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Nicole White is based in Philadelphia, PA, United States and has been selling digital life coaching and productivity products on Etsy since 2024.

The GDPR requires that I provide certain information to you (buyers) in this privacy policy, including:
the personal information I collect;
the legal bases I rely on to collect, use, and share personal information;
the third parties with whom I share personal information;
the length of time I keep personal information;
buyers’ rights regarding my use of your personal information; and
how you can contact me with privacy-related requests.

This Privacy Policy describes how and when I collect, use, and share information when you purchase an item from me, contact me, or otherwise use my services through Etsy.com or its related sites and services.

This Privacy Policy does not apply to the practices of third parties that I do not own or control, including Etsy or any third party services you access through Etsy. You can reference the Etsy Privacy Policy to learn more about its privacy practices. I should then go on to include information on the following:
1. Personal information I collects

I should go on to explain what information he collects from buyers, why I needs the information, how I use it to fulfill orders, the third parties with whom I shares the information, and the length of time I keep the information. Here's an example:

Information I Collect

To fulfill your order, you must provide me with certain information (which you authorized Etsy to provide to me), such as your name, email address, postal address (for physical products, most here are digital), payment information, and the details of the product that you’re ordering. You may also choose to provide me with additional personal information (for a custom order of jewelry, for example), if you contact me directly.
2. The legal bases I rely on to collect, use, and share personal information

The GDPR requires that you explain the legal bases you rely on to collect, use, and share personal information. The legal bases may include a buyer’s affirmative consent to receive marketing messages, compliance with legal obligations, and a seller’s use of the personal information in their legitimate interests (improving their services, for example). Throughout this privacy policy, I should be as clear as possible about where and why I'm relying on these different legal bases. For example:

Why I Need Your Information and How I Use It

I rely on a number of legal bases to collect, use, and share your information, including:

as needed to provide my services, such as when I use your information to fulfill your order, to settle disputes, or to provide customer support;
when you have provided your affirmative consent, which you may revoke at any time, such as by signing up for my mailing list;
if necessary to comply with a legal obligation or court order or in connection with a legal claim, such as retaining information about your purchases if required by tax law; and
as necessary for the purpose of my legitimate interests, if those legitimate interests are not overridden by your rights or interests, such as 1) providing and improving my services. I use your information to provide the services you requested and in my legitimate interest to improve my services; and 2) Compliance with the Etsy Seller Policy and Terms of Use. I use your information as necessary to comply with my obligations under the Etsy Seller Policy and Terms of Use.

3. The third parties with whom I share personal information

The GDPR requires that you disclose the details of any personal information you share with third parties. I should explain to my buyers why, when, and with whom I may share buyers’ personal information. For example:

Information Sharing and Disclosure
Information about my customers is important to my business. I share your personal information for very limited reasons and in limited circumstances, as follows:

Etsy. I share information with Etsy as necessary to provide you my services and comply with my obligations under both the Etsy Seller Policy and Etsy Terms of Use.
Service providers. I engage certain trusted third parties to perform functions and provide services to my shop, such as delivery companies. I will share your personal information with these third parties, but only to the extent necessary to perform these services.
Business transfers. If I sell or merge my business, I may disclose your information as part of that transaction, only to the extent permitted by law.
Compliance with laws. I may collect, use, retain, and share your information if I have a good faith belief that it is reasonably necessary to: (a) respond to legal process or to government requests; (b) enforce my agreements, terms and policies; (c) prevent, investigate, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of my customers, or others.

4. The length of time I keep personal information

The GDPR requires you to disclose the period of time during which you will store personal information. I should consider how long she needs to retain information for business purposes and to comply with any legal or tax obligations, and keep in mind that data shouldn't be kept for any longer than necessary. For example:

Data Retention

I retain your personal information only for as long as necessary to provide you with my services and as described in my Privacy Policy. However, I may also be required to retain this information to comply with my legal and regulatory obligations, to resolve disputes, and to enforce my agreements. I generally keep your data for the following time period: 3 years.

6. Buyers’ rights regarding the use of your personal information and my contact details

Based on GDPR requirements, I should finish by explaining to my buyers their rights regarding the information they provide to me on Etsy. I should also provide my contact details and explain to buyers that I am the data controller of their personal information. For example:

Your Rights

If you reside in certain territories, including the EU, you have a number of rights in relation to your personal information. While some of these rights apply generally, certain rights apply only in certain limited cases. I describe these rights below:

Access. You may have the right to access and receive a copy of the personal information I hold about you by contacting me using the contact information below.
Change, restrict, delete. You may also have rights to change, restrict my use of, or delete your personal information. Absent exceptional circumstances (like where I am required to store data for legal reasons) I will generally delete your personal information upon request.
Object. You can object to (i) my processing of some of your information based on my legitimate interests and (ii) receiving marketing messages from me after providing your express consent to receive them. In such cases, I will delete your personal information unless I have compelling and legitimate grounds to continue using that information or if it is needed for legal reasons.
Complain. If you reside in the EU and wish to raise a concern about my use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local data protection authority.

How to Contact Me
For purposes of EU data protection law, I, Nicole White am the data controller of your personal information. If you have any questions or concerns, you may contact me at info@purposelyfulfilled.com.

*If a customer contacts you to access, correct or delete personal information held by Etsy, you may contact Etsy at Etsy.com/help for assistance, or request that the customer send a request directly to Etsy.