Unique hand painted floor cloths created in Western MA


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Joanne Gold

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Joanne Gold


Average item review
5 out of 5 stars

About StepOnItFloorMats

Sales 73
On Etsy since 2015

Full Circle Back to my Roots

My journey to this exciting most recent phase of my life is varied and full. Starting out as a potter in Santa Fe, New Mexico after studying design at Buffalo State University in the 1970s, I worked as part of a collective of potters experimenting with form, color and all sort of firing methods.. The southwestern landscape filled me with a love of the desert and the mountains, the colors of electrifying sunsets and intense blue sky.
Life took a turn and I found myself training to become a dental hygienist. I practiced for 25 years in Western Massachusetts and thoroughly enjoyed using my people and clinical skills. I concurrently taught at a community college for 10 years and loved inspiring students to become more empathic practitioners.
Again life took another turn as ongoing arthritis curtailed my dental work. Back to school again where I trained to teach English (ESL) to adult learners. I spent over 3 years teaching in a variety of settings. I loved the creativity involved with teaching, the need for intuitive, quick on your feet thinking and most of all I learned so much from my students who taught me so much about persistence and fortitude.
As my most recent teaching job ended I decided to devote myself full time to growing my fledgling business creating one of a kind hand painted floor mats. I feel I have come full circle back to my design roots and am doing work that nourishes my soul. Playing with color and design excites and invigorates me. Using fabric overlay combined with paint allows me to play within the collage medium with new designs. More fun to come!

Shop policies

Last updated on May 9, 2022
Welcome to Step On It Floor Mats! I create these one of a kind hand painted rugs in my home studio in Western Massachusetts. Many hours go into the making of each mat starting with measuring raw canvas, shrinking in my tub, mitering hem, painting with primer, base coats of acrylic paint, design and finally finished with 4 coats of a marine based urethane. Inspiration for designs come from my years living in the American Southwest, pre-columbian, Egyptian and African repeating patterns and most of all my love of the Sea, especially tropical fish. I try to infuse each mat with a vibrancy that will enliven your home and give you many years of enjoyment.

Accepted payment methods

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Accepts Etsy Gift Cards and Etsy Credits
Payment through etsy.
Mats are shipped flat via UPS with insurance. No international shipping at this time because of high cost. If interested please contact me.