Beautiful Handmade Personalized Crystal & Gem Jewelry

Pleasanton, California · 150 Sales


Beautiful Handmade Personalized Crystal & Gem Jewelry

Pleasanton, California 150 Sales On Etsy since 2010

5 out of 5 stars

Shop owner



DemarisJewelry is taking a short break


Note from shop owner Thank you for visiting! I’ll be on vacation thru mid-July! Please let me know if you have any questions.

Note from shop owner

Last updated on Jun 20, 2018

Thank you for visiting! I’ll be on vacation thru mid-July! Please let me know if you have any questions.


Contact shop owner



Average item review
5 out of 5 stars
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My Story in One minute, Six Seconds Flat! Just kidding...

Hi! Thanks for stopping by. Here's a little bit of info as to how I got started in this wonderfully creative business of jewelry making. I originally opened my Etsy shop in Nov 2010, but didn't start listing until Mar 2012! Life sometimes gets in the way, but now it has settled down and I get to do what I love ;-) This is my "fun" job!

I've pared down to making more specific types of jewelry. Instead of everything my "creatively crazy" mind comes up with, I try to stick to a few types. My Family Tree and Birthstone jewelry that I sell here on Etsy and a rotating seasonal mix that I sell through local shops and salons.

The one thing that I love the most about my business is being able to create personalized jewelry for my customers. Designing jewelry with someone can be a very personal experience. I learn a little bit about my customers when we work together on a piece of jewelry that is special to them.

I have many people who come back to order other pieces for their friends and family. Sometimes, it's the same style of necklace going to five different sisters, or a bunch of friends celebrating a mile-stone birthday. I've also had many orders for matching bridesmaid jewelry that is special just between the bride and her friends.

There are so many different ways to think of personalized jewelry as a gift from your heart when you take the time to have it specially made.

I think that is what people are looking for now. Why get a mass-produced piece of jewelry as a gift when you can have a little piece of art created just for you? Now that's special.

Shop members

  • Demaris Brower

    Owner, Maker, Designer, Curator, I Do All My Own Stunts. Really.

    I have a background in Architecture, Mixed Media Arts & Womens History. Unfortunately, not photography (sorry, bad pics, I know) I also paint, design clothing, garden, remodel my house, and start too many projects at once.

  • Buttons


    Buttons was my Basenji. We just lost her in August. She was almost 17. Rest in peace my little sweetie.

  • Enzo

    Pest Jr.

    Enzo is our five year old ex-racing Greyhound from Florida. He's very bouncy and spring-loaded. Lots of fun and way too much energy!

  • Wendy

    Naughty Puppy

    Wendy is my new rescue Greyhound. She is a 4 year old Tri-Pawd from a Texas race-track. Lucky girl, now she loves racing Enzo around the pool and being spoiled rotten with me!

Shop policies

Last updated on June 20, 2018
Welcome and thank you for shopping with me. I make all of my jewelry by hand and I offer personalized, custom pieces that you can truly say were made especially for you. JUST FOR YOU! Isn't that the best?

All items are handmade by little ol' me. I'm always open to new ideas, so if you can think up something, we can probably figure it out and I'll make it for you.

I only use high quality materials in my designs and I will always list what each item is made of. If you need more info, ask before you buy. I'll get right back to you.

Are you ordering this as a gift? If you would like a little note with a certain sentiment, just let me know. I can also ship your gift directly to the recipient as well, just provide me with an address. Otherwise I will ship to the address and name that is provided on your Etsy account.

NOTE: My Braided Family Tree©2000 is legally copyrighted. Don't you dare think about swiping it!

Accepted payment methods

  • Accepts Etsy Gift Cards and Etsy Credits
Returns and exchanges
I gladly accept returns and exchanges
Contact me within: 14 days of delivery
Ship items back within: 30 days of delivery
I don't accept cancellations
But please contact me if you have any problems with your order.
The following items can't be returned or exchanged
Because of the nature of these items, unless they arrive damaged or defective, I can't accept returns for:
  • Custom or personalized orders
  • Perishable products (like food or flowers)
  • Digital downloads
  • Intimate items (for health/hygiene reasons)
CUSTOM ORDERS- NO, I do NOT offer returns on Custom Orders unless the mistake is mine (hasn't happened in sixteen years, keep your finger crossed!), so please make sure that you give me the correct information when ordering and also read and respond to my confirmation so that everything matches up. I do NOT start custom orders until I receive a confirmation. So please be on the lookout for a confirmation in your email, junk email or Etsy convo. The quicker you confirm, the quicker you receive!

