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Looking for individuality? Chances are very good that when you walk into the room with your new mocha leather vintage 'Coach Open Marketing Tote'' carrying your laptop and files no one else will have anything like it. Its creed states it was made in New York City, U.S.A with registration number 063-2303. It was assigned style No 9665 by Coach.

Totes are still the most popular bag for female professionals. When I look to see what a female professional is carrying it seems to me that totes are the business bags of choice. I know that large totes are very popular among female attorneys for a carrying case in court or for engaging in other professional legal activities like taking depositions. I don't get to use one of these but my wife is an attorney and she says this style works well because it has enough room for a lot of books and files, the files are easily accessible and it has storage pouches for pens pencils and smart phones.

It took me awhile to identify this bag because this style number was originally made a half inch longer and an inch wider. Coach scaled down the size slightly in 1986 and changed the name from 'Market Tote' to 'Open Marketing Tote'. [ Compare 1983 Market Tote No. 9665 listing with 1986 Open Market Tote No. 9665 listings in photos above] This is what Coach had to say about this tote back in 1986:

No. 9665 Open Marketing Tote $170

The perfect bag for work, travel and everyday. Two full size zippered compartments to secure wallet, keys, important papers. Central open section with plenty of room for books, magazines, newspapers, etc. Both sides fully lined in leather. Mid-length carrying straps also fit over shoulder.
Dimensions: 14 1/2" x 10" x 3".

Black, British Tan, Burgundy, Mocha, Tabac. Shown in British Tan (See Listing in Photo 5 collage)


This bag is in very good condition. It has no rips, tears or holes. It is structurally sound. However, like most vintage bags it has some scuffs and scratches from use over time. However, I have cleaned and conditioned this bag with Leather CPR and it has turned out very nice.

Significance of New York City Coach

This Coach leather bag is one of the most sought after Coach products by collectors because it is a "New York City Bag". These are some of the highest quality Coach products. "New York City" bags were made in the original Coach factory in New York City that operated from the late 1960's through the mid 1980's. Consequently, they are disappearing at an alarming rate and when you buy a New York City Coach bag you are buying more than an accessory, you are making a potential investment.

If you prefer a different style vintage bag, I have many in stock and you can see it at my shop at https://www.etsy.com/shop/ProVintageGear

Football Days Sale Coach Open Marketing Tote Mocha Leatherware Made In New York City Style No 9665- VGC- Rare And Luxurious


Only 1 available


  • Vintage item from the 1980s
  • Materials: Supple mocha glove tanned leather, Solid brass hardware, Two full size zippered compartments, 2 interior slip pockets 4 x 4 and half inches, 1 interior slip pocket 6 x 4 and half inches, Midlength carrying or shoulder straps, 14 and a half inches Long by, 10 inches High x 3 inches Wide
  • Ships worldwide from United States
  • Feedback: 197 reviews
  • Favorited by: 22 people