PurePlanStore

Hi, I'm Shaun Vidler — an ex-elite triathlete turned architect based in Australia. The idea for Pure Plan came to me naturally, blending two things I’ve always been passionate about: human health and thoughtful design.

After working with commercial builders and drawing from my background in elite sport, I started noticing a gap in the architecture space. There just weren’t many designers thinking about how the home environment can actually support healthier habits. And when you consider how much time we spend at home, it only makes sense that our spaces should help us move better, think clearer, and live well.

That’s the mission behind Pure Plan — creating beautiful, functional spaces that promote healthy habits for the user.