Seller Handbook

Running into writer’s block when it comes to crafting descriptions for your products? Optimize your shop with five tips for effective item descriptions.

Dazzle your customers and get glowing reviews with these tips based on Etsy’s research.

Insights to help you understand how Etsy Ads work, including how your budget is used, and when, where, and what your ads might look like.

Tips for creating a strong visual brand through your shop icon, banner, and more.

We want to see the best of your shop! Submit your most unique piece to be considered.

Learn how Julienne Reyes and her team of creative collaborators are weaving eco-conscious practices into the brand’s story.

Learn how to take photos that communicate vital information about your product in Chapter 2 of Etsy's Ultimate Guide to Product Photography.

Shoppers overseas are eager for your products—don't let your postal fears keep you from reaching them!

Follow these dos and don’ts when adding tags, and brainstorm new keywords with these proven techniques.

Here’s a step-by-step guide.