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FABULOUS unopened Hallmark Paper Party Dress from the 1960s.

“The [paper] dresses projected a playful, daring, mod attitude...Their flimsiness made wearing them an adventure. They also were very sexy — you could cut them to any length with scissors. They were perhaps the most ‘pop’ of the Pop Art Movement.” - Brooks Stevens

Package reads:
Hallmark Flower Fantasy Paper Party Dress "Capri"

Includes two yards of yarn trim. A-Line Shift. Ties at neckline. Shorten with scissors to desired length. Press with cool iron.
Disposable fashions for: entertaining, lounging, traveling, shopping, gifts.

Medium (Size 12-14) (vintage sizing)
80% Cellulose. 20% Cotton. This fabric is fire resistant, however fabric will be dangerously flammable if dry-cleaned or washed.

Hallmark Cards Inc., Kansas City, MO. Made in USA.

Suggested uses for yarn trim: tie into a bow to wear at neckline; tie at waist for a fashionable belt; use as an empire belt.

Other ideas to "dress up" dresses: trim hem and armholes with fringe or braid; scallop hem; glue sequins and glitter to design; use colorful jewelry and accessories.

Dress is in unworn, excellent vintage condition. Package has NOT been opened, however there are a couple tears in the cellophane packaging. Please convo me with questions or for additional photos.

Thanks for looking!

Hallmark Paper Party Dress Flower Fantasy A-Line Shift Pop Art Disposable Fashion Clothing Unopened Unused Size Medium M