UGC Portfolio Template and Media Kit | Fillable PDF Creator Portfolio, Rate Sheet, Brand Pitch Email and Deal Tracker Spreadsheet, No Canva

UGC Portfolio Kit is a portfolio, media kit and rate sheet for UGC creators, for pitching brands and pricing deals. Fillable PDF, Word, Excel and Google Sheets, on computer or phone. Instant download.

A brand replies "send your rates and your portfolio," and what you have is a camera roll and a number you made up last month. This kit gives you both: a ten-page fillable portfolio with real photo boxes, and a rate calculator that prices a package from your base rate, the usage rights and the exclusivity. In the invented sample, a $150 base rate makes a STARTER package of 3 videos with 30-day usage $450. Ask for 90-day usage and it reads $675, while STANDARD moves from $825 to $1,240 and PREMIUM from $1,600 to $2,405.

Fill the portfolio in the free Adobe Acrobat Reader on a computer or in its phone app, tap a photo box to drop in a picture, type your prices from the tracker onto the rate sheet, and send the PDF. No Canva needed.

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📦 WHAT'S INCLUDED (18 FILES)
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01. UGC Portfolio Kit (6 fillable PDFs)
Ten pages in three colorways (Plum, Sand and Ink), each on US Letter and A4: a cover with your name, handle and niche; an about page; 12 content tiles, each a photo box, a caption, a platform dropdown and a result; 6 brand logo boxes and 3 testimonials; a contact page; a two-page media kit with audience stats, platforms and past collaborations; a rate sheet with three packages, add-ons and terms; and a usage rights and deliverables glossary. 233 fields and 22 photo boxes in every file.

02. Phone edition of the portfolio (3 PDFs)
The portfolio at phone size, 1080 x 1920, in all three colorways: 7 pages to send from your phone. It is a flat export with no fillable fields, and its cover says so.

03. Brand Pitch Email Sequence (3 files)
Five emails: the first pitch, two follow-ups, the rate reply and a usage rights note. A fillable PDF on US Letter and on A4 (5 pages, 25 fields) and the same five emails as a Word file.

04. Brand Pitch and Deal Tracker workbook (3 files)
Seven tabs for Excel or Google Sheets: Start Here, Pitches, Deals, Rate Calculator, Content Calendar, Dashboard and Help. The Colorful edition, the Editorial edition, and a 3color zip holding Colorful, Light and Dark.

05. Quick-Start guide, START-HERE and ACCESS-YOUR-TEMPLATE (3 files)
The two-page QUICK-START PDF with the first four steps, a plain-text START-HERE that names every file, and ACCESS-YOUR-TEMPLATE.pdf with the Google Sheets copy of the tracker and the Google Docs copy of the pitch emails: open it and click Make a copy.

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👤 WHO THIS IS FOR
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A new UGC creator who has made content for a few brands, or only for practice, and needs a portfolio and a media kit to send this week without learning a design app.

A working creator who quotes every deal from scratch and wants one base rate, clear usage rights and exclusivity terms, and three package prices that move together.

A creator juggling pitches, deliverables and invoices who wants follow-up reminders, due dates and what has been paid this year in one spreadsheet.

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🚫 WHO THIS IS NOT FOR
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Anyone who wants a Canva template to redesign. The kit is a fillable PDF: you choose one of three colorways and type into it, and the layout stays as designed.

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✅ KEY BENEFITS
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22 real photo boxes per kit: tap one in Adobe Acrobat Reader or Foxit Reader, pick a picture, and it drops in cropped to the box.
233 fields in every kit, with 27 dropdowns and 18 checkboxes, across 10 pages, in three colorways on US Letter and A4, plus a 7-page phone edition.
A Rate Calculator that prices STARTER, STANDARD and PREMIUM from your base rate, with usage terms from 30 days to perpetual, five exclusivity levels, add-ons and a rush fee, plus a custom quote.
A Deals tab with deliverables, usage term, exclusivity, rate, paid date and a 1099 income running total, and a Pitches tab that flags who to follow up with now.
A Dashboard with open deal value, paid this year, awaiting payment, response rate, what is due next and paid by month. Excel 2016 or later and Google Sheets, four color editions, no macros.

