NovelBrand

Novel Brand

California, United States · 484 Sales

NovelBrand

Novel Brand

California, United States 484 Sales On Etsy since 2010

5 out of 5 stars
(100)
Shop owner

Mark Saul

Contact

Announcement   Featured on LaurenConrad.com, Refinery 29, Hooray Hurrah, Pure Wow, and 100 Layer Cake, Novel Brand is owned and operated by artist Mark Saul. Everything you see here was hand-folded, hand-printed and hand-shipped by him, for you.

Announcement
Last updated on Sep 21, 2015

Featured on LaurenConrad.com, Refinery 29, Hooray Hurrah, Pure Wow, and 100 Layer Cake, Novel Brand is owned and operated by artist Mark Saul. Everything you see here was hand-folded, hand-printed and hand-shipped by him, for you.

Mark Saul

Contact shop owner

Mark Saul

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Reviews

Average item review
5 out of 5 stars
(100)
phelm1079

phelm1079 on Jul 6, 2016

5 out of 5 stars

What an excellent transaction! Was searching for a unique gift to give to a friend -- something with a Marx Brothers theme to it. This was a PERFECT fit for what I was looking for. But I was in a bit of a time crunch, and this seller couldn't have been more accommodating. Fantastic experience all around -- the seller was extremely efficient, item was shipped the day I ordered it, and I received it even sooner than I had asked for -- wow!! Item was also very well packaged. Only wish the seller had signed his fantastic artwork so I could show it off :) Thank you again and again for saving the day!!

View all 100 reviews

Updates

Just added 45 new book choices to the Custom Folded Book page. Check them out! (Book joke.)
The Inverted Heart.
Now available at Novel Brand.

About

I Heart Ilana

I had always made my girlfriend (now my wife), Ilana, gifts for Valentine's Day. I'd use paint samples, plastic dinosaurs, sushi containers, and whatever I could get my hands on. In 2009, I was wracking my brain to think of her next gift. I was walking around West Los Angeles and I remember being in a store and seeing a book that had it's pages folded sort of haphazardly into no particular shape. I thought, "It's too bad they didn't make it into something, like a word, or a pattern, or a... HEART." That was it. I had an idea. So I bought a couple old Reader's Digest Condensed Books (because their covers are beautiful), and started experimenting. It took me a couple of runs to get used to the pages, and how the shapes can become distorted if they're not folded properly, until I ended up with my first heart. Ilana loved it. And I loved doing it so much, I started folding them in my spare time. A friend visited our apartment and noticed the thirty or forty folded books I had just sitting there on the table in our guest room. She told me about Etsy. The rest is history.

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Shop members
  • Mark Saul

    Owner, Maker, Designer

    I was born in Los Angeles. In my spare time, I enjoy writing songs, knitting, watching basketball games, and searching for old books to fold into new pieces of art.

Shop policies

Last updated on December 10, 2015
Thank you for visiting Novel Brand.

Accepted payment methods

  • Accepts Etsy gift cards
Payment
I accept PayPal and most credit cards.
Shipping
United States: Everything ships USPS Priority Mail (1-3 business days).

International: Everything ships First Class International. For expedited shipping, select the Priority Express International shipping upgrade when you check out.

International orders can only be tracked on the USPS website if they are being delivered to the following countries: Australia, Belgium, Canada, Croatia, Estonia, Finland, Germany, Great Britain and Northern Ireland, Hungary, Israel, Latvia, Lithuania, Malaysia, Malta, Netherlands, New Zealand, Singapore, Spain, and Switzerland.


Need assistance? Send me a message and I'll help you out!
Refunds and Exchanges
All sales final unless product is damaged.