ElenaPerletti - Brand history

**** BRAND ****
ElenaPerletti is an handmade brand born in 2017 in the north of Italy.
Journalist at work in music business, Elena begins to sew in 2009. Since then, thanks to a course at the SITAM Academy in 2014, Elena develops a personal style in pure SLOW FASHION mood.

ElenaPerletti dresses are created from hand-dyed ethnic fabric or Made In Italy high quality scraps from the big fashion companies (the highest quality materials in non-standard height, oddly shaped or the end-pieces of the tissue-rolls).

Elena, recovering these materials, want to create HANDMADE, MADE TO MEASURE, GREEN clothes with a MODERN and, at the meanwhile, CLASSIC touch.

ElenaPerletti's clothes are designed for men and women who want to wear something unique and valuable, to bring a touch of ORIGINALITY in their lives. People who're looking for all the care and passion that only an artisan can offer.


**** HISTORY ****
Once I had a boyfriend.
This guy -to be true, a very good person- often told me that I was not good enough.
I didn't like clubbing nor the new indie rock scene, I was not interested the French Nouvelle Vague, I ate too many sweets, I wasn't good at make up and so on.
Among the things that "NO-NO-NO", there was my way of dressing: he was used to say I was sloppy.

At one point, I simply decided that I love myself: I broke with him and I continued to dress the way I like to! 😀
Indeed, perhaps worse: not just vintage garments stolen from the closet of my aunt but also things made by me.

Infact, Cecilia (the 90 year-old seamstress of the village where still live) saw something in me that I never knew I had, "Your are talented," she said, "You should try with the sewing machine."
So, in 2009 my aunt gifted me by my first Singer.

I never did sewing classes, only a drawing course: I learn everything by myself.
In the meantime, people start to love my clothes started, asking for them more and more: my mix of retro, ethnic, boho & comfy seems to have some sense. 🌈🎉👍

I love the beauty of creating something new and unique, to realize your desires.
My clothes are made to help you to express yourself, to make you feel proud to wear them. Everything is customizable: feel free to contact me to propose your idea: we will create together the wardrobe of your dreams!