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🔧 HOW IT WORKS
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1. Open the tracker's Rate Calculator and type what one video is worth to you. STARTER, STANDARD and PREMIUM appear beside it. Every multiplier is an amber cell with a typical range next to it.

2. Watch the prices move. In the invented sample, a $150 base rate prices STARTER (3 videos) at $450, STANDARD (5 videos and a photo set) at $825 and PREMIUM (8 videos, 2 photo sets, raw footage and hooks) at $1,600, with 30-day usage. Change the usage-rights term from 30 to 90 days and they read $675, $1,240 and $2,405. The sample creator, Sasha Bellweather, has sent 18 pitches with a 66.7% response rate, and her Dashboard reads $6,480 in open deals and $2,565 paid as of Oct 12, 2026.

3. Fill the portfolio kit in Acrobat Reader, type the three prices onto the rate sheet page, send the first pitch with the PDF attached, and log it on Pitches. Move a won pitch to Deals and the Dashboard keeps count.

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❓ QUESTIONS BUYERS ASK
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What format is this? The portfolio kit as fillable PDFs (three colorways, US Letter and A4), a phone-size PDF edition, the pitch emails as a fillable PDF and a Word file, and one workbook (.xlsx) in four color editions, with a quick-start PDF, a START-HERE file and the Google copies PDF. 18 files in one zip, ready to download the moment payment clears.

Can I add my own photos without Canva? Yes, no Canva needed. Open the kit in Adobe Acrobat Reader (free, on a computer or in its phone app) or Foxit Reader, tap a photo box and pick a picture. Text fields, dropdowns and checkboxes type in Preview and most browsers too, but those viewers do not run the photo boxes. The workbook opens in Excel 2016 or later or Google Sheets; the pitch emails in Word, Pages or Google Docs.

What does the tracker work out? Three package prices from your base rate, usage term, exclusivity and rush fee; a custom quote; which pitches to follow up with now; open deal value, paid this year and awaiting payment; a 1099 income running total; what is due this week, overdue or due in the next 14 days; response rate; and paid by month.

Are the rates advice? No. The multipliers and typical ranges are a starting point, not a rule or a promise: your niche, audience and results set your price. The 1099 running total is a record for your own paperwork. Nothing here is legal or tax advice, so put usage rights, exclusivity, payment terms and the kill fee in writing before you film.

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⚠️ PLEASE READ
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The photo boxes take a picture in Adobe Acrobat Reader (free, on a computer or in its phone app) and in Foxit Reader. Preview on a Mac and the PDF viewers built into Chrome, Edge and Safari do not run them: they show the dashed placeholder and leave it empty. In Preview, paste a picture onto the page and drag it over the box instead. Every other field types everywhere.

The phone edition is a flat export with no fillable fields. Fill the Letter or A4 kit for the version you send to brands, or add text and pictures to the phone file in your phone's markup app.

The kit opens blank. The tracker opens on a worked sample: every name, brand and figure is invented, including Sasha Bellweather. The four color editions of the workbook are separate files: pick one and stay in it.

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📥 INSTANT DOWNLOAD
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Your files are ready to download the moment your payment clears. Nothing is shipped.

Start with the two-page Quick-Start guide. It has the first four steps, what every file is for, and the honest warnings.

🎬 WATCH THE FULL WALKTHROUGH before you buy, 7 minutes, every file of the real product:
https://youtu.be/fApCQ_bxMVQ

Also in the shop: the Content Calendar Spreadsheet, a social media planner and posting schedule for what you post between brand deals.

Questions? Send a message. I read and answer them myself.