Buttons Since 1936
Since 1936, Slater has become one of America’s leading manufacturers of campaign buttons. Though credited as the creator of the world famous Smile button, we are best known for our buttons related to political campaigns, protest rallies, civil rights marches, reform causes, social issues, labor and corporate advertising promotions. Slater buttons have been worn at many historic marches in the nation’s capitol including the 1963 March on Washington, the anti-war protest rallies of the 60’s and 70’s, marches supporting the ERA and the Million Man March just to name a few.
N.G. Slater’s buttons are displayed in the Smithsonian and other museums as reminders of events that defined America’s history.
Though buttons are very popular with elections and causes, the biggest use for buttons by far is related to branding and marketing. From “We Try Harder” to “I Love NY”, buttons continue to play an important role in many ad campaigns. Our humble button is still relevant in this high tech 21st century.
We are proud to say that our buttons have been used by thousands of candidates including Kennedy, Nixon, Reagan, and Barack Obama.