RiverFade

## Privacy Policy

River Fade Studios respects your privacy and is committed to protecting your personal information. This policy explains how I collect, use, share, and retain personal information when you purchase from or otherwise interact with my shop on Etsy.

### 1. Personal Information I Collect

To fulfill your order, Etsy may provide me with certain information that you have authorized Etsy to share, including your:

* Name
* Email address
* Shipping and billing information
* Order details
* Any information you provide through Etsy Messages or other communications regarding your order

I do not directly receive or store your full payment card information. Payments made through Etsy are processed according to Etsy's own privacy and payment policies.

### 2. Why I Use Your Information

I use your personal information only when necessary to:

* Process, produce, and fulfill your order
* Arrange shipping and delivery
* Communicate with you regarding your order or customer service requests
* Maintain business and transaction records
* Comply with applicable legal, tax, accounting, or regulatory obligations
* Protect my shop, customers, and business from fraud, security threats, or misuse

Under the General Data Protection Regulation (GDPR), I rely primarily on the performance of a contract when processing information necessary to complete your purchase. I may also process information where necessary to comply with legal obligations or for legitimate business interests, provided those interests do not override your rights.

I will not use personal information obtained through an Etsy transaction for independent marketing purposes without the appropriate consent.

### 3. Sharing Personal Information

Your information may be shared only when reasonably necessary to operate and fulfill your order.

This may include:

* **Etsy**, which operates the marketplace through which you placed your order
* **Printify and its fulfillment partners**, when information such as your name, shipping address, and order details is necessary to manufacture and deliver your product
* **Shipping and delivery providers**, when necessary to deliver your order
* **Service providers**, where reasonably necessary for business operations, accounting, security, or legal compliance
* **Government authorities or other parties**, when disclosure is required by applicable law or necessary to establish, exercise, or defend legal claims

These organizations may process information under their own privacy policies and legal obligations.

### 4. International Data Transfers

River Fade Studios is based in the United States. As a result, information relating to customers in the European Economic Area, United Kingdom, or other regions may be processed or transferred outside their country of residence, including to the United States.

Etsy, Printify, shipping providers, and other service providers may also process information internationally. Where required by applicable data protection law, personal information will be handled using appropriate legal safeguards for international transfers.

### 5. Data Retention

I retain personal information only for as long as reasonably necessary to fulfill orders, provide customer service, maintain legitimate business records, resolve disputes, and comply with applicable tax, accounting, and legal requirements.

When personal information is no longer reasonably required for these purposes, it will be deleted or otherwise securely disposed of where appropriate.

### 6. Your Rights

If you are located in the European Economic Area, United Kingdom, or another jurisdiction that provides similar privacy rights, you may have the right to:

* Access the personal information held about you
* Request correction of inaccurate information
* Request deletion of your personal information
* Request restrictions on certain processing
* Object to certain uses of your information
* Request a portable copy of certain information
* Withdraw consent where processing is based on consent
* Lodge a complaint with your local data protection authority

Some requests may be limited where retaining or processing information is required by law or necessary for legitimate legal or business purposes.

For information held directly by Etsy, you may also need to contact Etsy or use Etsy's privacy tools.

### 7. Changes to This Policy

I may update this Privacy Policy from time to time to reflect changes in my business practices, services, or applicable legal requirements. The most current version will be available through my Etsy shop.

### 8. Contact

For purposes of applicable data protection law, River Fade Studios is the data controller for personal information processed independently in connection with this Etsy shop.

If you have questions about this Privacy Policy or would like to make a request regarding your personal information, please contact us through our Etsy shop.