Plant Makeup + Natural Skincare Made with Love

Massachusetts, United States · 18464 Sales


Plant Makeup + Natural Skincare Made with Love

Massachusetts, United States 18464 Sales On Etsy since 2008

5 out of 5 stars
Shop owner



Announcement   💐The New AW 17 Collection is here 💐 Sign up for our newsletter to receive a sweet coupon code: 💐 Please see our SALE section for creations at 50% off💗

Last updated on Oct 14, 2016

💐The New AW 17 Collection is here 💐 Sign up for our newsletter to receive a sweet coupon code: 💐 Please see our SALE section for creations at 50% off💗


Contact shop owner


NEW Herbal Cleansing Oil . natural skin care
NEW Pink Rose Gloss Stick . plant makeup
Rosehip Seed Oil . natural + simple skin care
Beach Rose Floral Toner + Body Mist
Beach Rose Tooth Powder . natural mouth care
Coconut Makeup Balm . plant makeup
Pink Rose Shimmer Balm . plant makeup
Pink Rose Eye Shadow Powder . plant makeup
Beach Rose Beauty Balm . natual skin care
Unicorn Balm . plant makeup
Rose Petal Clay Mask . natural skin care
NEW Unicorn Lip Wand . plant makeup
Pink Rose Incense Cones . handmade
Strawberry Lip Tint . all natural plant makeup
View all 162 items


Average item review
5 out of 5 stars
Kathleen Callahan

Kathleen Callahan on Oct 24, 2016

5 out of 5 stars

Almost done with the pack and they are the best cone incenses I've ever used. Beautifully hand rolled and they burn perfectly and evenly. I love love the chamomile and red cedar!

Kathleen Callahan

Kathleen Callahan on Oct 24, 2016

5 out of 5 stars

Used this for tea with yarrow when I had a stuffy nose and it worked within 3 sips. Great quality, thanks!

Jessica Heckmaster

Jessica Heckmaster on Oct 22, 2016

5 out of 5 stars

Mild and refreshing! Happy to use a natural mouth rinse opposed to commercial ones that sting.

View all 8649 reviews


New in the shop: Herbal Cleansing Oil! A unique way to cleanse the skin with the gifts of lavender, chamomile and calendula - three of the gentlest flowers I know! bouquet xo

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NEW Herbal Cleansing Oil . natural skin care
Plant Romance tulip Check out our amazing 50% sale as well as giveaway on Instagram @plantmakeup xo

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Sandalwood Blush Powder . plant makeup
Morning Love rainbow

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Light Beet Blush Powder . plant makeup
View all 178 updates


Paint Yourself with Plants

WELCOME! To the continued romantic plant beauty saga. 💐

The Good4You journey first began in 2004 where I first discovered the language of plants in a medicinal herb greenhouse. I felt called upon to be a voice for nature in our modern era. The ten year journey to now has been filled with so many plant adventures in tea blending, tincture making, foraging, salve formulation + hydrosol production. This has lead me to focusing on using the gifts of my local surroundings to offering raw ingredients + plant makeup + natural skin care, an evolving dream of mine as an artist / plantist from the very start of this quest.

The ancient plant world speaks with no words, but a language transferable to open hearts.

All my ingredients are either locally grown by me // foraged locally or certified organic. I only want the best in each of these creations so they vibrate with as much vitality as they were first gathered from the earth. I have a great respect for nature and only want to inspire + spread a message of conservation, protection and awareness through anything I offer back to the world. Because of this my batches are small + special, based on the season and sometimes limited edition. I enjoy knowing I spoil anyone who receives these creations with the highest quality I can possibly offer.

All of my orders are sent with love, wrapped in upcycled // recycled // compostable materials. Packaging that isn't upcycled is purchased from eco enclose, an amazing earth conscious company. Orders are shipped without little invoices to reduce the amount of paper used. All packages are also biked to the post office by me. I try my best to use earth friendly packaging for my products too.

I just want to help people + the planet as much as I can ... my mission is simply to inspire. Find your niche. Work for yourself. Make sure it can somehow salvage a ton of the waste we make. Inspire the generations to come.

♡All ingredients are local or organic + sustainably sourced.

♡All batches are small.

♡All products are plant based + 100% natural.

♡All packages are wrapped in eco friendly materials.

♡100% handmade with love.

♡We were named one of the Best Etsy Beauty Shops by Allure!
♡We were selected as a finalist for the EtsyOpenCall!
♡We were featured in the March 2016 issue of NYLON Magazine! pg.74

♡Newsletter sign up:
♡We ship worldwide, every country possible!
♡Free shipping on all orders over 1oo$ with code FREESHIPPING
♡Everything is 100% handmade in my studio, including the artwork
♡Wholesale / press inquires / general contact: plantmakeup [!at]
♡Find us in these locations:


I really enjoy making these items and I hope you enjoy them too!


Shop members
  • jes

    Owner, Lover + Dreamer

Shop policies

Last updated on June 30, 2016
Welcome! Thanks for coming by the good4you shop! Ingredients are whole, natural and organic + even from our garden and the wild. Original artwork, by good4you founder Jes, tops off all earth friendly and compostable packaging. All good4you items are shipped to you fresh with lots of care! Please convo if you would like a custom order or anything in a bigger amount or quantity.