PRE-MADE JEWELRY AND DESTASH/SUPPLIES (Not a custom ordered piece)- YES, I DO accept returns in original condition and packaging within 7 days of receipt. Please try on your jewelry without lotions or perfumes on and clean ear wires/posts with alcohol. Please let me know that you are returning the item(s) and the reason why in a convo so that I can be on the lookout for the package. Upon receipt, I will refund the purchase price of the item(s) only, not the shipping cost. You will be responsible for returning the item/items in the original packaging or a similar safe packaging. You will also be responsible for the cost of shipping back to me. Hopefully you'll love your jewelry so much that this never happens!
PAYMENTS- Payments are to be posted at the time of your order. PayPal, Credit Card, Etsy Gift card. I'm not picky... Please contact me if you have any trouble with the payment process.

TAX- California residents pay sales tax. (sorry)
SHIPPING- I ship quickly, so if you need to cancel your order, let me know ASAP. If I've already shipped, you will need to pay to ship the item back and I do not refund the original shipping cost. You will receive a refund (less the original shipping cost) through your original form of payment as soon as I receive your package. I do not take returns or give refunds on special order items.

♥All orders are placed in an organza draw-string bag for gift-giving♥ As you can see in the last photo (in most listings), this is generally what you will receive (with a little more padding ;-) If you would prefer a small gift box also, let me know and I will flat-pack it with 20" of ribbon so you can tie it all up! Saves on postage that way. I hand-stamp my boxes and they do come in different shapes, but all will fit your jewelry nicely. Colors and ribbons vary, so let me know if you have a color preference.
If you order the Priority Mail Upgrade, I will personally wrap it all up for you! It will fit in the shipping box nicely.

Are you ordering this as a gift? If you would like a little note with a certain sentiment, just let me know. I can also ship your gift directly to the recipient as well, just provide me with an address. Otherwise I will ship to the address and name that is provided on your Etsy account.


Pre-made items will be shipped within 48 hours of payment (not counting weekends). Custom, personalized orders will take an additional 3 to 7 days to make, usually on the quicker side until a big holiday comes along. I'll let you know as soon as I ship your item. I do try my best to be fast, but sometimes Holiday orders keep me very busy, so order with enough time to spare.

I will send your package to the address ON your Paypal/Other account unless you tell me something different. Please check your account to make sure it's up to date. I won't be responsible for shipping costs or loss in the mail due to wrong addresses being given. If you would like, I can mail your package to your gift recipient with a little note attached. Just let me know.

CUSTOMS- Sometimes your package may get stuck in your country's customs department. This may delay it for up to a few weeks. I can't be responsible for time delay or any additional fees that may be due in your country. I can always give you the shipping ID# from my end, but I can't start a trace until three weeks after it has shipped. The only country I've had a problem with so far is Canada. Be warned...

Let me know if you have any questions or requests. And please understand that I have no control over mail services. After I mail it, it's in the hands of USPS. Cross your fingers...
Additional policies and FAQs

*NOTE: I WILL NOT START CUSTOM ORDERS UNTIL YOU RESPOND TO MY CONFIRMATION EMAIL! Please check your email, junk email or Etsy convo and respond quickly. That way you'll get your jewelry faster ;-)*

*** Please Note *** All pieces are created by hand, so no two items are identical. Please allow for slight variances from what is shown in the "Made to Order" photos.

If you are ordering a Family Tree Personalized Swarovski Crystal Item, please convo me with the following information:

A. The wire color:
-Nickle silver (darker than sterling)
-Silver-plate (looks like sterling)
-Rose gold (Darker than picture, I'm trying to fix that :-)
-Light Gold (pictured)
-Yellow gold (looks like 22 kt.)
-Bronze (dark brownish gold)
***(You don't need this if you are buying SS, SF or GF as they have their own separate listings.)

