Whenever I do a show someone inevitably asks me... Why no. 27?
All I can say is that it's MY number - my birthdate, my house number, my lucky number and, ever since I was a kid, my favorite number in the world. I've always felt it was my special number and it just seemed fitting I should name my jewelry collection after it.

My jewelry, like my number, is very personal to me. I make each piece myself and all of it is one of a kind. Many of the components I use are vintage and therefore limited edition - from vintage crystals and beads from old necklaces to antique medals and vintage pendants and chains. I incorporate these with semi-precious stones, fresh water pearls, Swarovski crystals, silk, leather, sterling silver and 14K gold fill to create fresh, contemporary, and sometimes whimsical works of art.

- Shelly