Accepted payment methods

  • Pay with Visa
  • Pay with Master Card
  • Pay with American Express
  • Pay with Discover
  • Pay with PayPal
  • Buy with Apple Pay
  • Pay with Sofort
  • Pay with iDeal
  • Accepts Etsy gift cards
Etsy Direct Check Out accepted.
All items are handmade by our small team and biked to the nearest post office. Our packaging for shipment is special. We take an artistic approach. We sometimes build boxes + use upcycled materials. They become pieces of the good4you experience. We also use super eco friendly shipping boxes + also use 100% bio degradable tape. Please allow up to 2 weeks for delivery from purchase date.

We ship USPS first class, priority and parcel post. Tracking numbers are emailed to your email address as soon as we send them out.

If you need to contact us about your order, it is best to message us directly through Etsy, or email us at good4youherbals [!at] We do not check messages on Paypal invoices.
Refunds and Exchanges
Lost packages: If your package doesn't arrive within 30 days, it probably got lost in the mail. This usually becomes tricky. Please contact us within 40 days to receive a replacement. Depending on the situation, we might ask you to pay for shipping again. You also have the option of receiving a refund for the items you purchased. Any requests past 40 days we can't fulfill.

If there is ever a problem with your order, please message us first before leaving feedback. If you don't like your good, we can offer a full refund / store credit or coupon code within 30 days of purchase. If any of the glass items break when shipped, we can replace it. We are really friendly, helpful and passionate about our work. Just convo us here on Etsy + we will respond within 24-48 hrs. We do not accept physical returns of items.
Additional policies and FAQs
People with high blood pressure, taking blood-thinning agents, have stomach or liver problems or women who are nursing or pregnant should consult their doctors before using any herbs.

For more information on herbs please refer to the Botanical Safety Index by the American Herbal Products Association. Please educate yourself about herbs before using them. It's really fun and a good idea! All information provided is for educational purposes only. Info given has not been evaluated by the Food and Drug Administration and is not intended to diagnose, treat, cure, or prevent any disease.

More information

Last updated on Aug 2, 2016
Frequently asked questions

What is Plant Makeup?

Plant Makeup is a bit different than regular makeup. It applies lighter on skin compared to bold dramatic colors. When Plant Makeup creator Jes first started out studying plants, she made plant based paints for a project in a class she was taking. The result was a lighter gentler paint, compared to deep colored conventional paints. Chemicals make it possible to obtain crazy makeup colors. Really cool shades, but not really made of the best ingredients. So plants themselves act more like a natural dye than a dramatic bold color stain. A compromise or new way of true natural beauty.

Why do some of the makeup products have a grainy texture?

All our Plant Makeup products are chemical free, oxide free and if made with mica, it is natural sourced + pure. Everything is plant based with the exception of using beeswax and sustainably sourced earth clays. Since most products are made with plants, some do contain little bits leftover from milling. For powders, these gently fall away after applying and for balms they can be rubbed in as a gentle exfoliate and will eventually fall away. We do our best to omit larger particles, but it is hard to get them all. It is always our hope that Plant Makeup users are open minded and can welcome slight compromises to these very pure all natural makeup products.

Why do we use beeswax?

Our beeswax is sourced locally from Warm Colors Apiary, we find the quality to be some of the finest on the planet. We chose beeswax because it is less of a carbon foot print. We know the bee keepers personally and they run a super happy bee farm. We do offer many vegan alternatives for products made with plant waxes or no waxes at all. Please see the Good4You Vegan Guide for a complete list of all vegan offerings:

Do the foundation balms offer coverage ?

Our foundation balms are meant to be used as a healing salve base that gently conceal + heal as a daily moisturizer. Used in combination with one of our foundation powders, you can build the amount of coverage you need. Jes personally uses healing balm every couple of hours on her face + skin throughout the day. With using a foundation balm, one can do the same and at the same time heal + even out one's tone. So the secret purpose of the foundation balms are to protect the skin and at the same time add light coverage. We don't recommend this balm as the solution to perfectly concealing blemishes.

How do I find my perfect foundation shade ?

All Plant Makeup foundation powders are very true to their pictures, so it is our hope that one can find their perfect tone with a simple glance through. For the foundation balms, one truly cannot go wrong. They apply sheer, however as they get darker, add more tone. The foundation balms are in a sense tinted moisturizers, perfect for daily where under your favorite concealer or mixed with a Plant Makeup foundation powder to build the amount of coverage you need.

Are Good4You Plant Makeup products palm oil free?

Yes! We are a 100% palm oil free beauty brand.

How long does it take to get my order ?

All packages are shipped within 1 to 5 business days from purchase date. We ship from Woods Hole, MA 02543 via USPS. After brought to the post, it usually takes anywhere from 2 days to a week to receive in the USA, up to 3 weeks internationally.

Are Good4You Plant Makeup products cruelty free?

Yes! We never test our products on animals.

Wholesale availability

We proudly offer wholesale! Please see our Etsy Wholesale page here: or visit