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- Customization
- Wholesale
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- Promotional products for brand awareness


Last updated on Nov 23, 2016


- Customization
- Wholesale
- Private Label
- Promotional products for brand awareness

YaY Novelty

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YaY Novelty

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Product With A Purpose

YaY stands for “WHY” and “WHY”

The first “WHY” stands for why the product was created. The second “WHY” stands for why the company was created.

YaY Novelty is an American manufacturer founded in 2014 with a mission to create everyday lifestyle-enhancing products by manufacturing high-quality goods that evoke the expression of the consumer’s personality. YaY Novelty has a passion for design and is equally committed to functionality and affordability. In part, the company was established to generate income to support children via the Year Zero Foundation.

Around the web

Shop members

  • Sunchea Phou

    Owner, Production, Customer Service

    I've been in the garment industry for over 20 years working for national brands. Shortly after completing the NFL uniforms project for Nike, I decided to go solo and pursue my dream of setting up my own accessories company, YaY Novelty.

Shop policies

Last updated on November 23, 2016
What's in your wallet? Various celebrities in Capital One commercials keep asking us this question. The truth for most of us is, a lot of stuff we don’t really need: Old receipts, expired gift cards, random business cards.

For men, carrying a heavy wallet is neither practical nor very stylish. For women, having an ultra slim wallet allows more flexibility, whether they want to take a smaller purse or clutch, or just carry the wallet. It also makes for easy access and less clutter.

YaY Wallet has created a fun new concept that helps solve the problems. Not only that with the wide variety of graphic prints, both men and women can finally use their wallet as a fashion accessory, mixing and matching as their style changes day to day.

YaY Wallet is looking to become the go-to slim wallet that consumers embrace because of its design, durability and affordable price point. That success launches YaY Wallet as a brand, and we are able to bring new, fun and exciting products to the marketplace that people feel good about purchasing as we increase our involvement in giving back, both to local communities and children in the third world through our various non-profit organization partners.

What you say...Join YaY Says Nay to Bulky Wallets?

Accepted payment methods

  • Visa
  • Mastercard
  • American Express
  • Discover
  • Apple Pay
  • Klarna
  • Sofort
  • Ideal
  • Paypal
  • GiftcardAccepts Etsy Gift Cards and Etsy Credits
Returns and exchanges
All items qualify for returns within 14 days of receipt. Buyer is responsible for return shipping on any item that is not damaged. Customer satisfaction is our top priority!
Please send us a message if an item is damaged, broken, or incorrect so we can promptly track and resolve any issues.
Shipping Fees:

First Item: $2.50
Additional Item: $0.50

First Item: $9.00
Additional Item: $1.00

First Item: $13.00
Additional Item: $1.00

Please include a Physical Street Address.

Shipping Address Must Be PayPal Verified.

All items ship within 24-48 Hours Of Payment Verification (Excludes Weekends & Holidays).