Toni South's Profile

About

I began Small Keys in 2013.
It all started with leaving my great job in event planning. The very reason I was working around the clock was to support myself and my daughter, but I was barely seeing her, and not spending quality time with her when I did see her. I felt like my daughter’s life was slipping through my hands while I worked around the clock. I left my job with no plan.

During this “finding myself” period of time, I became obsessed with the toxic ingredients in products. It started with searching for remedies for acne, which had been brought on by stress. I began testing out different oils and natural remedies.

After a couple of months of washing my face with raw honey and washing makeup off with oils, I saw a drastic change in my skin. Then my hobby started becoming an obsession. I started making my own deodorant, toothp…

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  • Female
  • Born on May 23
  • Joined June 5, 2012

Favorite materials

Essential Oils, Carrier Oils, Butters, Local Craft Beer, Local Raw Honey, Local Goat Milk, Local Beeswax

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SmallKeys
Small Keys Botanical Bath & Beauty

About

I began Small Keys in 2013.
It all started with leaving my great job in event planning. The very reason I was working around the clock was to support myself and my daughter, but I was barely seeing her, and not spending quality time with her when I did see her. I felt like my daughter’s life was slipping through my hands while I worked around the clock. I left my job with no plan.

During this “finding myself” period of time, I became obsessed with the toxic ingredients in products. It started with searching for remedies for acne, which had been brought on by stress. I began testing out different oils and natural remedies.

After a couple of months of washing my face with raw honey and washing makeup off with oils, I saw a drastic change in my skin. Then my hobby started becoming an obsession. I started making my own deodorant, toothpaste, cleaning products and threw out most of the store bought products in my house as I read the ingredients.

I never planned on this becoming a business - I was simply trying to live a healthier life. That Christmas, December 2012, I made natural gifts for everyone including some mom and baby baskets for some friends and family that were pregnant.

After Christmas a couple of different people asked me what I would charge to make similar baskets for friends. I decided to try selling a few things just to see how it went, so I spent some time thinking of a good company name. I’ve always had an obsession with keys and the symbolism of new doors and new beginnings. I knew my company name had to have the word key or door involved because this whole business was a totally new beginning for me. Also, the entire journey towards a more natural lifestyle can be overwhelming. One of my biggest goals through the changes in my life was to make small steps and not try to totally change everything at once. So “Small Keys” was born.

The main reason I was frustrated with my previous job is the lack of quality time with my daughter. That situation has completely changed now.

She helps me sell and has learned a lot from the other businesses in my life as well. She even started her own little business that she calls “Tiny Keys” selling handmade jewelry.

She contributes half of her sales to local homeless organizations, and she is always learning new jewelry techniques from the other amazing small business people who are now in my life.

I get to take her to school and pick her up every day now. She helps me with deliveries and some production, and even if she’s not helping she’s observing this new life we’ve created together. I’m able to be a more active parent now. That was my biggest life goal, and even though I’ve worked hard to get to this point, it was definitely worth it.

Thanks so much for taking the time to check out my little corner of the Etsy world!

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