversity.com/members/?p=31
Day 3: handmadeologyuniversity.com/members/?p=38
Day 4: handmadeologyuniversity.com/members/?p=43
Day 5: handmadeologyuniversity.com/members/?p=53

STAY POSITIVE! Maintain a positive, friendly & helpful attitude in the forums -- a cheerful face is more likely to be remembered and added to treasuries than a grumpy one! Negative attitude in the forums affects the way people view you and your shop. Branding is not just about a logo, it is about everything you do in connection with your store. Many visitors to the forums actively avoid aggressive, whiny or rude members and their stores.

JOIN A TEAM! Teams help to promote their members and are also a great resource for honest advice about your shop. Teams often make treasuries featuring their own members. Take the time to be part of a supportive community!
www.team.etsy.com/join.html

BE UNIQUE! Find a way to make your product different from your competitors. Even if you are selling the same thing as 1,000 other people, you can still find a way to stand out from the crowd.
www.amazon.com/Purple-Cow-Transform-Business-Remarkable/dp/159184021X
www.littleput.typepad.com/me/2008/01/tip-2-make-a-gr.html

CONTINUALLY RE-EVALUATE YOUR STORE! Even if things are going well, there is always something that can be improved.
www.etsy.com/forums_thread.php?thread_id=5458880&page=17

SIT IN ON A WEEKLY CRITIQUE! Even if you don't get critiqued you can learn a lot just from sitting in, watching and listening. Check the virtual labs schedule to see when the next ones will be.
www.etsy.com/storque/section/events/article/virtual-labs-schedule-a...
etsymentors.blogspot.com/2009/04/so-you-want-shop-critique.html

READ THE NEWBIE GUIDES – even if you are not a newbie! They are full of useful links and tips.
www.etsy.com/forums_thread.php?thread_id=5581122
www.etsy.com/storque/section/howTos/article/a-beginners-guide-to-st...


OTHER GREAT RESOURCES:

Ultimate Craft Guide - tutorials, advice, suppliers....
www.etsy.com/forums_thread.php?thread_id=5453881&page=1

Storque how tos
www.etsy.com/storque/section/howTos/

Handmadeology – A blog about everything handmade/etsy/business
www.handmadeology.biz/home/

How to make it to the front page
www.etsy.com/forums_thread.php?thread_id=5738232

Etsy Wiki
www.etsywiki.com/index.php?title=Main_Page

TIPS FROM OTHER ETSIANS:

jealousydesign.etsy.com says:
"When I relist something I change the #1 picture. have noticed that some items that had almost no hearts or views before can get much more after this little change....."

nyblaque.etsy.com says:
"I always change up my "Featured Item" photo in my shop every other day. To keep things looking fresh on Etsy and on my Etsy Mini, I have my Etsy Mini on facebook, myspace blogspot..etc. I usually, change them and/or make a theme out of them.. like all necklaces, or one color, brand new listings, etc.... kinda makes a person go" oo I didn't see those on her mini last time". I just got a sale yesterday from a buyers who told me she reads my blog and saw my new items in my Etsy Mini!! COOL:)"

* * * * * * * * * * * * * * * * * * * * * * *

If you have any other useful tips, links or forum threads please leave them here, I will add them to the list next time around. Thank you for helping make this list even better!

Anna
The House of Mouse

Posted at 3:23am Aug 7, 2009 EDT

Responses

mybirch says

Wonderful!

Posted at 3:28am Aug 7, 2009 EDT

markey mark!

(will not mention that I am sure its helpful when you get to be in Maxim LOL - cause I am envious)

will have to follow up later.

Posted at 3:30am Aug 7, 2009 EDT

Thank you for this. I've been working really hard over the last week or so and yet I still have far to go. You have put this in a really easy to follow manner and now I can set myself targets to achieve which will make me feel great when I have completed them!

Thanks again for a wonderfully helpful post!

Posted at 3:31am Aug 7, 2009 EDT

Always wonderful advice from mouse!

Posted at 3:33am Aug 7, 2009 EDT

Thanks for the tips!

Posted at 3:33am Aug 7, 2009 EDT

Thanks so much for this thread! You're an angel mouse :)

Posted at 3:44am Aug 7, 2009 EDT

Sigmosaics says

marked!! You are so incredibly helpful .. thank you for all of these great links and your hard work in getting them together in one easy access place :)

Posted at 3:53am Aug 7, 2009 EDT

Anna, thank you so much! This thread looks very useful, I will check in detail asap.

Have a great day!

Posted at 3:54am Aug 7, 2009 EDT

Thanks for all this info. For a newbie like myself it looks like just what I need.
I love etsy and the way everyone helps each other.
Thanks soooo much.

Georgia xxxx

Posted at 4:13am Aug 7, 2009 EDT