Seller Handbook

Running into writer’s block when it comes to crafting descriptions for your products? Optimize your shop with five tips for effective item descriptions.

Follow these dos and don’ts when adding tags, and brainstorm new keywords with these proven techniques.

Increasing your conversion rate may improve where your listings rank in Etsy search. Check out these tips for increasing your views.

Check off all the items on this list and you’re 10 steps closer to more visibility in Etsy search.

Two Etsy experts share tips and examples to help hone your listing descriptions—an important factor in search both on and off of Etsy.

Learn more about the different phases of Etsy search and the factors that go into search ranking.

Get an inside look at how Etsy search works and learn strategies for optimizing your shop and listings.

Learn how to turn visits into sales with these insider tips from our Etsy search experts, who are also longtime Etsy sellers.

Two Etsy experts (who are also sellers!) discuss proven strategies for helping buyers find your items during the busy shopping season.

Ready to start selling on Etsy? This step-by-step guide will take you through the process, from choosing a shop name to opening for business.

Learn how to add listing attributes, an important factor in helping items appear in relevant Etsy searches.

Build on the momentum of opening your shop with these tips for getting your first sale and establishing a successful business.