Street Style Couture

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Announcement    ✖️End of Summer SALE! Currently working on Fall/Winter pieces✖️
✖️New collections drop every month, starting 4/1/21✖️
✖️”Curvy” collection drops 5/1, along with some other MUST HAVE sets for spring/summer!✖️


Last updated on Aug 30, 2021

✖️End of Summer SALE! Currently working on Fall/Winter pieces✖️
✖️New collections drop every month, starting 4/1/21✖️
✖️”Curvy” collection drops 5/1, along with some other MUST HAVE sets for spring/summer!✖️



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Anti.label by Kelli Martin

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Anti.label by Kelli Martin


Average item review
5 out of 5 stars
See reviews that mention:
Quality 2 Shipping 6 Customer service 4

About AntiLabel

Sales 263
On Etsy since 2007

Be original. Start your own trends.

Anti.Label was created in '99, initially as a slap in the face to the fashion industry. My target market consisted of those that had a love for fashion, yet were tired of being ripped off by the "bubble up" effect. Those aware that true, one-of-a-kind "fashion" began on the streets and is a product of many different subcultures.

Today, I am grown up (kind of) with a lot less angst, and have managed to amalgamate my own oxymoronic, pretty-ugly approach to fashion, while still staying true to my street style roots.

Anti-Label does NOT mass-produce, and all pieces are ORIGINAL.

**Looking for vintage? Check out my sister store,

Shop members

  • Kelli

    Owner, Designer

    I have been designing and creating for over 20 years. I am a FIDM Los Angeles alum, a previous contestant on Project Runway, and co-founder of Alternative Fashion Week. I live for the Lunachicks, cats, pizza, bourbon and creating.

Shop policies

Last updated on November 17, 2021
All Anti.label pieces are made from scratch and are one of a kind. Garments are not mass-produced and you are guaranteed to be the only person with that exact piece.

It is hard to find the exact materials that I like; so most pieces are made from reused and recycle materials, original screen prints, hand painting or distressing.

Prices are non-negotiable. You are getting an original, with the possibly of minor imperfections. That is the beauty of one of a kind, unique garments. If you prefer perfection, mass-production and fast fashion prices, the mall is there for you.

Your new Anti.Label piece will be lovingly gift wrapped, free of charge.

If you like vintage, visit my sister store—>

Accepted payment methods

Paypal Mastercard Visa American Express Discover Apple Pay Klarna Giftcard
Accepts Etsy Gift Cards and Etsy Credits
Returns and exchanges
I gladly accept cancellations
Request a cancellation within: 1 hour of purchase
I don't accept returns or exchanges
But please contact me if you have any problems with your order.
Returns and exchange details
Unless there is some INSANE incident, I DO NOT ACCEPT RETURNS. I apologize for any inconvenience.
Payment is expected right away, as I do not do holds or trades.

I will only accept a cancellation if it is requested within an hour of your original purchase.
I offer domestic FREE SHIPPING on most everything so your item will be shipped the most inexpensive way possible (within reason)

International packages will also ship First Class, at the lowest rate possible to cover costs.

If you need it sooner, you MUST contact me prior to purchasing.
Additional policies and FAQs
I accept and will review all Alchemy requests, although there is no guarantee that I will be able to accept the job. I also am available for select custom orders. If you need something, just ask me!! :)

More information

Last updated on Sep 19, 2016
Frequently asked questions
Do you accept returns?

I DO NOT accept returns.

Can you make it in MY size?

Possibly, but most pieces are ONE OF A KIND and there will be a slight variation in each custom piece.

Where do you measure to size your garments?

My measurements are based on the FULLEST part of the bust, the SMALLEST part of your "true" waist (about 2" above belly button), and the WIDEST part of the hip, including the butt.

Will you be making more of this item?

Most likely, I will not. You are more than welcome to request custom work though.

What is a sample?

A sample is one of the "first runs" of the design. This could mean that there are MINOR imperfections, or that it was worn for multiple photo shoots or fashion shows. The price will always reflect the condition.

Why is my custom work more than the item that is listed?

Making a custom garment requires much more work. I must alter or re-create new patterns, source new fabric, and grade your garment to your precise measurements.