JustPureMineralsShop

Just Pure Minerals - Vegan Mineral Makeup

Boise, Idaho On Etsy since 2011

Buyers are raving!

This shop got multiple 5-star reviews in the past 7 days.

JustPureMineralsShop

Just Pure Minerals - Vegan Mineral Makeup

Boise, Idaho | 10,717 Sales

%s out of 5 Stars

Shop owner

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Announcement    NOTE: My work space is not in my home, but it is in a building that no one goes to aside from my husband and myself. So it may as well be a part of my home. I am currently able to fulfill orders, but I'm doing it somewhat less frequently. All that means is that your order may take a day or two longer than usual to be shipped. I'm sorry for the inconvenience.

If you are a newsletter subscriber, please check your email inbox for details in a newsletter sent on March 25 (and re-sent on the following Monday.) If you'd like to know more details about what I'm doing to keep your orders safe, please go to the News page of JustPureMinerals.com

I wish you and your loved ones wellness and safety.
____________________________________________________________
Free Sample with every full size item purchase! :-)
Please state your choice in the notes to seller. (If you don't specify which samples, I'll choose for you. But I'd rather you chose. :-))

Announcement

Last updated on Apr 13, 2020

NOTE: My work space is not in my home, but it is in a building that no one goes to aside from my husband and myself. So it may as well be a part of my home. I am currently able to fulfill orders, but I'm doing it somewhat less frequently. All that means is that your order may take a day or two longer than usual to be shipped. I'm sorry for the inconvenience.

If you are a newsletter subscriber, please check your email inbox for details in a newsletter sent on March 25 (and re-sent on the following Monday.) If you'd like to know more details about what I'm doing to keep your orders safe, please go to the News page of JustPureMinerals.com

I wish you and your loved ones wellness and safety.
____________________________________________________________
Free Sample with every full size item purchase! :-)
Please state your choice in the notes to seller. (If you don't specify which samples, I'll choose for you. But I'd rather you chose. :-))

All Items

Jo

Contact shop owner

Jo

Reviews

Average item review
5 out of 5 stars
(4389)
See reviews that mention:
quality 169 shipping 419 customer service 353

About JustPureMineralsShop

Sales 10,717
On Etsy since 2011

I bet you're tired of wasting money on makeup you can't use.

I love makeup. Always have. But until I made my own, I had not ONCE had a foundation color that was right for my skin. All of them were too pink, or too orange; too light or too dark. Never, ever right.

You see, I have olive skin. According to most makeup companies, olive skin does not exist. Or they think it should be covered with another, somehow BETTER color. So I spent all of my makeup-wearing years with my face not matching my body at all.

Fun fact: when you're wearing makeup and your neck and chest are a different color than your face, it makes you feel like your neck and face are the wrong color.

ANOTHER fun fact: It's NOT. If your made-up face doesn't match your body, IT'S YOUR MAKEUP THAT'S WRONG.

Makeup should be available in colors that actually match your skin tone. Your face should match your body, because your skin is right. It's just right. Embrace it.

If you're like me, you may have bought a heck of a lot of foundations that you can't use, trying to find one that was right for your coloring.

You may also be concerned about what ingredients are in your makeup. So much information is available now to anyone who wants to know anything. But if you're in a "beggars can't be choosers" situation with the lack of a proper color for your complexion, you may have been willing to overlook the scary ingredients in hopes of finding a decent color and texture.

Face it: if a makeup looks awful, you probably won't use it, no matter how awesome the ingredients are.

When researching ingredients, I couldn't BELIEVE the junk we've been putting on our faces. YIKES! Not to mention all the animal testing that goes on in this industry. No thanks.

My passion is helping you find makeup in colors you need, without wasting any money at all on stuff you can't use. That's why I offer inexpensive samples of everything I make. And if you take advantage of the Perfect Face Kits, you'll never even have to pay for a sample. There are 12 free samples with the kits, and you get more free samples with each full size item you buy, forever. I'm absolutely wacky about providing products that are both safe and beautiful.

I'm on your side, sister.

I'm also on the side of animals. Creatures don't need to suffer or die for our beauty. It's unnecessary and cruel. That's why Just Pure Minerals products are 100% vegan and cruelty-free.

Thanks for hanging out with me for a minute. I look forward to helping you. Have an awesome day!
:-) Jo

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Shop members

  • Jo

    Owner, Color Advisor, Concoctioneer :-)

    Hiya! I'm Jo. My husband and I have two sons, two dogs, and a yard full of very anxious but well-fed squirrels. We live in beautiful Boise, Idaho: a great place to visit, but you'd TOTALLY want to live there.

