Chai Yong

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Chai Yong

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Happily Ever After In Heels

Born 35,000ft in the air, Airpufs is a single girl's crusade to end the tyranny of beautiful but painful shoes. A globetrotting shoe collector by profession*, she realized her delicate heels transformed into instruments fit for the torture chamber after a mere 2 hours of wear**.

Determined not to succumb to life 3 inches shorter in flats, our heroine scoured the world for solutions to her footwear woes. After a period of test driving insoles with the zeal of Edison searching for lightbulb filament, she discovered a magical material*** that could tame even the most stubbornly painful of heels. Thus, Airpufs was born...So that women everywhere can live happily ever after with their beautiful shoes.

*The official job title is Flight Attendant

**Not a bad record at all, considering the average woman lasts 1 hour 6 minutes 48 seconds.

***This marshmallow foam is 20x more shock absorbent than any generic material used by mass market brands.

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Last updated on April 8, 2015

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