Liz Moorhead's Profile
Betsy Ann Paper began in 2009 amid frustration at mass-produced and overstated greeting cards. Using spare lines and minimal bright colors, the watercolor illustrations of Betsy Ann Paper evoke the emotion and nostalgia of old-fashioned, heartfelt mail. Simple images and short thoughts allow the quiet honesty of the message to really shine through.
Liz spends hours perfecting each design, but relies on the sharp editing eye of her graphic designer husband. Together, the two handle every step of the process, from the original hand-painting, to printing and packaging at the kitchen table of their small apartment just outside of Philadelphia.
Email: hello [!at] betsyannpaper.com
- Joined May 3, 2010