Jessie Baca is a fourth generation artist and has been obsessed with painting on anything BUT canvas for her entire life. After serving her community as a destination event planner for 14 years, she was at a crossroads when the COVID pandemic hit and live events came to a grinding halt. As a single mom and entrepreneur, she knew something had to shift if she wanted to keep food on the table.

"I picked up the paint brushes and did what I know to do." says Jessie. Back in 2017 Jessie has been "side-hustling" painting on the windows and walls of local businesses and homes of Santa Fe in her whimsical style. In 2020, it became her full-time gig.

With more requests for her art to be reproduced, she reached out to Mary Helt of MaryInk to create a custom printed bandana with her artwork on it. It was a priority to have a female owned business assist her with printing and for the bandana process to be hand-done. Mary uses a "discharge ink" that lifts the color out of the fabric, rather than screening ink onto the fabric. The bandanas are then washed and pressed. No more stiff bandanas, the result is a stunning rich contrasting color and a super soft, very wearable bandana!