Shop policies

More information

Last updated on Jan 12, 2018
Frequently asked questions
How do I decide which samples to try, part 1:

When choosing your samples, here are some things to consider. Some are obvious, some may not be. If you would like help, you can email us with the list of your answers to the questions below, and we can narrow it down for you!

- What is your hair and eye color?
- Would you say you have a light, medium, tan, or deep complexion?
- What single color do you think you look best in?
- What types of color combinations do you like to wear usually?
----- Black, Grey, Deep Browns, White
----- Deep Purple, Fuchsia, Deep Blues, Black
----- Light blues, pinks,
----- Deep, Bold Warm Earthy tones - deep oranges, browns, greens, cream
----- Light Warm Earthy Tones - beige, peach, cream, etc
----- Or any other color combination?

How do I decide which samples to try, part 2:

Look at your wardrobe; think about what you feel you look awesome in.
What colors are those? (Be detailed – are the colors are light or dark, muted or intense?)
These questions are a little redundant, but sometimes approaching the same general question from a different angle can spark different answers, so it helps people become more aware of their color choices. Others can just look at one of the questions and know exactly how to answer it.
For instance, if you know you look amazing in orange, but wear a lot of black and white, I'd recommend warm tones. If you look amazing in purple, but wear a lot of black and white, I'd recommend cool tones. :-)

How do I decide which foundation samples to try, part 3:

Here’s a biggie: In the past, when you have tried foundations that did NOT work for you color-wise, what was wrong with them? Too yellow? Too orange? Too pink?

Your goal with a foundation should be to make your face appear to belong with your body. Your face should be very similar to your neck and upper chest, because that’s what’s closest, and that’s what’s going to make you look weird if it doesn’t go well together. (You can tell you’re using the wrong shade for your complexion if you feel like you want to put foundation on your neck and chest to make them the right color. They are already the right color. It’s your makeup that’s wrong.)

How can I tell if the foundation is the right color?

Your goal with a foundation should be to make your face appear to belong with your body. Your face should be very similar to your neck and upper chest, because that’s what’s closest, and that’s what’s going to make you look weird if it doesn’t go well together.

Make sure you don’t just look in a small mirror just at your face. Stand back and look at yourself in a larger mirror, paying particular attention to the colors of your face, neck and chest, and how they look compared to each other. Also, chances are, your bathroom lighting is going to be the worst for testing color. (Unless you have a big skylight. Then you might be okay.)

Use a bit of blush when testing so you don't think you're more pasty than you are. :-)

What's the best way to apply mineral makeup?

For the most natural-but-better look, you definitely will want to use a Kabuki brush. If you use a big fluffy powder brush to apply mineral foundation, it will go on unevenly and too heavily. You need to be able to apply a small amount and distribute it evenly for the best results.

For additional details please visit the FAQ page: http://justpureminerals.com/p/faq

Powder Products Ingredients Lists:

Foundation ingredients: Mica, titanium dioxide, zinc oxide, iron oxides.

Setting Powder ingredients: Mica, titanium dioxide, kaolin clay, iron oxides

Mineral Veil ingredients: Mica, titanium dioxide, iron oxides

Blush ingredients: Mica, titanium dioxide, iron oxides. Some shades may contain one or more of the following: manganese violet, ultramarine violet, chromium green oxide, and/or ultramarine blue.

Eye Shadow/Liner ingredients: Mica, iron oxides. Some shades may contain one or more of the following: ultramarine violet, ultramarine blue, manganese violet, ferric ferrocyanide (greens), chromium green oxide.

Lip Product Ingredients:

Lipstick and Tinted Balm ingredients: Ricinus Communis (Castor) Seed Oil, Persea Gratissima (Avocado) Oil, Jojoba Oil, Euphorbia Cerifera (Candelilla) Wax, Copernicia Cerifera (Carnauba) Wax, Sunflower Wax, Japan Wax, Peppermint Oil, Vitamin E (Some contain mica, iron oxides, titanium dioxide, and/or manganese violet, depending on the color.)

Lip Gloss ingredients: Versagel 750 ME (Hydrogenated Polyisobutene (and) Ethylene/Proylene/Styrene Copolymer (and) Butylene/Ethylene/Styrene Coploymer), castor oil, jojoba oil, fractionated coconut oil, peppermint oil, iron oxides, titanium dioxide, mica, natural soy-derived vitamin E. Some shades may contain one or more of the following: manganese violet, ultramarine violet.