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Are you tired of trying purse organizers only to be disappointed? Are they flimsy, floppy, & refuse to stand solidly in your bag? AMAZING INNOVATIVE NEW CONSTRUCTION! GUARANTEED NOT TO COLLAPSE & GUARANTEED TO GIVE THAT FLOPPY BAG A NEW BEAUTIFUL SHAPE! Once you try these you won't be able to use anything else! If it collapses or doesn't give your bag shape, send it back for a refund!

I have had several of you request this style of organizer with a bottom that is as sturdy as the sides. IT HAS ARRIVED!!! I have added a stiff/sturdy, reinforced, wipe-clean vinyl bottom to this listing. It will help protect the bottom of your bag from spills. If it gets soiled, just wipe it clean. This stiff bottom does not to add bulk or weight to the organizer and will eliminate the sagging bottom of your bag.

FLEXIBLE ENDS (included):
I have now created a version of this organizer with ends that are less stiff at the top, to allow the organizer ends to fold in easier (see 5th photo). This folding in on the ends will allow your bag to close more easily and should put less pressure on the bag's sides. The stiff upper stabilizer will be added to the top in the long sides only and not on the ends, to allow this folding when closing your bag.

These can be ordered in any of the colors you see in the other listings in my shop: www.etsy.com/shop/DivideAndConquer Just specify your color choice on "note to seller" during checkout. Please leave me a message on "note to seller" with your color request. If you don't leave a color request, you will receive the color pictured in this listing (Natural).

If you would like additional extra options, such as handles, key fob or bottle loop to this organizer, please also purchase the extra options listings of your choice https://www.etsy.com/shop/DivideAndConquer?section_id=13699966

This listing is for one WIDE/RECTANGULAR organizer with interior pockets only, stiff wipe-clean bottom & flexible ends (described above).

WIDE/Rectangular: 12" Length x 5.75" Width x 6" Height (loose fit for Birkin 35)

PLEASE KEEP IN MIND: When purchasing, carefully measure the "INSIDE BOTTOM" of your purse & choose an organizer that is slightly smaller than the purses or bags you will be using it in.

The pockets on my inserts are designed for smaller items that often get buried beneath the larger items in your bag. The pockets are not gusseted enough or designed for large, heavy or bulky items. The pockets vary in number & size, depending on the size of organizer ordered. Pockets may not be identical to the pocket sizes pictured in this listing.

** PLEASE NOTE: These organizers are not recommended for accommodation of computers, heavy books, etc. If you purchase one of my inserts and use it for these heavier items, the "no collapse" guarantee does NOT apply.

The care instructions for the canvas is ‘spot wash & air dry'. Do NOT machine wash.


1) Please leave me a message on "note to seller" with your color request. If you don't leave a color request, you will receive the color pictured in this listing (Natural).

** These are made after order is placed. Before ordering, please check my current shipping time, which is posted in my shop announcement.

Visit my shop to view other colors, sizes, styles, etc: http://www.etsy.com/shop/DivideAndConquer
** PLEASE do not purchase a listing & on "note to seller" request a different custom size, that isn't available in that listing. If you need a custom size you will need to go to the "design your own size" section of my shop: https://www.etsy.com/shop/DivideAndConquer?section_id=18464691&ref=shopsection_leftnav_9

** I no longer make size recommendations for bags that I am not familiar with. This is due to the fact that some clients like an organizer to fit loosely, to allow for a more "relaxed" look while others want a snug fit, to give a more "full" appearance. I have found I can't make recommendations to suit every client's needs. Therefore I am going to allow you to choose an insert size that you feel will fit your personal preferences. You will need to take accurate INTERIOR BOTTOM measurements & then choose an organizer size that is smaller than those INTERIOR dimensions. Exterior dimensions provided on the site are not usually very helpful. The ONLY time you will want to order a rectangular insert, is if the bag you are using it in has a definite rectangular shape & maintains that rectangular shape to some point above the top of the organizer.

fits Birkin 35 - loose fit / Purse ORGANIZER Shaper / Stiff wipe-clean bottom & flexible ends/ STURDY / 12" x 5.75" x 6"H / You Choose Color



  • Handmade item
  • Materials: fabric, thread, stabilizer products
  • Made to order
  • Only ships within United States.
  • Feedback: 4923 reviews
  • Favorited by: 170 people