B. The order of birthstone crystals by month:
Braided Family Tree- in order from LEFT to RIGHT as you look at it.
I can fit 12-14 crystals on the tree. ***(see Note)***
Let me know if you need to fit more crystals in and I'll see what I can do. It's usually not a problem. ***(Note: If you need to add more than 14 crystals, there will be an additional charge as I will need to make the Family Tree larger in order to accommodate more crystals. An example would be a recent order that I made with 26 crystals in Sterling Silver. There was an additional $25.00 charge as more Sterling wire was needed and twice as many crystals were used.)*** If you're not sure which order you would like the crystals, or need help putting family members in the right spots, let me know and I will send you a sketch to see if you like my idea. We can figure out the best way to fit everyone in.
All crystals are genuine Swarovski imported from Austria. These crystals are some of the best and most precisely cut in the world. Please see the chart pictured for birthstone colors. I can also use different colors if you would like this purely as a piece of jewelry to match an outfit, etc. (I do have several colors of pearls that can be used, just ask.)
The birthstone crystal colors are as follows, your monitor may show differently:
January-Garnet-Deep Red
February-Amethyst-Deep Purple
March-Aquamarine-Very Light Aqua Blue
April-Diamond Sparkle-Clear with Aurora Borealis Coating***
May-Emerald-Deep Green
June-Light Amethyst-Pale Pinkish Lavender
July-Ruby-Red with a Deep Pink undertone, not true red like the photo
August-Peridot-Pale Green
September-Sapphire-Medium Dark Blue
October-Pink Tourmoline-Pink with Aurora Borealis Coating***
November-Topaz-Golden Yellow
December-Blue Zircon-Teal Blue Green
***Aurora Borealis Coating is a durable, reflective coating that catches the light and reflects it back with sparkle.

C. Necklace length is 18". Please see individual listings for the type of necklace that comes with the pendant. Want something different? Just ask.
*Leather (Black, Dark Brown or Light Natural Tan) with my hand-forged hook and loop closure is available for $10.00 more.


***BIG NOTE ABOUT ROSE-GOLD and LIGHT-GOLD WIRE: The reason these are listed with an explanation of the current coloring of the wire is that the manufacturer of this wire cannot, for some unfathomable reason, keep a consistent color lot. Also, the necklace chains will not match exactly.
ROSE-GOLD can be an obvious rose gold, or more of a pinkish-silver with not a lot of gold-tone, or sometimes a light, pale gold with not much "rose" going on.
LIGHT-GOLD can be a pale light gold or a slightly darker, medium gold, but not as yellow as yellow gold.
I am searching high and low for a consistent color, but have not found it yet. Still, I am determined! So, if you have a definite preference that it has to be one of the variations on this color, please convo me so that I can let you know what my latest stock is looking like. I don't want you to be disappointed as these are my most popular colors of wire.
***This does not apply to the gold-filled wires. The gold-filled is 12kt gold color. It blends so well with your 14kt jewelry that it's hard to tell the difference. The rose-gold filled looks like 14kt rose-gold.

CONFIRMATION: I will confirm everything with you before I start making your personalized item. Please check your email, garbage email or Etsy convo for my confirmation. I can't start without your design approval. So be on the lookout!

HEALING STONES: These have not been proven by the medical community and cannot be guaranteed to work as is commonly believed.

Custom orders are always welcome. Also, let me know if you would like any item that you see listed to be changed for you. Be it wire color, stone color, chain necklace instead of leather. Whatever you need, I'll do my best to accommodate you.

I also offer repairs on my jewelry and can make replacements for that single lost earring that always seems to happen. Just ask and I'll let you know if I still have replacement "parts".

ASK: Demaris [!at]
(Caution: I twitter a lot of dog pics and other nonsense ;-)

Please note that I am pretty much always behind on updating these sites. Sorry. Keeping up with Etsy, my other sites, two rescue Greyhounds and three boys takes a lot of time ;-) I don't get to my emails until LATE at night...
And thank you so much for shopping with me!

My designs are copyrighted and protected under the Digital Millennium Copyright Act of 1998 and Intellectual Property and Copyright laws. My Braided Family Tree ©2000 is legally copyrighted. Yup. that's right. Paperwork and all, don't even try to swipe that one! The concepts of "fair use" are important areas of intellectual property. Please find these laws on the Etsy website or on the web as they are too long to list here. Thank you for your understanding and cooperation.