I'm Samantha, and I love stationery. A big reason why is this:

From the time I was 14 to when I married at 24, my now husband and I were in, for the most part, a long distance relationship. In the beginning, we had AOL Instant Messenger and emails. Then Myspace. Then Facebook and finally—finally—personal cell phones.

But my favorites were the letters and cards. I loved sending them—sometimes many at one time in an overstuffed envelope, with "Day 1, Day 2, Day 3..." labeled on folded papers. And I loved receiving them. I giggled over his words and his scribbly hand-writing, and cherished the feel of paper like it was his hand.

I've kept every letter and card he sent.

There is another box under our bed, and a scrapbook in the living room and in frames on the walls, of letters and cards from family and friends. Cards from when they were overseas. Cards from the summer we married. Cards from when my first and only dog passed away after 16 wonderful years.

I don't keep everything—just the ones with handwritten messages and were thoughtfully chosen. Some I keep because they are just too pretty to throw away.

I opened Happy Ever Paper with that feeling in mind—that some mail are meant to be treasured forever. That words, feelings and memories can be held and touched in a real tangible way, and were not out of reach on some far away cloud.

Happy Ever Paper is my way of slowing down and inspiring tangible intimacy—and love—in an increasingly digital and fast-paced world.