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First of all, you MUST get a shop banner :) Even if you can't design one yourself, there are dozens of graphic designers on Etsy who can help you (myself included...)
You have really cute things, but your photos could be better too. I would suggest taking your pictures by a window in natural light without a flash. If a picture is blurry, don't ever use it.
I also think you need more pages of items. People love variety. Once I had at least 75 items in my shop, I noticed I had a lot more customers. For instance, you could offer some of your items in more colors...
Your avatar is adorable too, but it doesn't tell me what you sell. You may want to put an image of one of your items in its place.
I hope all of these ideas helped :) I'm sorry if I sounded harsh. These are things I wish someone would have told me right off the bat too.
Posted at 3:34 pm Feb 1, 2010 EST