Susan and Alice's Profile

About

Alice – a former editor for Vogue, House & Garden, & House Beautiful – is a web designer in Washington, DC and New Jersey and Susan manages multiple real estate holdings in Orange County, California, along with creating the packaging and marketing for the store. Thank heavens for Skype and FedEx. We’re both a little obsessed with beautiful fabrics so every get together is planned around stops at our favorite fabric stores.

We founded our company, Shoesies, in the winter of 2004-2005. We had been talking about ideas for Christmas presents to make that year for family and friends and the idea for a fabric shoe-shaped sachet filled with French Lavender or dried organic Peppermint leaves that you could slip into shoes to keep their shapes seemed like a winner.

After test-marketing the Shoesies sachets to glowing reviews, we raised our tents at…

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  • Female
  • Joined February 14, 2010

Favorite materials

cottons, damasks, silks, beads, ribbons, lavender, peppermint, florals

Shop

About

Alice – a former editor for Vogue, House & Garden, & House Beautiful – is a web designer in Washington, DC and New Jersey and Susan manages multiple real estate holdings in Orange County, California, along with creating the packaging and marketing for the store. Thank heavens for Skype and FedEx. We’re both a little obsessed with beautiful fabrics so every get together is planned around stops at our favorite fabric stores.

We founded our company, Shoesies, in the winter of 2004-2005. We had been talking about ideas for Christmas presents to make that year for family and friends and the idea for a fabric shoe-shaped sachet filled with French Lavender or dried organic Peppermint leaves that you could slip into shoes to keep their shapes seemed like a winner.

After test-marketing the Shoesies sachets to glowing reviews, we raised our tents at craft fairs on both coasts in the Spring of 2006. The Shoesies sachets were so successful at the fairs that we opened our store on Esty in 2010.

The Shoesies sachets were our first product, followed by the ShooBag to store and travel with shoes, and the ShooBag/Shoesies Sets that include a Shoobag and matching Shoesies sachets. Our success with those products led us to prototype, design, and create our gorgeous Boot Trees and matching Boot Bags.
And because we thrive on creativity and variety when it comes to fabrics, we branched out into Oilcloth Placemats and Caddys, both of which have been crowd pleasers.

We hope that you’ll browse through the store and find something you like. You can also ask us about customizing an order.

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