Announcement
Welcome to Called Beautiful!
My aim is simply to design and make products that inspire, empower and uplift, through thought provoking words and beautiful typography.
Happy browsing and please feel free to contact me with any questions, comments or queries.
Announcement
Welcome to Called Beautiful!
My aim is simply to design and make products that inspire, empower and uplift, through thought provoking words and beautiful typography.
Happy browsing and please feel free to contact me with any questions, comments or queries.
Items

All Items
Reviews
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kymlarue on Oct 11, 2017
5 out of 5 starsLovely card. It will make a perfect addition for a reading at my wedding.
Thank you!! -
Catherine on Sep 25, 2017
5 out of 5 starsAbsolutely stunning Presentation. Not only is this an inspiring poem, but the presentation of it in this format and the kindness and thoughtfulness of the seller were amazing. I would definitely trust this seller again to deliver wonderful products
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Michelle on Apr 25, 2016
5 out of 5 starsI needed the card as a gift in a very short period of time. Kaleema worked with me to make it happen. The final product is of high quality.
Thank you Kaleema for your thoughtfulness and generosity. -
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About CalledBeautiful
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The Called Beautiful collection
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All Grids Belong In The Gutter notebook
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The Mayor's Festival in London - My first festival
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12 Part Diary
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A page from my Right Brain Business Plan
Powerful Beyond Measure
"Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure," ~ Marianne Williamson
One of my greatest fears is to leave this world knowing that I did not fulfil my potential, knowing that I had everything I needed to succeed but did nothing about it. For many years this is exactly how it was going to be. I was full of talent and potential but doing nothing with it. I soon realised that all the talent and potential in the world would amount to nothing unless it was being acted upon.
So I finally made a commitment to myself and to God that I would use what He had given me to finally do what I had been longing to for so long but had not had the courage to. I acted, and after numerous false starts, various name changes and a whole lot of frustration and disappointment, I can finally say...
Welcome to Called Beautiful.
For me this is the place where I face my fears, where I honour God and where I can and hope to touch the lives of all those around me. I have a passion for typography, a love of all words inspiring and a desire to make beautiful things. My aim is simply to create products that inspire, empower and uplift.
But Why Called Beautiful?
Because when I would look at myself I would always see all of my faults, all of the things that needed to change and all of the things that I had done wrong, but then I learnt that when God looked at me He saw all that I could be. For Him my possibilities are endless, He doesn't see the ugliness of my past but the beauty of my future. He calls me beautiful and being Called Beautiful inspires, empowers and uplifts me everyday.
Kalema White
Shop members
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Kalema White
Owner, Designer, Maker Of Beautiful Things
Lover of typography, letterpress and words that inspire.
Shop policies
Accepted payment methods
Returns and exchanges
I gladly accept returns
I don't accept exchanges or cancellations
The following items can't be returned or exchanged
- Custom or personalized orders
- Perishable products (like food or flowers)
- Digital downloads
- Intimate items (for health/hygiene reasons)
- Items on sale
Returns and exchange details
Please note that the buyer is responsible for the return postage unless the purpose of the return was due to an error on my part. If you would like to exchange an item then please return the original order and place a new order. All items must be returned in new condition. Once the item is received then the refund/exchange will be processed.
If your item was damaged in transit, then please provide proof of damage and the item will be replaced free of charge.
All customised/personalised items are not eligible for return.
Payment
Shipping
All UK orders are sent out 1st class and all International orders are sent via Airmail. These are both untracked services, if you require a trackable service then please contact me before purchase to get a quote.
All orders are packed well to ensure that there is no damage in transit and that you receive your items in excellent condition.
International customers please note that as a buyer you are responsible for any and all duties and customs charges that may be incurred.